Cause Marketing Statistics: 20+ Examples of the Power of Social Impact in 2021

Cause Marketing Statistics: 20+ Examples of the Power of Social Impact in 2021
Research

In 2021, it’s not enough to use your marketing budget to try to push a certain image of your company and your products.

With Twitter, Facebook, TikTok, Instagram, and Snapchat, criticism and callouts travel at the speed of light. Companies can no longer get away scot-free when doing something bad.

But at the same time, there’s a new opportunity in the marketing game. Taking a stance can directly contribute to your company’s brand.

If you’re not convinced that social impact is an effective marketing strategy in 2021, let the cause marketing statistics in this post put that to rest.

Let’s start by exploring what cause marketing is before jumping into the data.

What is the meaning of cause marketing?

Cause marketing means working to improve societal issues and taking a public stance for or against certain solutions.

Simply put, it means doing something good for your community, and proving it, or agreeing with certain groups on how to solve important problems.

If you’re still confused, let’s take a look at a clear-cut example.

What is an example of cause marketing?

One example of cause related marketing is using your company’s platform, whether a social media account or TV ad, to take a stand on political or socio-economic issues.

For example, Ben & Jerry’s milked — get it? — the fallout from the storming of the US Capitol by taking a public stand against it.

They posted an 8-part series of tweets condemning the storming, clearly positioning their company. The tweets resonated with Americans who had strong feelings about what happened, and got retweeted over 109,000 times.

Getting almost 500,000 likes on a corporate Twitter account with regular promotional content is nearly impossible, even with an unlimited budget. At the time of writing this, they barely even have 503,000 followers.

In replies, many are swearing to stay loyal customers for the rest of their lives.

Talk about an effective cause marketing campaign.

But if you do take a stance, if you choose a side, you also risk alienating people. Ben & Jerry’s faced a fair amount of backlash from people on the other side of the political aisle.

Some complained that the messaging conflicts with the company ownership and management. Others didn’t want an ice cream company to speak up about “politics.”

Cause marketing isn’t without risk. But when done right, the rewards far outweigh the negative backlash.

All things considered, this Ben & Jerry’s episode is an example of good enterprise social media marketing.

A more classic lower-risk example is supporting local events or non-profit organizations in person, building trust within your community.

Now that you understand what cause marketing is and its potential, let’s take a look at the newest data.

20+ Brand new cause marketing statistics that show the power of social impact

Still not convinced to give cause marketing a try? Let’s look at some of the latest statistics that show how powerful it can be.

Company values impact buying decisions

The values that your company portrays will impact whether a potential customer will buy from you.

This is especially true with younger generations, but even the majority of Americans aged 55+ feel the same way.

(Image Source)

  • 83% of Gen Z and Millennials say it’s important that company values match their own.
  • 3% of all consumers say they’ve boycotted companies based on its stance on issues.
  • 62% of Gen Z and Millennials say they enjoy buying products that show their ideology.

The majority of younger consumers use purchases to show their identity.

So taking clear stances on social issues can help you reach a new, younger market. Consider this when planning your next influencer marketing campaign.

Consumers will pay more for products that align with their values

A 2020 study by Global Web Index shows how corporate social responsibility concerns impact the shopping habits of different generations of consumers.

(Image Source)

Some highlights:

  • 50% of Baby Boomers prefer buying from local or independent stores.
  • 64% of Gen Z consumers are willing to pay more for an eco-friendly product.

But in this area, the generations actually have more in common than not. There’s only a single-digit percentage difference between them on both issues.

If your product is eco-friendly, don’t be afraid to flaunt it. Include content about it regularly in your social media content calendar.

But maybe this shouldn’t be surprising. Another study showed that 40% of consumers consider themselves “value-driven” buyers. As in, driven by purpose, not price.

Consumers are more loyal to brands whose values align with theirs

Not only will consumers pay more for products, they’re also more likely to stay customers for longer.

(Image Source)

  • 3% of consumers say aligned values make them more likely to stay loyal to a brand.
  • 56% of consumers will pay more for the same product from a brand they’re loyal to.

CEOs in 2020 agree that company purpose is a profit driver

Business executives in American companies feel the same way as the average American consumer.

They believe companies should take a stand, and those who do so have a strong competitive advantage.

(Image Source)

  • 89% of executives say companies with a purpose have a competitive advantage.
  • 85% believe purpose-driven leadership drives profit in a company.

Diversity is a priority for companies in 2020

Diversity, equity, and inclusion, or DE&I, is an umbrella term for efforts to improve the diversity of a company’s workforce.

According to a recent study by Porter Novelli, this is becoming a growing concern for senior management in US companies.

  • 74% of CEOs highlight DE&I as not just a moral and business imperative, but a profit driver.
  • 89% agree that companies must make more progress.

Consumers are voting with their money more than ever

During COVID-19, consumers overwhelmingly turned to their wallets to change the world around them.

(Image Source)

  • 47% of young Americans took action by changing the way they buy goods or services.
  • In comparison, only 25% posted or shared content about preventing COVID-19.
  • 80% of consumers agree businesses can impact the spread of Covid-19.

Sustainability is almost as important as the product itself

In 2021, the sustainability of your product is almost as strong a sales driver as the quality of your product.

(Image Source)

  • 84% prefer brands with products that simplify their lives.
  • 78% prefer brands that offer clean products.
  • 77% prefer brands that sell products with health and wellness benefits.
  • 77% prefer brands that are sustainable and environmentally responsible.
  • 72% prefer brands that use organic ingredients.

Referenced Sources:

Conclusion

While some companies hesitate to take a stand, worried about alienating consumers, that in itself is just as negative to a large subset of shoppers.

No matter what you do, you can’t appeal to everyone. So “picking your poison” is often the best choice.

If you’re still on the fence, you can start by engaging in relatively non-controversial issues like sustainability, and focusing on employment in your local community.

The post Cause Marketing Statistics: 20+ Examples of the Power of Social Impact in 2021 appeared first on HigherVisibility.

Invest in Yourself and Build a Better Future

Invest in Yourself and Build a Better Future

Investing in yourself is more than just acquiring stocks and bonds. When you make conscious decisions to invest in your financial wellbeing, health, career, and interests, you set yourself up for success in the future. Not sure where to start? Try out any of these 37 ways to start investing in yourself today.

Feel free to jump to the infographic for a quick breakdown of some of the best investments you can make for yourself. Don’t forget to download our motivational wallpapers too!

Invest in Your Future

Your future depends on the investments you make today. If you start early, time can be your friend and not your enemy. Consider investing your money in more than just stocks and bonds, and save specifically for the future.

predict-your-future-marketing-badass

 

1. Start A Retirement Fund

There are many ways to save for retirement. The most important thing to remember is that the sooner you start saving, the more money you will accumulate over the years. Use this retirement calculator to estimate how much you should save to meet your retirement goals. Then begin building your nest egg by making contributions to any of these financial accounts:

  • 401(k): This is the most common for-profit employer-sponsored retirement plan, and it takes a percentage of your before-tax earnings and saves it in an account. This money isn’t taxable until withdrawn.
  • 403(b): This retirement plan is sponsored by tax-exempt/non-profit employers and also invests your pre-tax earnings into a retirement account.
  • Roth IRA: This account allows you to make after-tax contributions to your retirement that are tax-free upon withdrawal.
  • Traditional IRA: If you’re eligible, a Traditional IRA lets you make tax-deductible contributions to a retirement account.

2. Set Financial Goals

Set financial goals for the future and measure your success by achieving them. Your goals can be short-term, like saving for your next vacation, or long-term, like paying off student loans. For inspiration, find some ideas for financial goals below:

  • Making a monthly budget for groceries
  • Starting an emergency fund
  • Saving for a house
  • Helping a loved one pay for school
  • Paying off your credit card every month

3. Save For A Rainy Day

Start saving for small expenses that aren’t a part of your regular living expenses with a rainy day fund. This fund will help you with unexpected expenses that pop up like a necessary car repair or replacing a broken laptop. Keep your money easily accessible in a checking or savings account, and use these saving tips for extra cash to put toward your rainy day fund today:

  • Cut out unnecessary expenses like to-go coffee
  • Cook and eat all your meals at home
  • Trim down your subscription services
  • Reduce your utility bills

4. Grow Your Savings

When you put your money in a regular savings account, it will pay you a little interest on the money you have in there. However, there are other accounts that may get you a little more bang for your buck. Explore whether these savings options may be right for you:

  • High-yield savings account: This is a savings account that pays a higher amount of interest than a normal savings account.
  • Money market account: A money market account allows you to make a limited amount of transactions each month and pays a higher interest rate than regular savings. Note that they tend to have a high minimum balance requirement to keep the account open.
  • Certificate of deposit: These are also known as CDs and you can deposit your money to earn interest on it for a fixed amount of time. Interest rates may vary and there are penalties for early withdrawals.

Invest in Yourself – Health is Important

You only have one body, so it’s important to invest in it and give yourself the best opportunity for a long and healthy life.

woman-doing-yoga

5. Nourish Your Body

Your body needs fuel to run properly, so make sure you give it the nutrients it needs. Eating healthy can help optimize brain function and improve your quality of life. Here are some ways to nourish your body:

  • Increase the number of fruits and vegetables in your diet
  • Drink at least three liters of water a day
  • Take supplements for any vitamin or mineral deficiencies

6. Exercise Regularly

The World Health Organization cautions against the negative effects a sedentary lifestyle can have on your body and mortality. Physical inactivity causes increases in a variety of health problems like diabetes, obesity, depression, anxiety, cancer, and cardiovascular disease. Follow these tips to get more active every day:

  • Go for a 30-minute walk or run
  • Take stretch breaks often if you sit for long periods of time
  • Try out a new exercise routine like cardio or weight training

7. Get Good Sleep

Sleep deprivation is more than just being tired. It comes with many negative health effects for your body and brain like increased risk of high blood pressure or dementia — it’s even shown to age your brain three to five years. Try out these good sleep habits to get your eight hours in:

  • Go to bed and wake up at the same time every day
  • Use a sound machine to help lull you to sleep
  • Create an evening routine that helps you wind down at night without technology

8. Practice Self-Care

Self-care requires you to pay attention to your wellbeing and to do things that safeguard it. Practicing self-care entails doing whatever you need to recover, recuperate, or re-energize. Here are some ideas for practicing self-care on a budget:

  • Spend time with loved ones
  • Make a habit of journaling
  • Try meditation
  • Ignore your phone

9. Feed Your Brain

As you age, it’s important to keep your brain active to maintain healthy cognitive functions. Take the time to feed your brain by engaging in new, complex, and challenging activities like the ones listed here:

  • Learn a new language
  • Express yourself in writing
  • Practice painting or art

Invest in Your Career

In addition to investing in your financial future and health, investing in your professional development can also bring meaning to your life.

business-people-talking

10. Invest in Yourself With Education

Investing in your education is one of the most common ways you can boost your career. A degree helps you be competitive on the job market and helps you work toward the job of your dreams. College can be expensive and you should know that you don’t have to go into debt to get a good education. Explore your options for getting an education below:

  • Community college
  • Trade schools
  • Online universities
  • Four-year universities

11. Gain Experience

To land your dream job, employers often look for a combination of education and experience. Invest in your career by seeking out opportunities to get the experience you need. You can showcase your achievements on your resume and put them to use once you get the job. Any experience is better than none, so try out one of these ideas:

  • Apply for an internship
  • Create your own portfolio
  • Volunteer
  • Get a part-time job

12. Hone Your Skills

As the job market and companies evolve, it’s important to keep up with the relevant skills needed in your field. The skills gap is one of the most challenging problems for hiring managers today, so be the answer to their problems by upskilling in these in-demand areas:

  • Digital skills
  • Soft skills
  • Analytic skills
  • Leadership skills

13. Expand Your Network

According to a LinkedIn survey, 85% of jobs are filled through networking. Take the time to grow your network by connecting with professionals who can help you get where you want to go. Try out one of these tactics for expanding your network:

Message a professional in your dream line of work for a coffee chat
Attend a networking event or virtual career fair
Ask a connection for an informational interview

14. Start a Side Hustle

Have a passion but not sure how if it would work out as a career? Try it out as a side hustle first! A side hustle can give you a new experience, allow you to work out any problems, build your personal brand, and bring in additional income. There are many different side hustles to start but here’s some inspiration:

15. Aim For Work-Life Balance

Part of investing in your career is making sure you don’t burn out early. Avoid this by getting into the habit of maintaining a work-life balance by doing the following:

  • Set strict working boundaries to preserve personal time
  • Don’t check emails past a set time in the evening
  • Eat your meals away from your desk
  • Schedule time off and use it to relax and destress

16. Obtain a Certification

Another way to invest in your career is by obtaining professional certifications for new skills. Keep your career opportunities open by earning certifications in areas you don’t already have experience in or getting certified in tools or software that will help you do your job. Check out these certification options:

  • Google Certifications
  • EdX Certifications
  • IBM Certification
  • FEMA Certification

17. Find a Mentor

A mentor can help elevate your career by teaching and guiding you through your professional journey. Whether you want to be in business or education, finding an experienced mentor in your chosen industry will help you get where you want to go. Find a mentor using some of these tips:

  • Cold email someone in your desired field
  • Reach out to industry professionals via social media
  • Look for mentors at a virtual conference or meetup

18. Learn to Say No

Choose how you spend your time and energy wisely. Exercise your right to say no if you have too much on your plate or if added responsibilities won’t help you achieve your career goals. Try out a few of these polite ways to say no in a professional setting:

  • “Thank you for thinking of me, but I, unfortunately, don’t have the bandwidth this project requires.”
  • “I wish I could help, but I’m afraid this is out of my area of expertise.”
  • “I appreciate you asking, but I would like to keep developing my skills in these other areas.”

Invest in Yourself with Close Relationships

When it comes to the future, many wish to live a life surrounded by the people we love and enjoy. Make time for the people in your life and work on cultivating your various relationships so they’re that much more meaningful down the line.

invest in yourself with family time

19. Spend Time With Family

Family is important, so show them they matter by spending time together. Here are some ideas for how to fit in a little quality time with family:

  • Cook a meal together
  • Plan a trip to the park
  • Have a family game night
  • Join them on an errand

20. Have Fun With Friends

You don’t necessarily choose your family, but you do choose your friends. Grow your friendships by engaging in shared activities and making a point to catch up on each others’ lives. Try some of these activities to keep your friendships going:

  • Go on a hike
  • Play games over video chat
  • Start a book club
  • Send each other a handwritten note

21. Make Room For Romance

Many people envision themselves settling down with a partner in their future. Significant others are often a great source of happiness and social support in our lives. Try being open to romance, and if you’re in a relationship, score some points with these date ideas:

  • Have a picnic in the park
  • Plan a movie night with their favorite snacks
  • Grab a coffee and go for a stroll
  • Watch the sunset together with blankets and hot cocoa

Other Ways to Invest in Yourself

Invest in your own personal development and fulfillment by nurturing your hobbies and passions. Not sure how? Take a look at this list to get inspired and continue investing in yourself.

22. Learn to play an instrument
23. Read a book
24. Play a new game
25. Volunteer for a cause you love
26. Affirm yourself through mantras
27. Discover your spirituality
28. Adopt a pet
29. Take a mental health day
30. Practice a hobby
31. Reward yourself for achieving goals
32. Plan a pamper day
33. Write down what you like about yourself
34. Listen to motivational podcasts
35. Make personal goals
36. Create art
37. Get out of your comfort zone

Use this list to start making investments in yourself today. Whether you start managing your money with the Mint app or make healthy lifestyle changes, every step will help you build a brighter future.

Find motivation to do so with our downloadable wallpaper that features an inspirational quote below.

 

invest in yourself and build a better future ig

Sources: Journal of Economic Psychology | Developmental Psychology | Personality and Individual Differences |

The post 37 Ways to Invest in Yourself and Build a Better Future appeared first on MintLife Blog.

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Get Google Reviews 2021 Method

Get Google Reviews 2021 Method

The Google My Business platform is well established and regarded as an essential part of any local SEO strategy. 

What’s more, even in 2021, Google reviews won’t lose their importance and will play a significant role in attracting new customers.

get google reviews

Google Reviews Are An Initial Deciding Factor. 

We see the Map Pack first, and this is where the reviews are displayed for the top 3 results.

People are lazy; they look for the top results and compare only what they can quickly see.

If your rating and reviews are positive and you have more than your competitors, you will likely get more calls.

You can have the best-designed logo, professional branding and a swish website. But if your online reviews are terrible, you will not get the volume of inquiries than the business that may have done the business set up by themselves, but their ratings are leaving you in the dust.

 

Google Reviews Instill Trust

Google reviews are an essential part of attracting more customers to your business.

The obvious reason is that when potential customers compare different businesses in your area, reviews are the one thing that stands out first.

They give a business trust and credibility and encourage a customer to click through and make an inquiry.

It is then up to a business to win them over with their customer service and close the sale or make the booking.

happy customers

 

 

Reviews Will Help You Rank

The other not so obvious reasons have to do with Google rewarding your business by using the platform and gaining trust.

Google ranks sites for different reasons – Great content, website in good order and speed and a list of other reasons.

Having Google reviews can contribute up to 17% of the ranking signals 

Now you may not think that 17% is a number worth considering, but it is!

Click Through Rate Helps You Rank

The other not so apparent reason is that good reviews will encourage potential customers to click through to your site.

Google’s primary function is to be a search engine – You ask a question and it supplies you with the BEST answer.

If people in your city are typing in a search term like “Electrician near me”

And your business gets shown in the map pack alongside 2 or 3 other companies.

If your business has the best reviews and rating – More people will click through to your site.

Google is aware of this. If more people click on your site more often ( it is called click-through rate)

Google is more likely to show your business for that search term, making you start ranking for that term.

 

So now those reviews have done their magic and 17% is nothing to be sneezed at!

 

Google will start to show you more often because people were more trusting of your business because your reviews were better than others.

You have a better CTR which shows Google that you are the best answer for that search term

Now, this starts to make a big difference to a businesses bottom line!

 

Why Reviews Build Trust

When you shop online, what do you do before you checkout? 

When you are booking a holiday, you look at the TripAdvisor reviews about the hotel.

87% of people read the reviews before they buy or book and the negative ones are often read first!

 

Trusting The Reviews

Before I click on a product, I look at the star rating, as you can see above. At a glance, I can see if other people like the product and can decide right away if I’m interested in learning more. 

If the star rating is low, I can assume that the experience or the product is not suitable for me

I can also spot fake or planted reviews – They often have poor English or are really vague. Too many of these types of reviews can also put me off. 

Review numbers are also part of my research.

How many people have rated the product? If only one person rated the product five stars, I would still be dubious. One person is not sufficient to get my trust. 

I look for a minimum of 3 reviews before I make a decision. 

If there are dozens or even hundreds of reviews and the rating is still 4 or 5 stars, I know I can trust that company or product.

 

Google Reviews As A Deciding Factor

Let’s do a quick test to understand what we’re dealing with here.
Let’s say I’m looking for someone to clean my solar panels

These are the first three results, along with a map showing that they are both local.

If you are looking for a solar panel cleaner which one would you call? 

 

google reviews

 

Google has revolutionised the way we do business locally and online. 

We can now really research before we even make a call or visit a store. 

We can read reviews, look at posted photos, look at the business on Google maps all on my phone.

When it comes to getting more business, local SEO is critical!

Reviews matter, and it is usually the #1 deciding factor from acquiring new business through local Google searches

Are You Ready To Start Getting More Reviews?

You may be wondering – how do I get more Google reviews? Where should I even start?

Here’s how …

THE THREE MOST IMPORTANT, BUT THE EASIEST WAYS TO GET MORE GOOGLE REVIEWS ARE:

Ask your customers for a Google review

Show them how to leave a review 

Give them some tips on what to write

 

How To Get More Google Reviews 2021 Style?

Easy – Ask for them and make it easy!

Ask for Google reviews.

You can’t avoid asking your customers/clients to rate you; it’s that simple. You need to ask someone to leave a review if you want to get a review. 

Take every opportunity to ask a customer to rate you. 

Although it seems easy to say, it can feel awkward to ask a customer for a review.

Find customers with whom you have a good rapport and start practising and soon enough, it will feel natural.


Now Watch The Video And See Our Method In Action

 

 

Make It As Easy As Possible For Customers To Review You

You can do it 2 ways

In-person and this way gets the best results because you have a degree of control.

Tap a card against their phone or they can scan a QR code.
Did you watch the video above ??
It shows these cards being used and new reviews EVERY DAY

Reviews on the spot, they can go to the right place and review. You could even suggest some words for them to write. Get some keywords into the reviews they leave. Even suggest they take a photo of the product or service you have just provided and this can be added to the review. It will make it even more relevant.

The second way is to send a direct link and this can be done in an email or even a text message.

It is not as effective as getting them in person but it will still bring in a trickle of new reviews.

Good luck with hitting your Google Review Goals and making your business more credible and stronger.

With more reviews – a malicious competitor cannot do damage with negative reviews being left about your business 

 

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Beaxy Accelerates Automated Trading Through Hummingbot Partnership

Beaxy Accelerates Automated Trading Through Hummingbot Partnership

Beaxy Accelerates Automated Trading Through Hummingbot Partnership

PRESS RELEASE. Chicago, Illinois, USA – Hummingbot.io, a premier open-source algorithmic trading project, has chosen to incorporate Beaxy Exchange into its most recent software release, allowing Beaxy users to take advantage of 24/7 automated high-frequency trading on a U.S. based cryptocurrency exchange. Previously, traders could use the open source codebase to run their own versions of Hummingbot. Now, a version exists which was custom tailored by the Hummingbot Development Team to ensure a streamlined integration with beaxy’s trading interface.

Hummingbot differs from other trading bots in several respects. It is an open source program and is free to download and use. The core strategy of the bot enables a trader to function as a market maker on multiple exchanges – put simply, the bot will place both limit buy and limit sell orders for others in the market (termed “takers”) to meet. While there are numerous strategy templates and operating styles, the bottom line is that Hummingbot has removed key barriers to entry for those in crypto who are keen to get their feet wet in algorithmic arbitrage and market making. Traders can exchange BTC to USD, USD to ETH, ETH to DRGN, DRGN to USD and dozens of top performing crypto currencies on Beaxy.

Beaxy’s Head of Customer Service, Cooper Craighead, added that, “Hummingbot is a great option for both users just starting into bot/algorithmic trading and experienced veterans. It’s easy for anyone to set up, regardless of technical background, but has a depth of configuration options that will allow seasoned traders to tweak strategies to their heart’s content.”

With this integration, Beaxy and Hummingbot forward a shared vision of providing the tools and insight that allow those who trade in crypto to trade profitably. Thanks to the developers, operation of the bot requires little more than some elementary knowledge of the scripts it uses to trade, so even novice traders can set their parameters and be up and running in less than 15 minutes.

Having grown 728% since January 2020, Beaxy Exchange has been working since its inception in 2017 to bridge the gap between cryptocurrency and legacy financial trading. Reflecting that goal, Beaxy’s digital trading platform comes with many of the advantages of a legacy trading platform. For example, the overall speed between interactions on the platform is faster than many U.S.-based crypto exchanges. To enable insight, the platform offers automated technical analysis to save traders the legwork while simultaneously offering the entire suite of technical analysis tools for those who prefer to do it themselves. Add these perks to seven advanced order types and Beaxy looks a lot like the ideal set-up for market veterans.

Algorithmic trading programs like Hummingbot fill the last key gap for traders on Beaxy by executing trades around the clock and operating with microsecond instinct based on their set strategy.

If you would like more in-depth information on Hummingbot and other integrations, click here to visit our blog.

Media Contact:

James Carney

james(at)beaxy.com

About Beaxy

Beaxy Exchange is headquartered in Chicago, Illinois, USA and is operated by Windy Inc in the United States and around the world. Windy Inc is registered with the U.S. Department of the Treasury’s Financial Crimes Enforcement Network (FinCEN) as a Money Services Business. Beaxy services 42 U.S. states, in addition to serving an active global customer base in many international markets. Fiat currency on-ramps are offered by wire transfer in USD, EUR, GBP, JPY, CAD and AUD, as well as credit/debit card on-ramps offered through Simplex in USD, EUR, GBP, ILS, TRY, CAD, CHF, KRW, JPY, RUB, AUD, CZK, NOK, DKK, NZD, SEK, ZAR, HUF, and PLN. Beaxy Exchange offers safe, compliant, and protected cryptocurrency trading and fiat ramp services for its customers. Digital assets are secured by Curv Institutional Custody, with USD deposits insured by the Federal Deposit Insurance Corporation [FDIC] up to $250,000.

About Hummingbot.io

Hummingbot is a community-driven open source crypto market making and arbitrage bot that aims to democratize algorithmic trading by making sophisticated high-frequency trading strategies freely available to everyone in the world. We believe this will lead to a more open, fair, and inclusive global financial system.

 


This is a press release. Readers should do their own due diligence before taking any actions related to the promoted company or any of its affiliates or services. Bitcoin.com is not responsible, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with the use of or reliance on any content, goods or services mentioned in the press release.

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What are the Different Types of CBD? And the Best Kinds of CBD Supplements

What are the Different Types of CBD? And the Best Kinds of CBD Supplements

What are the different types of CBD and why is there so much buzz around the best kinds of CBD supplements? The truth is that there is a compound in cannabis (known as Cannabidiol or CBD) that won’t get you high and has no mind-altering effects. But, it’s cropping up in foods from cupcakes to gummies and it’s legal across the US and elsewhere. The underlying principle is that it’s not against the law as long as the THC (mild altering) content is so low it cannot have any effect. Some say CBD so closely mimics some chemicals in our brains that it can trigger all sorts of health improvements. But, whether it does help with many conditions, from depression and anxiety to reducing or preventing epileptic fits, is unproven. Taking CBD is still little more than a matter of faith and personal experience. But, this new alternative medicine is where it’s happening right now! Read on to find out what you should know about this emerging phenomenon.

What are the Different Types of CBD?

CBD supplements are available in a wide variety of forms, for example, pills, powders, capsules, liquids, creams, and oils. Charlotte’s Web CBD oil is well spoken of.

The pills and cream form seem to be the most popular ones, based on the number of products offered to consumers. Most people who have tried THC free CBD supplements like them the best. Although CBD supplements are not intended for medical use, it is still important that you try the pills and creams, which contain only natural and pure ingredients. That way what you take is likely to contain fewer additives and impurities that may be harmful to you.

However, many people still consider that best kinds of CBD are the oils and tinctures.

What are some of the best CBD products?

Let’s start with what it is, CBD. CBD is just about the most popular of all the alternative/medical marijuana/ hemp-derived compounds being sold to treat ailments. Ailments ranging from mild to more serious. It’s been used as a:

  • pain reliever,
  • an anti-convulsant,
  • anti-nausea agent and
  • even a sleeping aid for those who need it for sleep problems.

It’s also more than likely been the supplement of choice for many who have been prescribed non-medical marijuana for pain.

Image text: "What are the different types of CBD".

Cannabis for the Non-Stoner – Best Kinds of CBD Supplements to Try

Here’s the thing though. While you might have a CBD-rich cannabis plant, in the US, there isn’t any legal use of unrefined cannabis with CBD and THC in food or drink. That is unless the THC is from the hemp plant and low enough in THC not to have any effects on the brain. There’s no legal use of THC (outside the US cannabis de-regulated states) except in rare prescription use. And in the US, Cannabis/THC is considered a Schedule I narcotic.

CBD is the safe one of the two substances CBD and THC. You can take CBD in supplement form as long as the THC content is very low indeed. CBD is often included in other alternative medical products in order to get the benefits, and these can still be a legal use of THC as well.

2021’s Best Kinds of CBD Pills and Capsules

CBD has been studied in the treatment of epilepsy, cancer, glaucoma, multiple sclerosis and the like. Most of the studies have focused on CBD or a form of CBD, that’s all contained in supplements. A growing number of studies are looking at CBD in conjunction with other marijuana compounds, such as THC or both. This is probably because the body has a difficult time making use of the CBD itself. It’s absorbed as COX-2 and then metabolized so that’s something to think of when asking what are the different types of CBD.

It’s a bit of a catch-22. If you begin taking CBD for the purpose of treating a medical condition, it may or may not work. You can legally give yourself a CBD-rich supplement and it may help you. But when you later seek medical advice they will probably tell you that you shouldn’t have been taking it. The fact is that the medical profession has to be careful. But most people think they are being too cautious. While they wait for more and more studies you could be gaining the CBD benefit.

Choosing a CBD Oil: Favorite Oils to Try

It’s a conundrum that seems impossible to solve unless you just balance the risk versus the considerable benefits most people speak of, and get CBD. When asking what are the different types of CBD, always consider whether CBD is available legally. In some countries, we have no doubt that even CBD is still illegal. Readers in those nations may have to travel to another country or sign up for an international subscription. The easiest way to get a subscription is to pay for a monthly subscription. It’s a monthly cost, but you get the company to send you a batch of CBD supplements every month. With many full-spectrum hemp CBD supplement sellers, you can also sign up for an annual subscription. Those may cost you a few hundred dollars every year but per tablet, but they often work out quite a lot cheaper.

An annual subscription will give you a dozen monthly batches of supplements. The price they charge can be less when asking what are the different types of CBD. That’s because the company knows that they’re making money on a full-spectrum oil subscription over the whole year.

What are the Different Types of CBD? – Risks and side effects of THC

So you may be wondering why THC supplements are illegal, due to the many risks and side effects of THC. The reason is simple. The inclusion of THC in any tablet is still banned in many countries. Even where it is allowed on prescription it has to be given out only by medics. THC is not approved for therapeutic use and is only intended to treat very serious medical conditions. Conditions that could easily end your life. In such circumstances, should there be a negative side-effect it is less of a concern as the person may have been dead already but for taking the tablets. The same rule does not apply to vitamins, laxatives, and any other supplement that is marketed to the general public. The reason is that the benefits of those pills are not big enough to outweigh the negative impact of even a fairly minor negative side-effect.

Importance of third-party testing

When asking what are the different types of CBD, always be aware that whatever type you choose you do need to look for trustworthy third-party testing. CBD supplements intended for medical use, are only prescribed by medical doctors and are subjected to extensive third-party testing. That being the case it is quite natural that they are not approved by the FDA for therapeutic use. Unfortunately, that being the circumstances are they not approved for non-therapeutic use either. The FDA makes all their determinations after a report is submitted to them. They read the report and base their decisions on impartial scientific advice. Most people taking alternative medicine supplements say the FDA take too long and are a long way too cautious. But, you can’t tell them what to do. When asking what are the different types of CBD, always be aware that if you could dictate to the FDA what they should approve things would be a lot different.

How Do CBD oil and hemp seed oil differ?

Genuine high-quality hemp seed oil should not contain THC whereas CBD oil from the cannabis plant needs the THC removed before sale. But the simple truth is, anyone can go to the US Drug Administration (FDA) website and obtain a product label, an MSDS (Material Safety and Service Specifications) for the specific product you are considering. What they don’t always tell you, is all the ingredients. When asking what are the different types of CBD, always be aware that this is something that you can’t get from the FDA.

The FDA doesn’t help you know what you are taking when a supplement is not an approved pharmaceutical product. There is no equivalent quality of information that says what these un-approved supplements contain. That’s a shame. But, the FDA simply doesn’t have a way to determine what the ingredients are in the non-approved product you may be considering. You’re the one who must find the information out, which may not be so easy to do.

What are the Different Types of CBD?

The oils and liquids come in all kinds of shapes and sizes. The largest tablets may be difficult for you to swallow. The creams that you spread on your body are the most popular form. But, for some people, CBD might prove difficult for the stomach to accept.

The answer to why CBD supplements which contain significant proportions of THC are illegal. It is unfortunate that the FDA is hampered, just like the rest of us, by drug abuse laws and hence doesn’t regulate them. The unfortunate ramification to that is that the FDA doesn’t test them to know what they contain.

The FDA’s regulations are for foods and drugs, not for natural health products like broad-spectrum CBD supplements. CBD supplements are very popular and are widely available, so if you want to try them for yourself, be my guest.

Choosing a CBD Oil: Favorite Oils to Try

CBD supplements, like other nutritional products, are sold by many different manufacturers, so you will see many companies advertising that they sell “cannabidiol.” This term can be confusing because it can mean different things. It can mean some combination of pills, liquids, capsules, or oils. So, in general, the best thing to do is to look at the manufacturer website to see what they mean by it. If they say, “CBD supplements are taken orally,” that is good. You should look for a company that makes supplements and sells them that way. If a happy user’s CBD review says, “these supplements were taken in the form of tincture,” then you also should look for a company that makes those.

How to choose the best CBD products

As we mentioned already, you will find that spectrum CBD supplements are available in a wide variety of forms, such as pills, liquid, capsules, and oils. The second most popular of those is probably the oil form since it is easy for the stomach to digest. If you prefer to take pills, it is easy to swallow them and easy for your body to absorb them.

“These supplements are taken in the form of tincture” means that the tincture has small doses, and so your body can absorb it. The downside to that is that if you wait a long time for a result, you are less likely to notice a difference in how good you feel. Most people will notice a difference in how good they feel.

Another thing to check is whether the supplement is standardized for CBD. If you buy from a company that does not use standardized amounts of it, you may notice that you get different results with different dosages. By standardization, it means the company is committed to giving you the same quality of equally high purity, whether you take tablets containing 100 milligrams, 1000 milligrams, or 5000 milligrams.

Learning About the Best Kinds of CBD Supplements

You can learn a lot about a product by checking what the product actually is. If you find a so-called cannabis product on open sale in any US state where cannabis remains illegal, it’s not really cannabis. If it says it’s made from cannabis or marijuana oil, you can be pretty sure it’s not a THC containing product at all. It is really just going to be a placebo. There are companies out there that will say that their product is cannabis because they want you to think that what you are buying is really cool. They say that because they want you to believe that you will actually get high from it. They say it to trap you into thinking that you are getting high because it’s not going to be proper cannabis that’s in it, but something else.

CBD supplements aren’t just for old people. You can find these supplements for all men, women, children, and of course, seniors.

The Best Kind of CBD Supplements

When you’re looking for the best kind of full-spectrum CBD supplements, you want to make sure you’re doing what’s best for your body. So, the best kinds of CBD supplements are the ones that don’t contain any toxic or unhealthy chemicals at all. Then, there are the good and legal products that contain high levels of CBD, so you don’t get too much of this or too little of that. Then, there are the very latest molecular-distilled products that are manufactured in a way that’s very pure and doesn’t contain any artificial chemicals.

Using a process called molecular distillation to clean the supplement up gives it big benefits. A lot of supplements are not made this way, because it’s expensive. Also, this makes the supplement less bioavailable, which means it will be less well-absorbed into the body. There are a lot of companies out there who will now use this method. But, read-up about this before you buy as some say that they give you better benefits, but others point out that the body will not be able to get all the benefits from it.

One of the best kinds of supplements to take for your brain and body is something like CBD that has been created with benefits for the body, plus extra benefits for your brain. The best kind of CBD supplements is manufactured to give you those benefits. When you do that, you’ll start to feel the difference. When you feel that boost you will realize that it’s the best kind of CBD supplement for your body and your mind.

The Article What are the Different Types of CBD? And the Best Kinds of CBD Supplements was found on https://limitsofstrategy.com

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SEO Updates March 19, 2021

SEO Updates March 19, 2021

It’s time for your info-packed SEO newsletter to kick off the weekend and keep you up to date on the latest news, SEO tactics, tests, and so much more.

We had an exciting week and you won’t want to miss a thing!

  • What Happened on the SEO Vault this Week
  • Deal of the week: Gain access to the April 8th Agency Growth Webinar this weekend only when you spend $500+
  • Featured Service: Page Speed Optimization Coming Soon!
  • SEO Mad Scientist: GMB Emoji Ranking Boost

To your success,

Chaz and the Entire Team

FROM THE VAULT – Episode 80

Don’t forget The SEO Vault airs live on the Web 20 Ranker Facebook every Thursday at 4 pm EST.

Co-Host: Sophie Allen

? Local GMB Updates
? Google Maps Street View Images For Service Area Home Businesses
? New Tool Google My Business Review Removal Request Status
? Emojis In Google Search Suggestions & Autocomplete
? Google Showing Product Image Thumbnails In Search Snippets More Often
? New sentiment GMB layout on Mobile


– Watch the Latest SEO Vault Episode here

– Listen herehttps://pod.co/theseovault

 

Interested in being a guest on the vault!? Sign up now
https://forms.gle/ae5Dh575BqYieDBEA

 

Time for another weekend deal
Exclusive Agency Webby Comming Up!

3/19-3/21

Web 20 is known for providing free training, resources, tools, and webinars!

We love to see agencies grow and help you stay well-informs on what’s happening right now with SEO.

For a limited time only this Friday the 19th through Sunday the 21st we are opening access to the April 8th Agency Accelerator Webinar to anyone that spends $500 or more at Web 2.0 Ranker.

Get Answers To Your Toughest Agency Growth & SEO Questions live along with Systems To Create Efficiency And Improve Outcomes within your agency

This may be the only agency growth webinar we offer all year! Start 2021 off right by ensuring you are doing everything possible to secure growth and provide results to your clients

 

 

Coming Soon
Page Speed Optimization

 

We will soon be launching our own Page Speed Optimizations service. Over the next few weeks, we will be opening to beta testers only.

Our Page Speed Optimization Process
1. Reduce redirects
2. Database optimization
3. Optimization of files cluster
4. Htaccess optimization
5. Html/js/CSS/images compression
7. Browser caching
8. Lazy loading config for chat widgets
10. Manual image optimization
11. Minifying CSS, JavaScript, and HTML
12. Remove render-blocking JavaScript
13. Use asynchronous loading for CSS and JavaScript files
14. External platforms for videos if required

To be amongst the first to join in on the process you can sign up here
???
https://web20ranker.com/page-speed-optimization-is-coming/

 

 

SEO Mad Scientist ???

If you were around earlier this week in the Local SEO Community, we posted some geogrids of a few test GMBs that have been showing tons of improvements recently. Today we are doing a final review on one of these listings and start looking at all the things that have been done and occurred over the past 6-8 months of testing…

But first, let’s close out this week with the final test done to this listing, playing around with something we love to test… EMOJIS! ?

We know emojis aren’t super exciting but we have seen some good use for them at capturing more real estate and higher CTRs in the SERPs. (Using emojis in your FAQ schema for example in our previous tests)

But today we are going to look at a GMB listing where we added emojis to the business name…

So before we look at the before and after results, we have to understand a few things about emojis in search.

One, you can search for an emoji as well as a string of emojis. Google knows what an emoji is and what it “represents”…

With that said, this is ONLY true for organic search. ?

 

 

You can not just search an Emoji in Maps, it is not recognized. ?

However, it is clear that searching a keyword with an emoji modifier is modifying the results.

This includes searches in Maps. It impacts the maps to the point that it pulls a listing that had an emoji “⭐” left in a review…

 

Take note of the fact that the first listing has a star in the review while the 4th listing has the stars in the business name. So the top listing may be more authoritative but does Google seem to think the reference in the review is more relevant to the search than in the business name? ? ? ?

More importantly, does this mean Google is pulling relevance from the review? ?

When searching for “car title loan” but replacing the car with the car emoji, we see that Google bolds the term “car” in the search as well, so without even testing it is clear Google knows what’s going on here…

So we kept it simple and we added some “relevant” emojis to our “title loans” listing. This included ???, which is for “car document banknote” (this is also the listing we added the GMB short link loop in the website settings. The gains we thought we might have seen from this did plateau)

 

Our last tests done on the listing showed no movement specifically for “car” or “auto” title loan terms so we figured we would look at these terms to see if we see any movement from our Emojis.

 

 

So for all terms related to “car”, we did see a noticeable boost…

We are still analyzing the data and will be back next week with more test results as we review all the things done over the past months to this listing and re-run some tests that showed some promise…

Until next time, happy testing!

Get Your Free Campaign Recommendations Today!

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Quick and easy, yet powerful in results!

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Want to earn a $50 store credit?

In order to receive a $50 store credit, the only thing we need from you is a short video (at least 30 seconds) explaining:

1) Who you are and what you do
2) What you bought and why you bought it
3) How the product worked for you and the pros of it!

That’s it! 3 simple topics and you could be on your way to $50 towards your next purchase!

You can send your videos to: [email protected]

NFT-Related Token Prices Soar Amid Digital Art Mania

NFT-Related Token Prices Soar Amid Digital Art Mania

NFT-Related Token Prices Soar Amid Digital Art Mania

Crypto assets that are linked with non-fungible tokens (NFTs) marketplaces have risen sharply since the mania took off a few months ago. NFTs are selling at prices that many consider ridiculous for intangible artwork.

Third-Largest Art Sale by a Living Artist Was Tokenized

One piece of art created by the digital artist called Beeple – a collage of the artist’s work since 2007 – recently sold for a record $69.3 million at the auction house Christie’s. The JPG file became the third-largest art sale by a living artist after Jeff Koons and David Hockney.

According to the latest data from blockchain research firm Kaiko, NFT-related tokens have soared in line with the record sales in digital art. Decentraland, a virtual world where players can purchase NFTs, has seen its MANA token surge 682% since Feb. 1.

NFT-Related Token Prices Soar Amid Digital Art Mania

The token Flow, a product of Dapper Labs (partner of NFT marketplace NBA Top Shot), climbed 216% to a high of $37.73 on Mar. 13. Rarible (RARI) rose more than 825% from $4.11 on Feb. 1 to a peak of $38.02 on Mar. 15. Enjin (ENJ) is up over 640% to $2.61 over the same period.

“The word ‘NFT’ has officially entered the pop-cultural lexicon following digital artist Beeple’s historic sale of a non-fungible token at Christie’s,” said Kaiko, in a blog post on Mar. 15.

Millions of Dollars Worth of Blockchain-Backed NFTs Sold

Non-fungible tokens serve functions such as governance, utility, and rewards. They also act as a barometer for sentiment within the NFT industry. According to The Tie, NFT mentions in the media were up more than 100 times over the last year.

The NFT mania may indeed border on the insane. Keen to cash in on the craze, a Brooklyn man, Alex Ramírez-Mallis, 36, collected one year of his and friends’ farts which he compiled into a 52-minute “Master Collection” audio file, the New York Post reported.

Now the top bid for the audio file is $183. Individual fart recordings are going for 0.05 ether, or $85. One single fart has already been bought by an anonymous buyer.

More than $449 million worth of NFTs has been sold throughout the world since such sales started a few years ago, according to data from nonfungible.com. That’s from 5.41 million pieces sold at an average price of $82.97.

What do you think about the NFT mania? Let us know in the comments section below.

The post NFT-Related Token Prices Soar Amid Digital Art Mania appeared first on Crypto Scoop News.

The Article NFT-Related Token Prices Soar Amid Digital Art Mania First Appeared ON
: https://gqcentral.co.uk

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The SEO Vault: Episode 80

The SEO Vault: Episode 80

 

 

Episode 80 Table of Contents 

Co-Host: Sophie Allen

– Local GMB Updates
– Google Maps Street View Images For Service Area Home Businesses
– New Tool Google My Business Review Removal Request Status
– Emojis In Google Search Suggestions & Autocomplete
– Google Showing Product Image Thumbnails In Search Snippets More Often
– New sentiment GMB layout on Mobile

And So Much More!

 

 

Don’t Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook

https://www.facebook.com/web20ranker/

Or listen to the podcast here

https://pod.co/theseovault

Interested in being a guest on the vault!? Sign up now
https://forms.gle/ae5Dh575BqYieDBEA

Morgan Stanley Making 3 Bitcoin Funds Available to Clients

Morgan Stanley Making 3 Bitcoin Funds Available to Clients

Morgan Stanley to Make Bitcoin Funds Available to Clients

One of the largest U.S. investment banks, Morgan Stanley, will be offering its wealth management clients access to bitcoin funds. Goldman Sachs, JPMorgan Chase, and Bank of America’s wealth management divisions do not currently allow their advisors to offer direct investment in bitcoin funds.

Morgan Stanley to Offer Wealth Clients Access to Bitcoin Funds

Investment bank Morgan Stanley, with $4 trillion in client assets, has become the “first big U.S. bank to offer its wealth management clients access to bitcoin funds,” CNBC reported Wednesday.

The firm reportedly told its financial advisors in an internal memo that it is launching access to three funds that allow exposure to bitcoin, the publication conveyed, citing people with direct knowledge of the matter. According to the people, clients have been demanding exposure to the cryptocurrency, adding:

Clients can likely make investments as early as next month, after the bank’s financial advisors complete training courses tied to the new offerings.

Two of the bitcoin funds on offer are from Galaxy Digital: the Galaxy Bitcoin Fund LP and the Galaxy Institutional Bitcoin Fund LP. The third is FS NYDIG Select Fund, a joint effort from asset manager FS Investments and New York Digital Investments Group (NYDIG). The latter is the bitcoin investment arm of Stone Ridge Asset Management. Two of the funds have minimum investments of $25,000, but Galaxy Institutional Bitcoin Fund has a $5 million minimum.

The funds are only available to clients of Morgan Stanley’s wealth management division and investments are restricted to 2.5% of the client’s total net worth, the sources revealed. Clients must have at least $2 million in assets held by the firm with “an aggressive risk tolerance” to qualify, whereas investment firms need at least $5 million at the bank.

The wealth management divisions of other major U.S. investment banks — Goldman Sachs, JPMorgan Chase, and Bank of America — do not currently allow their advisors to offer direct investment in bitcoin funds, the news outlet noted.

Galaxy Digital CEO Mike Novogratz and NYDIG both tweeted that they are thrilled “to partner with Morgan Stanley, the first US bank to offer access to bitcoin for their wealth management clients.”

Bitcoiners welcome this move by Morgan Stanley, praising the investment bank for its contribution in making bitcoin more mainstream. Microstrategy CEO Michael Saylor wrote, “Morgan Stanley is the first bank to offer bitcoin, they won’t be the last.” Economist Saifedean Ammous, the author of The Bitcoin Standard, commented: “Today is the day the big banks entered bitcoin.” Morgan Creek Digital partner Anthony Pompliano opined:

Galaxy Digital and NYDIG will both be onboarding millions of people to bitcoin via the largest US brokerage. Morgan Stanley is in the game. Bitcoin is inevitable.

What do you think about Morgan Stanley offering bitcoin funds to clients? Let us know in the comments section below.

The post Morgan Stanley Making 3 Bitcoin Funds Available to Clients appeared first on Crypto Scoop News.

The Article Morgan Stanley Making 3 Bitcoin Funds Available to Clients First Appeared ON
: https://gqcentral.co.uk

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How to Find a Good Web Design Company

How to Find a Good Web Design Company

Finding a really good web design company is an essential stage in the process of developing a website for a business. Every business has a unique way of presenting itself online. It is important for website designers to understand the needs of the business to create an effective website for the company. Probably the best way to do this is to hire a professional web design team, or “web developer” as known in the trade, for the job.

The Task of the Web Developer in a Good Web Design Company

A web development team is one that works to pull together all the different components needed to create a successful website tailored to match the promotional needs of one company alone – the company that commissions the website.

Within the team, there will be at least one expert in producing unique code. They will hold the primary responsibility for functionality within the website. The most important elements will be the uniquely coded parts of any website that will make the site stand out from the crowd. This functionality may be purely to impress the users, but it may also be using a novel and efficient way to obtain data, and or manipulate the visitor’s supplied data for a unique purpose. This works best when it used shows a new way of doing things and is truly integrated within the purpose of the site.

Look back upon the origins of the largest and most popular websites which exist today. Think of the brief which must have awaited the web design company (or now-famous individual) tasked with building the first online for the first live versions of the Facebooks, Amazons, and Ebays!

Featured image text: "How to find a good web design company".

Combine your “great idea” and a good web design company and truly exciting wealth “beyond your wildest imaginings” is STILL possible. But:

Good Web Designer’s Need to Understand the Business First

A successful design will include a thorough analysis of the business, and where the company wants the website to take them, by the designer before any coding starts. The coding, which is used by the computer to provide the underlying structure of a site, is the most basic level at which a website is built. The coding has to be well written, comply with all current website coding protocols and run quickly and efficiently on all device types.

At this stage, the designer should be allowed to spend time within each department of a business finding out the unique offerings of the business, whether these be services or products, or both. During this stage, the designer should be given full access to the company product leaders to interview them all and assess the unique selling propositions which drive the company’s existing success. This will be essential later in order to reflect all the company’s assets within the website when that is designed.

Designer and Coder Work Together to Create The Website’s Underlying Digital Structure

The next stage which follows the designer’s information-seeking stage is one in which the coder works closely with the professional designer. The designer will help the web coding team with the look and feel/ styling of the site so that the job is done efficiently.

The purpose of the website design is to maximize the commissioning client’s potential to develop its business presence on the internet. It is an attempt to bring your business online via a professionally designed site that is:

  • based on a robust coding-base architecture
  • hosted on a fast server with cloud computing capabilities
  • coded in compliance with all good practice such that over the ensuing years the site can be further developed by new coders
  • easy to access by site visitors, and company staff in order for blogsite areas such as Press Release pages, service offerings and product details etc. can be updated without recourse to coding skills
  • offers all required utility functions where required such as in-house email service applications and login functions for accessing other company IT infrastructure
  • reflects the company style of working and is in tune with the company mission
  • promotes the company image and raises the standing of the company at all levels
  • converts visitors into leads, and either:
    • converts those leads into paying customers who buy physical products, or
    • provokes them to take further action to the benefit of the business.

Successful Websites are a Long Term Project

Company executives understandably tend to see website creation as a one time project. And yet the most successful websites are those that continually evolve through a constant striving to understand and serve a company’s customers. The learning process is never done. Much more will be discovered about a company’s customer base through such techniques as web-based split testing after, even the best well-designed website, has been created and uploaded online.

In fact, the design of the site may take months or perhaps years to be perfectly effective. However, the process of initial development can be very quick. If the website user response isn’t as expected the designer can incorporate necessary changes or improvements at any moment after the website hits the web.

Things a Good Client Should Do First Before Buying a Website

A web designer will design according to the brief given by the client. Most website designs are done to a set price when the website is put out to tender to selected web design companies. No matter how talented and highly skilled a web design company is, they will usually gain the work at a price through a competitive tendering process. They will be limited by their budget, and the budget will be spent according to the “brief” (instructions are given on the client’s requirements) at the time that the tenders are sent out.

The web designer will be limited by the scope of the brief. A poorly thought out brief awarded to the cheapest bidder can easily condemn a website design project to a mediocre outcome, or even failure before the project even starts!

Decide Exactly What You Expect a New Website to Include

Therefore, when making your site, you should consider first of all what you want the site to do. This is best seen as a process:

  1. Decide and write down everything you want the web design company to provide, in your project “brief”
  2. Look for someone who knows how to make what you want.
  3. Check that person who knows how to design what you want also knows how to develop what you want through coding and general web hardware and programming skills.

This way the designer is given a headstart and your business is given the best chance out of the initial website when it gets online. You can save a lot of money on the initial sites and designers can create a lot more sites for your company. This way your company is given the best chance to get online.

The Conclusion to this Article on How to Find a Good Web Design Company:

A good web designer can help you to get a website online built and online in a short time, as long as your brief is good. The right professional designer is able to incorporate all the necessary features to make your site work well “out of the box” when first uploaded online. But, if given time later to further test and try out ideas, that design company will be able to further perfect their website. So, look to develop a continuing relationship with your web designer in that way.

A good website will be highly optimized to make your site look great. Your site will have a professional look and be highly engaging. When it does this, your new website can be hugely beneficial to a company’s sales, and “bottom-line profitability”. So when making your website you need someone who knows “back to front” and “inside-out” how to make a good site! We hope that by reading this article we have truly helped you to find a good web design company.

Unfortunately, the best web design company may build you a perfect website but it won’t do you any good at all unless it is hosted on the best fast servers and those are maintained by experts who you can contact at any time for personal assistance. Dedicated, helpful, people who understand web hosting in-depth with many years of experience. The author of this article recommends Ezi.Gold Hosting. Click here for more information on Ezi Gold Hosting. (It’s cheap too!)

The Article How to Find a Good Web Design Company was found on https://limitsofstrategy.com

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