Editor’s Note: This post was originally published in March of 2012 and has been updated for accuracy and comprehensiveness. Whether you’re going to hire someone to run your SEO campaign or you’re going to take a stab at it on your own, there are certain skills that help the optimization process happen smoothly. The skillset … Read more
Electrician SEO Campaigns Built To Grow Website Traffic, Qualified Leads & Booked Jobs So, you own and/or operate an electrical business and you’re wondering how to create a better SEO campaign to increase your chances of being discovered by potential customers while they search online, but you’re not sure where to start? Well, you’re definitely … Read more
the Best Press Release Distribution: We Built Our Own Newswire Table of Contents Did you know we built our own press release distribution platform from scratch? We’ve offered press release syndication for a while, but felt we could vastly improve upon the platform we were using. So we invested years developing our own syndication network … Read more
My social media feeds are made up of 90% memes. They’re usually posted by people I follow but every once in a while, a brand will post a meme and add their own spin on it. When it’s done right, those are the brands whose content I engage with the most. What was once considered … Read more
SEO. While this is a strategy we’ve been aware of for a while, did you know that 89% of marketers say SEO is successful? And since more than 50 percent of all website traffic comes from organic search and 93 percent of online experiences begin with a search engine, it’s not surprising. However, what do … Read more
Website Design Tips for Plumbers: Convert Site Visitors Into Leads & Revenue Plumbers run very different businesses than traditional companies. The bakery down the street may use their website to advertise their menu and specialty pastries while you need to generate leads from your plumbing company’s website. Unlike the bakery, your measure of success is … Read more
A Video Marketing Strategy for Facebook A Video Marketing Strategy for Facebook – YouTube: For businesses nowadays, social media marketing and its return on investment (ROI) are nearly mandatory. As a result, many businesses employ Facebook video marketing to communicate with consumers and prospects. Content intended towards promoting products, services, or the brand itself falls … Read more
How We Achieved Map Pack Rankings for a Multi-Location SAB This case study will dive deep into the local SEO strategies that achieved map pack rankings state-wide for a multi-location business. Listing visibility in organic search skyrocketed nearly 500%, which led to a 400%+ increase in phone calls year over year. This boost in calls … Read more
At Blue Corona, we know a lot about plumber marketing. In the past decade, we’ve meticulously tracked every single advertising strategy we’ve tried for our customers—a great deal of which are plumbing companies—which has allowed us continuously to uncover insights about what works and what doesn’t. And because we’re so passionate about seeing small to medium businesses … Read more
What the Best HVAC SEO Campaigns All Have in Common It’s no secret, SEO (short for search engine optimization) is a highly effective marketing strategy for HVAC companies. But you probably already knew that. You’re reading this blog, after all. What you don’t know are the specific tactics that every successful HVAC SEO campaign has … Read more