Seo Updates April 29 & 30, 2022


Don’t Want to Build Links? This Weekend is for You

If you are looking to build links and maximize your rankings without all the work, then this weekend’s deal is for you….

Get 50% Off Infographic Service & 50% Off a Tech Audit
for Every Managed Link Building Package
(current campaigns will auto receive this coupon)

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Our DFY Infographic Creator And Backlinks Service just launched, which builds links to infographics and other rich media content. We are also going to be adding a Do-Follow News Link Boost, that Chaz has been testing with great results.

Chaz will publish a video walking through the infographic embed syndication once the final results are back from our tests. 

20% Off Local Marketing Mastermind tickets is also ending soon.

The discount on in-person tickets will end once speakers are announced. You don’t want to miss out on the SEO insight, agency growth opportunities, networking, and fun!

We’ve also added an extra Monday roundtable to discuss and ask your questions – the biggest request from last year’s mastermind.

Our 2022 Q1 SEO Report is out now:

Download your copy to read our tests focusing on GBP listing features and their impact on local rankings.

If you’ve seen any results based the tests and insight, be sure to drop them in the Local SEO Community.

To your success,
Chaz and the Entire Team

This Week in the Local SEO Community

Join the group to take part the conversation.

If you’re looking to improve your rankings for a multi-location client, then read this post of how we were able to improve rankings, together with the results we found with different strategies.

Know What Your Client Needs w/ Free Campaign Recommendations…

Not sure what to purchase? Need to know what would be the best route for your SEO campaign? No worries, we’ve got you covered!

Find Out Exactly What You Need to Rank

Quick and easy, yet powerful in results! 

This report is filled with insight on how to rank your clients higher and get better results. Download your copy now for free and start impressing your clients with the gains!

Earn a $50 Store Credit in 30 Seconds

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In order to receive a $50 store credit, please provide a short video
(at least 30 seconds) explaining:

1) Who you are and what you do
2) What you bought and why you bought it
3) How the product benefited you and the pros of it!

That’s it!

3 simple topics and you could be on your way to $50 towards your next purchase!

Send your videos to: [email protected] 

Catch Up on Chaz’s Local SEO Course 2.0
Before More Videos Launch… 

Chaz is updating his ENTIRE Local SEO Course with the tactics that are working now. The first 9 videos have been released, with many more to come in the next few months.

With all the changes in local right now, this is the perfect time to brush up on local tactics!

Enroll now to recover lost rakings from the update… 

Earn 15% of Sales with Our Affiliate Program

Did you know we offer affiliate commissions, even during sales?

You can also Opt-in to our Text Deals for 15% OFF

Access special deals + sale notifications
& never miss out on savings!

But don’t worry about spam texts…
We save our text lists for the BIGGEST deals and even BIGGER announcements! 

How Does the GBP Listing’s Top-Level Domain Impact Rankings?

Episode 138

Co-Host: Bucky Helms + Mike Milas + Sophie Allen

What we discussed this week…


✔ Google Maps Asking Local Guides To Update Old Reviews

✔ Google Local Business Listing Deals Tab

✔ Google Business Profile Adds Products Performance Metrics

✔ Google Reduces Visibility Of Business Edits With Color Changes To Updates

✔ Answered: Home service national franchise corporate. Do you have white label products to serve those types of national businesses?

> Watch the Latest SEO Vault episode to catch up on the most recent local update and so much more.

Don’t forget The SEO Vault airs live on the Web 2.0 Ranker Facebook and YouTube every Thursday at 4 pm EST.


Interested in being a guest on the vault!? Sign up now

SEO Mad Scientist 🧪🥼🔬

Welcome back to another week of test updates.

We have still yet to see any results from last week’s image test so we will be reporting a final conclusion next week. However, our TLD GBP tests did seem to show some interesting results…

A previous test a while back we had noticed that when changing the GBP to a .online, our local map rankings seemed to increase for terms containing the work “online”.

This seemed odd because Google has never seen to really favor a domain extension for ranking purposes. In the case of local rankings however it appeared to have an impact.

So we took one of our old test listings that had a GBP website setup but no private URL website and ran a Geo grid report for some “shop” terms. 

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The primary category for this listing is “Print Shop” so we assumed if the domain extension did have any value, then registering a .shop domain, setting up a basic 1 page website with the exact same content from the GBP website, and swapping out the GBP website URL with the new “.shop” domain, would make our primary “shop” terms rank better.

This is exactly what we did, changing the website listed on the GBP from:


Now a week later, here is what we see when running the Geo grid:

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From the reports we seem to have drastically expanded our reach and some local rankings as well have gone up.

Is important to note that this map is a big area with very little competition, which is why we chose to test on it. We are looking to test in a little more competitive area to see what type of impact that has but for this test we were only tracking a few “shop” keywords.

So we wanted to take the test one step further by repeating it, but using a different URL extension such as “.store”.

It’s important to note that we are tracking store terms on this listing, none of which showed any changes with the .shop URL change.

If our theory is correct and we repeat this process using a .store domain, we should potentially see those terms increase in local ranking and potentially the shop terms to decrease.

Join us again next week to find out more as we return to last week’s test and try to answer the question of this week…

“Does the domain URL extension matter for SEO?”

Until next time, Happy Testing! 

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