Month: February 2024

Want to dig even deeper into how we’re influencing local rankings with YouTube videos, maps, and driving directions?

Mike walks through the YT test in even more detail – video format, links included, geogrids, and deeper data analysis…

Heads up – our Q1 Webby is right around the corner!

Today at 12 pm EST, Mark will cover in-depth on-page optimization strategies – sharing insights, laughs, and a few secrets.

🔬 SEO Mad Scientist 👩‍🔬

Our newest podcast episode is live and packed with actionable insights to boost your campaigns:

• Increase Organic Rankings & Reach with Press Releases
• Build Local Relevance with YouTube

Watch below or listen on your favorite podcast platform.

This Week in the LCT Facebook Group…

We recently sent out an email with crucial details regarding your campaign data. In preparation for our dashboard migration, we are clearing out a decade of campaign reports and we need you to download yours. Going forward, all completed and canceled campaigns will need to download reports within 7 business days. After that, campaign reports will be removed. But don’t worry, reports for on-hold campaigns won’t be deleted.

🔬 SEO Mad Scientist 🔬

Unlock the secrets of organic reach with press releases! The SEO Mad Scientist dives into the power of press releases this week – watch the video below to get the scoop…

Get insight into how to best use press in your SEO campaigns with Mike’s press test review.

This Week in the LCT Facebook Group…

We’re revamping the podcast completely…

The SEO Vault will focus more on SEO testing, providing you with valuable and actionable insights, rather than just discussing the SEO news (or lack thereof).

Our Valentine’s sale starts this week, so keep your eyes out for some savings!

💰 Shifting To SEO Testing Focus + New Schema & Proximity Test 💰

The SEO Vault: Episode 225

Dive into our latest SEO tests with our new episode!

This week, we explore:

• YouTube strategies for local rankings
• The importance of anchor text for geographical relevance
• Schema Markup and Topical Relevance testing
• Correlation vs. causation

Elevate your SEO testing game by catching the episode here or tune in on your favorite podcast platform!

This Week in the LCT Facebook Group…

The big news this week is Mike’s full test analysis and recap video of our “Can you rank with just optimized content” test. https://www.youtube.com/watch?v=qt-cFCh7JRk

Our Q1 webby is just around the corner, Feb. 26th at noon EST. Mark will be dishing out actionable tactics that are working right now –  based on testing and trends we’re seeing in our campaigns.

🔬 SEO Mad Scientist 🔬

We’re switching things up this week. Instead of writing about our conclusions from this test, Mike is showing you…

Watch Mike’s full recap and conclusion to be sure you’re using the most effective content tactics.

💰 AI’s Role In The Future + New Tools & Trainings For 2024 💰

The SEO Vault: Episode 224

Our latest SEO Vault episode delves into the broader impact of AI, covering Google’s tech trajectory, its influence on smart homes (& search), and the potential it holds for reviews and local search.

+ Tiered discounts are making a comeback in the APP Program!

 Tune in now on your favorite podcast platform or watch it here.

This Week in the LCT Facebook Group…