A Beginner’s Guide to Building an Email List

A Beginner’s Guide to Building an Email List

What Is List Building and Why Is It Important? List building is a critical component of every successful company strategy. Because there is so much material competing for consumers’ attention on the internet, most businesses now consider email marketing to be essential in order to maintain a direct line of communication with their customers. It … Read more

Your Location Page Audit Checklist for Local SEO

Your Location Page Audit Checklist for Local SEO

Your Location Page Audit Checklist for Local SEO Table of Contents Location pages are essential for strong Local SEO and rankings, especially in larger cities and markets. Each component on the page plays a crucial role to support overall rankings. However, many location pages are incomplete. If you are missing important sections of your location … Read more

30+ Best WordPress Plugins for Marketers

30+ Best WordPress Plugins for Marketers

Did you know there are over 56,000 WordPress plugins available today? WordPress plugins allow you to enhance your website’s functionality by adding features and capabilities that don’t come standard with the system. Whether you want to improve your writing, optimize a blog post for SEO, or interpret your site’s analytics, there’s a plugin out there … Read more

5 Tips to Create a Linktree for Instagram in No Time

5 Tips to Create a Linktree for Instagram in No Time

If you use Instagram, you might have seen the phrase “link in bio” before. This means that someone is directing people to go to their Instagram profile page and click the URL that’s in their bio. Driving people to these links often helps Instagram users generate traffic on different websites, like a YouTube channel or … Read more

What Is Servant Leadership?

What Is Servant Leadership?

Leadership looks different for everyone. Some choose to use a democratic style, where they make final decisions after getting input from team members. Some are individualists, focused on personal development and improvement, while others act as a coach that works to help employees develop their skills and build strong teams. Although different in practice, most leadership … Read more

Google Business Profile

Google Business Profile

Table of Contents We’ve all heard about Google My Business rebranding to Google Business Profile. But we’ve had tons of questions about how this GMB change will impact your business and your local SEO campaigns.  So what’s changing? Google Listing Becomes Google Profile Each business’s GMB will no longer be referred to as their “GMB … Read more

4 Local SEO Tips for Electricians

4 Local SEO Tips for Electricians

Rank Higher on Local Search Results Local SEO for electricians is a major driver of website traffic and qualified leads for electrical businesses. Every year, local search becomes more and more relevant to small businesses. As a matter of fact, Google saw 350 times more searches for the keywords “local” and “near me” in 2019 … Read more