Search Engine Optimization, or SEO, is one of the best ways to get visitors to your website and boost sales in 2020. That’s because more than half of trackable website traffic comes from organic search. But you might be wondering how you’re supposed to stand out from the crowd now that everybody and their grandmother … Read more
Your free Google business listing (known as your Business Profile) can do more than you think. When properly optimized, it showcases your best features and makes it easy for consumers to discover, learn about, and contact your business. But in order to properly optimize your Business Profile, you need access to it, and in order … Read more
I have seen a lot of “It’s the best time to invest in SEO!” chatter on the socials. The Rt value of that message is definitely >1 in this industry, and it is certainly in my interest to believe it. But is it true or just the usual self-serving rap boast by a profession that … Read more
The majority of our conversations about search engine marketing have been about paid advertising tactics. And while paid search marketing is an extremely important part of a business’s marketing mix, we would be remiss if we didn’t spend some time discussing the organic side with search engine optimization. Search engine optimization helps pages on your … Read more