Seo Updates July 22 & 23, 2022

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Q2 SEO Testing Report & Marketing Niche Guest Posts Now Available

Happy Friday!

Our weekend deals will look a little different this week! Each day we will have a different deal, but it only lasts for that day – no extensions.

Our Q2 SEO Testing report is LIVE, so you can follow along with the last 3 months of testing, including outbound link value, indexation updates, and domain extensions for relevance. Download your copy to get the insight on what’s working now.

Vice links are back up and running. If you have clients in gambling, cannabis, or other taboo niches, check them out for quality link options.

Marketing niche guest posts will be launching tomorrow 16 different options to choose from! These are high quality links that will be a great addition for your clients or in your own agency’s SEO strategy. We’ve recently added Health and Home Services guest posts with business niche guest posts coming soon too.

If you are not sure which links would be best for your clients, you can get FREE link recommendations from our expert team of link builders.

💸💸 You can also get a great deal on advanced technical audits for your client websites this weekend

Get a FREE 30-point Tech Audit
w/ Every 30-point Tech Audit Purchased Today!

Take your agency to the next level this year with the valuable insight shared during the Local Marketing Mastermind presentations and networking with HIGHLY successful SEO’s and agency owners, many of whom run 6-figure agencies…

11 SEOs will be sharing the secret sauce they’ve used to improve rankings and results, grow their agencies, and make more money. You’ll leave with 100% actionable tactics to improve your revenue, results, and client retention without investing years to acquire this knowledge

If you’re an Agency Partner or attended a previous mastermind, check your email for an exclusive discount!

Brock Misner will be talking about data manipulation to rank higher during his presentation – Influencing Local Rankings Factors with User Engagement and Brand Presence

Terry Samuels will be talking about identifying & fixing issues after drops in rankings, traffic, or stagnation during his presentation – Forensic SEO: In’s, Out’s & How to Fix It

Eldar Cohen will be talking about how to grow your agency to six-figures per month (like he did) with his presentation – The Wizard Way of Selling SEO Services

Victor Perez will be talking about how to beat large agencies (& any agency) by conveying your value and results during his presentation – How to Beat Large Agencies: Results & Client Acquistion 

Bucky Helms will be talking about maximizing client retention and satisfaction during his presentation – How to Achieve Customer Success in Your Agency 

The 2022 Local Marketing Mastermind speaker topics cover everything your agency needs to flourish. 

We hope to see you at this year’s mastermind in St. Petersburg, Florida!

To your success,
Chaz and the Entire Team 

This Week in the Local SEO Community

Get Our Exact 30 Point Tech Audit

We published our exact 30-point tech audit process so you can implement this detailed analysis in your own agency!

In-depth technical audits can be time consuming, but their worth it. If you don’t have the time to do it yourself, you can also purchase them from us – buy one get one FREE today only! 

Favorite SEO Tools

SERP Results Beta

If you’re looking for an affordable rank tracker (local & organic), this is it! We’ve built a better rank tracker with improve accuracy (& not a huge price tag). Sign-up for a beta test account and check it out for FREE!

Local Brand Manager

You can manage client listings, track local rankings, schedule posts, and easily perform local SEO audits. Plus, agencies love our easy-to-use dashboard for multi locations.

Local Viking

Your clients can easily understand the color-coded GeoGrids that plot listing visibility. You can manage all listings in one dashboard for easier reporting and schedule posts for them too.

Local Client Takeover

We love free training – LCT is filled with it! Check out Chaz’s updated Local SEO 2.0 Course, Link Mastery Course, and GMB SEO Specialist Course. We also give away the closed trainings during sales!

⚡ Resources for Agencies ⚡

Free Quarterly Webbys

Chaz and the team hold a free webinar each quarter to discuss what’s currently working for them. Our next webinar is scheduled for Wednesday, June 22nd.

Campaign & Link Recs

Find out what your client needs to rank with our free recommendations! We audit and research their current rankings, brand strength, and overall position.

Free Tools & Trainings

Save time and money with our free tools like SEO pricing calculator, tech audit, proposal generator, and free audit tools. Also find trainings & past webbys in our knowledge base.

SEO Testing Reports

The SEO Mad Scientist is constantly testing strategies, which we used to publish 12 months of tests in 2021 + Quarterly Testing Reports for this year!

Don’t Miss Out on Our Biggest Updates

Opt-in to our Text Notficiations and you’ll get a 15% OFF coupon sent right to your phone!

But don’t worry about spam texts…
We save our text lists for the BIGGEST deals and even BIGGER announcements!

Access special deals + sale notifications
& never miss out on savings! 

Follow us on social!

How Services Impact Local Rankings + Instant Verification Updates

FROM THE VAULT
Episode 150

Hosts: Chaz Edwards + Mike Milas
+ Sophie Allen + Bucky Helms

What we discussed this week…

 

✔ Google Business Profiles Messaging FAQs For Automated Responses To Customers

✔ Google Tests “Reviews Aren’t Verified” Label

✔ New Verification Of Google Search Console Via DNS CNAME (Not New, Brought Back)

✔ Google Now Test Interactive Card Knowledge Panel Box Layout

> Watch the Latest SEO Vault episode to catch up on the most recent local update and so much more.

Don’t forget The SEO Vault airs live on the Web 2.0 Ranker Facebook and YouTube every Thursday at 4 pm EST.

 

Interested in being a guest on the vault!? Sign up now
https://forms.gle/ae5Dh575BqYieDBEA

⚡ Resources for Agencies ⚡

SEO Testing Reports

The SEO Mad Scientist is constantly testing strategies, which we used to publish 12 months of tests in 2021 + Quarterly Testing Reports for this year!

Free Tools & Trainings

Save time and money with our free tools like SEO pricing calculator, tech audit, proposal generator, and free audit tools. Also find trainings & past webbys in our knowledge base.

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This Week in the Lab with SEO Mad Scientist

GMB: How Do Services Impact Rankings? + Listing Verifications

Welcome back to more exciting local tests!

We took a break from our current test schedule after finding out some new aspects to GBP verifications. Last week we had verified some listings with our cell phone number and being on the local wifi. This week we have some new tests and results to report, so lets jump right into it…

First, a quick follow up on our previous “poster” ranking test, for listing that listed “posters” as a service and we added a review for someone competing about their poster purchase.

The only references we have to “poster” is in the services and the review. The impacts are clear to see… 

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New/Current Rankings for “Posters”:

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We saw initial ranking improvement early on but are now showing in the top three and continue to move upward. This could be a sign of the importance of age for these signals, or Google is possibly increasing the weight on these two signals (services and reviews)

We don’t know for sure but what does seem clear is having services listed on your listing and then having people add reviews on your listing referencing the exact services you list, increases listing relevance for those services…

Now onto the verifications! We got some new listings to show you that we didn’t even need local wifi!

In fact, one is at a WalMart and the other is at a bowling ally… 

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Here is the quick rundown of the details:

 

  • We where at the location with a cell phone and computer

  • Location services turned on both devices

  • Using phone wifi as a hotspot for internet

  • Added GBP from GBP dashboard

  • Used cell phone number as business phone number

  • Added non local website (phone number is on website but wasn’t previously)

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Second Verification:

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After all our testing we have noticed that non-SABs that list an address on maps seem to have the best chance at triggering phone or instant verification. (or better chance of getting verified at all) We speculate that this may be due to the fact that Googles main concern when listing a “location” on Google is that they can confirm that “you” (your contact details) are actually at the address and accessible from the location.

Also, SABs are more prone to spam due to the fact that lead gens use a service area and fake address to gain exposure with Google Maps

This is why we believe that using the cell phone number while at the location, and on the computer, triggers a phone verify. Google knows the phone is at that location so they just need to confirm you actually have access to it. That seems to currently be enough to convince Google to verify the listing.

Join us next time for more exciting updates with the SEO Mad Scientist!

Until next week, Happy Testing!  

Favorite SEO Tools

SERP Results Beta

If you’re looking for an affordable rank tracker (local & organic), this is it! We’ve built a better rank tracker with improve accuracy (& not a huge price tag). Sign-up for a beta test account and check it out for FREE!

Local Brand Manager

You can manage client listings, track local rankings, schedule posts, and easily perform local SEO audits. Plus, agencies love our easy-to-use dashboard for multi locations.

Local Viking

Your clients can easily understand the color-coded GeoGrids that plot listing visibility. You can manage all listings in one dashboard for easier reporting and schedule posts for them too.

Local Client Takeover

We love free training – LCT is filled with it! Check out Chaz’s updated Local SEO 2.0 Course, Link Mastery Course, and GMB SEO Specialist Course. We also give away the closed trainings during sales!

Don’t Miss Out on Our Biggest Updates

Opt-in to our Text Notficiations and you’ll get a 15% OFF coupon sent right to your phone!

But don’t worry about spam texts…
We save our text lists for the BIGGEST deals and even BIGGER announcements!

Access special deals + sale notifications
& never miss out on savings! 

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