As marketers, we’re often tasked with designing, producing, and creating a variety of content to use across social channels, blog posts, and email.

This often includes the use of a wide variety of design tools — including Adobe Photoshop, Canva, and even Getty Images.

And yet, we often don’t pause to consider: Can I actually use this software for business purposes?

More than likely, your team has already ensured you have a commercial license to use the products you design for business purposes.

But, despite it being a legal term, it’s still critical your familiar with the concept of “commercial use” as a marketer, so you can ensure you’re following the law when it comes to creating and distributing content.

Here, let’s dive into the differences between commercial use and non-commercial use.

Simply put, any activity you conduct at your company would be considered for “commercial use”, since the ultimate goal of that activity is to increase sales.

As such, you’ll need to purchase the appropriate commercial licensing agreement with any design software or third-party tools you use to complete your project.

Commercial use extends to offline activities, as well. For instance, let’s say you use Adobe to design a billboard sign, and FontCreator to edit the font you’ll use for that billboard. In this case, you’re using the billboard for business purposes with the desire to earn financial gain as a result of your ad — which means it’s for commercial use.

Before creating your billboard, you’ll want to ensure you have a commercial licensing agreement with both Adobe and FontCreator. Otherwise, these companies could take legal action against you.

You can figure out whether you’re allowed to use software for commercial purposes in the “Terms of Use” section on the software’s website. If it’s stated that the software is unintended for commercial use, you’ll need to either upgrade to the business-version of the software, or find another solution entirely.

For instance, in Adobe’s General Terms of Use, they’ve stated the following regarding their NFR (non-functional requirement) licenses: “You may install and use the NFR Version only for the period and purposes stated when we provide the NFR Version. You must not use any materials you produce with the NFR Version for any commercial purposes.”

This means, if you’ve purchased the NFR version of Adobe, you can only use the software for non-commercial purposes. But what does non-commercial use mean, anyway? Let’s explore that, next. 

Non-commercial use involves any activity you’ll conduct that you don’t plan on marketing or selling for-profit. Common examples of non-commercial use are often related to education. For instance, let’s say you use the same Adobe and FontCreator design software, listed above — except this time, it’s used to create a presentation for your college history class.

Since you won’t make money off your presentation, it falls under non-commercial use, and is fair game.

Additionally, people often use certain software or even brand logos when designing gifts for loved ones. If your little brother is obsessed with Disney, you might make him a homemade Disney-themed blanket, and use the Disney logo. Since you aren’t selling that blanket for-profit, this is allowed.

However, you wouldn’t be allowed to sell that same blanket on Etsy, since you don’t have a commercial license to use Disney’s logo, and you’d be expecting money in exchange for your design.

The final definition we should cover is “limited commercial use”, which falls into a gray area in-between commercial and non-commercial use.

Simply put, limited commercial use means you can use the software, design, logo, or tool on products you intend to sell — but only for a limited amount. For instance, let’s say you have a Getty Image agreement which states you can use an image for limited commercial use up to 5,000 times.

This means you won’t want to use that image if you intend to distribute the design to an audience bigger than 5,000. However, if you’re planning on designing materials that will only be sent to 100 of your top customers, it’s acceptable to use that image on those materials.

Of course, when in doubt, you’ll want to confer with your legal team to ensure you’re following legal requirements when it comes to creating any marketing materials you’re hoping to use at your company.

Anxiety Treatment – A Look At Agoraphobia

It is common for people suffering from the fear of public speaking, to go to a therapist who can help them cope with their condition. The therapist will teach them techniques for addressing their problem, as well as providing a way to make contact with other sufferers.

Some therapists are experts in teaching people how to control their fear of speaking in front of others, and some specialize in helping patients overcome agoraphobia. These treatments often take place in the same place, so that both clients and therapists can attend counselling sessions together. In fact, therapy may occur before or after therapy for those who have more complex problems.

Agoraphobia is a condition where a person becomes terrified of public speaking. People who suffer from this problem often feel like they are drowning in a pool of fear, and are unable to leave their homes. They will avoid interacting with people, often staying in the house or staying in a hotel. This anxiety can be crippling, as it can limit the activities that a person might otherwise have enjoyed.

Sometimes, the fear of public speaking prevents a person’s social life from progressing to its full potential. When people are afraid of the unknown, their social life and their career prospects suffer as a result. If you suffer from this problem, it is important that you seek therapy for it.

Agoraphobia Therapy

Agoraphobia as many other mental illnesses can be difficult to treat because most people don’t understand what causes it and how to treat it. The therapist can explain to the client the symptoms, the causes, and the ways that they can handle the fear.

The therapist will also help the client learn to deal with their agoraphobia and how to work through their fears in a more logical, realistic way. This may take some time for a person to get used to, but it will be well worth it. Once a person has gotten used to thinking about their fears in a new way, the fear will slowly dissipate.

 

Agoraphobia Cognitive Behavioral Therapy (CBT)

Another method of helping people overcome agoraphobia is cognitive behaviour therapy. This therapy involves talking to the client about the triggers and thought patterns that cause their fear.

The therapist will use hypnosis or relaxation exercises to help the client calm down after each session so that they can better focus on the conversation. and address their fears more fully. The therapist may even show the client techniques for communicating effectively with others in their daily life to help them cope with their agoraphobia, such as how to relax and manage their temper when they’re around others.

CBT focuses on the negative thinking patterns and behaviours that contribute to your fear of having a panic attack and lead to avoidance. With the help of your therapist, you will slowly be exposed to real-life situations that cause your fear of a panic attack. While this may sound scary, it will be safe and will eventually help you overcome your fears. You will learn how to control your anxiety and to look at your fears in a more realistic light. As you progress through the treatment, the thought or experience of panic will become less petrifying.

Cognitive behaviour agoraphobia online therapy is not for everyone, and it will take some time for a person to completely overcome their agoraphobia. However, the results can be remarkable for some. In some cases, a person may not need to undergo therapy at all, and only use natural methods of treating their agoraphobia. However, many people find that this method of treatment is effective for them.

Some people choose to avoid seeking help for their agoraphobia because they think that the disorder is incurable. This is probably not true, and there are ways for people to control their agoraphobia if it does become too severe.

Agoraphobia Treatment at Home

There are many herbal treatments available for treating agoraphobia. A good herbal treatment is to drink tea tree oil several times a day and to rub the oil on the affected area. It can also be helpful to rub it into the face, using cotton balls soaked in it.

Another herbal agoraphobia treatment is lavender oil. This plant contains a substance that can reduce the production of cortisol, a hormone that causes the body to be anxious and worried. Using lavender oil will reduce the effects of the stress hormone in the body, which can make a person’s fearless severe.

Other herbs that can help control anxiety levels include clover and Rosemary. These herbs should be consumed as a tea in the morning and a relaxing bath in the evening.

The post Agoraphobia Online Therapy appeared first on GQ Central.

How to Get to the Top of Google Search Results

Homeowners don’t move very often. In fact, only 10% of Americans are moving each year, according to a study performed by Moving.com, a trend that has steadily declined since 1998. Fewer people moving, combined with the fact that the majority of Google users don’t scroll past the 5th result, presents an inherent marketing challenge for moving companies: How do you keep your lead pipeline full? 

Without leads and booked moves on the schedule, your trucks and teammates won’t be moving—they’ll be stagnant. More importantly, you won’t be collecting revenue from completed jobs.

So, how do you fill your pipeline with qualified prospects?

Get your moving company on the first page of Google.

How do you get your moving company to the top of Google search results?

Our moving company digital marketing experts explore the answer to this question below.

Let’s get started.

Local Services Ads Put Your Moving Company At the Top of Google Search Results

Imagine a world where you connect with a customer at the precise moment they’re looking for the moving services you offer. Pretty appealing, right?

Luckily, you don’t need to imagine this mythical universe because it already exists—enter Google Local Services.

Local Services ads occupy the most prized real estate on Google search results…the very top of the page!

google users rely on local services ads to contact local businesses

Over the years, Google has evolved its search results to connect its users directly with local businesses. No other Google updates have impacted local service businesses to the extent Local Services has.

Local Services ads by Google receive 13.8% of local search result clicks. Meaning, if you’re not investing in Local Services ads for movers, you’re missing out on nearly 14% of all potential customers. That’s real revenue left on the table.

The presence of Local Services ads also affects the number of clicks driven by your moving company’s pay per click strategy (PPC) and search engine optimization strategy (SEO). Meaning, by choosing to not invest in Local Services ads for movers, you’re not only neglecting those 14% of homeowners who use Local Services ads to book a moving consultation, but you will also see a decrease in overall lead click and lead volume from your other digital marketing campaigns.

How Does Google Local Services Work?

Local Services is a pay per lead platform, not pay per click (PPC). You only pay Google when someone calls your business and is a verified lead, not whenever someone clicks your ad. Utilizing Local Services is the surest available way to connect with guaranteed, qualified leads who want what you offer at the exact time they’re looking for it.

How Much Do Leads from Local Services Ads Cost?

For as little $15 per verified lead in some markets (and up to $50 in other markets), your moving company can own a piece of Google’s most valuable real estate. And for that relatively small investment, you only hear from leads who are likely to hire your moving company services.

Other Benefits of Local Services Ads for Movers

Not convinced Local Services is worth your time and money? Here’s some further incentives to hopefully change your mind:

• You get a Google Guaranteed badge – Homeowners have added trust knowing your company is backed by Google. This also comes with a $2,000 lifetime cap of coverage to reimburse customers with should they not be satisfied with your services.
• You pay nothing to sign up and can pause your ad at any time – Control your advertising budget with ease and pause ads when your schedule is fully booked to conserve money.
• You can get your money back from Google for unqualified leads – Did a homeowner call you that is outside of your service area? Was the homeowner looking for services your moving company does offer (like packing services or piano moving)? When unqualified leads call you from Local Services ads, you can refute the lead with Google and they will give you your money back.
• 97% of people learn more about a local company online than anywhere else – Your customers are using Google as their primary method to find moving companies. Meet your customers where they are.

Local Services ads are also used to power search results from voice search queries like “moving company near me” or “moving company in [City, State].”

Including Local Services ads as part of your overall moving company digital marketing strategy is a fantastic way to instantly connect with people in your area who want and need your services, and get your moving company on page one of Google.

Supplement Local Services with Pay Per Click Ads to Get Your Moving Company On the First Page of Google

Similar to Local Services, Google Ads is a paid advertising platform owned by Google that will help get your moving company to the top of search results.

Google Ads operates on a pay per click (PPC) model where your company bids on keywords and pays Google each time someone clicks on your ad. PPC marketing is simply purchasing ads on search engines to gain more website traffic.

Paid search ads appear at the top of search engine results pages (SERPs) on both desktop and mobile and feature the word “Ad” in them. Google says that, on average, paid ads that appear on the first page of Google get far more clicks than ones that appear on other results pages.

For moving companies who often face strong local and national competition, it literally pays to pay to be where customers are looking for your services.

For good measure, here are three more good reasons for investing in PPC ads:

1. For every $1 they spend on PPC ads, businesses make an average of $2 in income.
2. The average organic (SEO) click-through rate is around two percent. Paid Google ads have an astounding 11.38% click-through rate.
3. High intent search ads get 65% of all clicks (aka those where the searcher is highly motivated – like homeowners who need a moving company).

Pay close attention to that last statistic because it’s highly relevant to moving companies. While people occasionally do informational searches for moving companies, say when they’re thinking about taking a job in another city, for the most part people are looking for a moving company because, well, they’re getting ready to move!

The quicker and easier it is for someone to find your moving company on at the top of Google, the more likely they are to do business with you.

Done right, PPC campaigns are affordable, scalable, and nicely complement your Local Services ads and search engine optimization (SEO) efforts. Let’s talk about SEO for moving companies next.

Search Engine Optimization: First Page Google Results for Moving Companies

Paid ads (like Local Services and Google Ads) are like renting a home. Search engine optimization (SEO) is like owning your home. SEO services build equity on the first page of Google results for your business.

1. Local Services ads come first
2. PPC ads are below Local Services
3. Organic (SEO) results come third

To get your moving company listed at the top of organic search results requires implementing an SEO strategy for your moving company’s website. The rewards for investing your time and money to become an SEO powerhouse can be significant.

Search engines can be picky about how they rank companies and for good reason. They want to know that their users are getting the best possible results for their search efforts. To do that, they rank web pages based on more than 200 unique ranking factors that all work together to determine how high you rank on Google.

200 ranking factors is a lot! Here are a few tips to get you started:

• Add content to your site that’s been optimized with moving related keywords and phrases that are relevant to what customers search for. Blog posts, articles, handy moving guides, and landing pages properly optimized will all help increase your website’s ranking. A nice bonus for doing so: when you offer great content, you’re more likely to have others link back to it (backlinks). Search engines see that as a plus for your business and reward you with a higher ranking.
• Link out to credible sites that have a high domain authority (DA). Search engines, including Google, like that you recognize quality content and will reward your site for it.
• Use available reporting and analytics tools to monitor your site and evaluate the sites of your competitors. Then use that data to create SEO campaigns that boost your ranking and drive relevant traffic to your moving company website.

SEO generally takes more time to show results, but once it does, you’re well on your way to regularly driving more traffic to your site and increasing your customer base.

Combine Local SEO Strategies with Your Greater SEO Campaign to Get On the First Page of Google

There’s SEO and then there’s local SEO. In both cases, the goal is to make it easy for people to find your moving company. Local SEO for moving companies is specifically designed to answer the needs of people who are in your geographic region.

Why should you do both? A handy statistic explains it all:

97 percent of people search for local businesses online. Better yet, 80 percent of those local searches result in conversions. You do not want your moving company to miss out on these opportunities.

Here’s how local SEO works:

• A potential customer Googles something like “moving company” or “local movers.” Google then uses their location data to display nearby businesses.
• The top three relevant results appear in what’s known as the “local pack.” You might call these the “maps listings” or “3-pack.”
• To decide if your moving company is “relevant,” Google considers the searcher’s location and your site’s content quality.

To win a coveted local pack ranking, you need to understand the local ranking signals Google uses. They’re consistently tweaked and changed, but tend to include:

• Google My Business (GMB) listings
• Behavioral signals, like click-through rates and check-ins
• Links and citations
• Review signals, including quantity and diversity
• Social signals such as Twitter, Facebook, and Google engagement

There are plenty of more signals that contribute to your local SEO results, but optimizing for these five factors above can help boost your moving company’s local ranking, increase your chances of landing in the local pack, and help more customers find you.

Some proven ways to implement local SEO for your moving company include:

• On-page optimization, like making sure your site is mobile-friendly, has accurate contact information, including a clickable phone number, and pages that load lightning fast.
• Google My Business optimization, including verifying your business, entering complete data for your listing, keeping your hours accurate, adding photos, managing and responding to customer reviews, and optimizing your primary and secondary business categories.
• A strategy for getting more local reviews, including other places around the web beyond Google My Business. We recommend a healthy balance of reviews across Google My Business, Facebook, Yelp, and the Better Business Bureau (BBB).

What should you do if you get some of those unpleasant negative reviews? Use them to your advantage by responding to them in a friendly, empathetic way. You may not salvage the relationship with the unhappy customer (or you just might!), but you will show the people reading the reviews that you treat everyone with the respect they deserve.

Your moving company needs multiple, reliable strategies to attract new customers and secure long-term growth. Investing in local SEO lets your business improve its ranking and move out in front of the competition on the first page of Google.

Maximize Your Online Visibility with Blue Corona

At Blue Corona, we help moving companies across the United States generate more leads and sales from the internet. If you need help getting your moving company on the first page of Google, give us a call or contact us online.

Our team of mover marketers will build a custom marketing strategy designed to maximize your online visibility—starting with Google.

Pest Control Marketing Strategies to Increase Leads & Grow Your Business

Does it bug you that your company doesn’t get the visibility it deserves? You don’t want to pester people with your services, but if they can’t find you online, your business will likely be exterminated.

Okay, enough of the puns, but digital marketing for pest control companies is an essential part of modern business. If you’re not sure where to start, we’ve assembled the ultimate marketing guide for pest control companies to help. Follow us, and we’ll help you generate the leads you need to succeed!

If you have any questions along the way, our experts are standing by to answer your questions. All you have to do is call.

Let’s get started.

Start with a Better Pest Control Website

Your website is the heart of your pest control business. It’s where people learn about your company and reach out for service. If done properly, it should be your main source of leads. Here’s how to make your pest control website your company’s top salesperson.

Build Your Website for the User

The internet is all about ease and instant gratification. If people have trouble using your website, they’ll go somewhere else for their pest control needs. So, include website features to make it as easy as possible on the user:

• Simple navigation menus
• Sticky headers
• Easy-to-find contact info

Avoid common website design mistakes and keep everything clean and clutter-free. The easier it is for users to find the information they need, the more likely they are to use your services. Studies have shown that 88% of people won’t return to a site after one bad experience.

Once you get people to stay on your website, you need to convince them that your pest control services are the best. Include trust builders like reviews and certifications to prove that you know what you’re doing.

A fun team page with pictures and bios is always a good way to add a personal touch to your company. If people feel like they know who you are, they’re more likely to work with you.

Mobile-Friendly or Bust

Smartphones have taken over the internet. In fact, 83% of the U.S. population surfs the internet using mobile devices. If you want to make your pest control website user friendly (and you really do), it needs to be mobile-friendly.

Mobile-friendly sites are optimized to work on smaller screens. They help mobile users (most people) find information and navigate your website more easily. Mobile-friendliness is so important that Google uses it as a ranking factor.

If you don’t optimize your website for mobile devices, you might as well not have a website at all.

Need for Speed

Don’t you hate it when you click on a site and it takes forever to load? So does everyone else. Studies have shown that 47% of people expect a website to load within two seconds. With every additional second of load time, you’ll lose 11% of page viewers and see a 7% reduction in conversions. Even if you have the greatest pest control website in the world, it won’t generate leads if it’s slow.

Here are a few things you can do to boost your website’s load speeds:

• Compress files to 150 bytes – big files take longer to load, so keep them small.
• Optimize images for the web – use PNG files for graphics with fewer than 16 colors and JPEG for photos.
• Use browser caching – when a visitor returns to your site, they won’t have to reload all the files.

Whenever you change your website, recheck your website speed using a tool like Pingdom. Experiment with different features and layouts to see how fast you can make your website. Your goal is under two seconds!

Keep It Local with Local Services Ads

Marketing is all about visibility. To get people to find your website, it needs to be at the top of the search engine rankings.

Around 46% of all Google searches are to find local information. That means that of the 70,000 Google searches per second (yes, per second), 32,200 of them are looking for local services and businesses.

Local Services ads put your pest control business at the very top of Google for everyone to see.

Local Services ads for pest control companies are small online listings at the top of local search results. They’re all about fast information, so they include:

• Business name
• Phone number
• Hours of operation
• Review rating

They also come with a Google Guarantee badge to show that Google verifies your business—an important trust booster!

With Local Services ads, you pay for each lead. That means you don’t pay a penny unless someone calls you. They’re a cost-effective way to generate leads and boost your online visibility by shooting your business straight to the top of the local search engine results.

Pay Per Click Ads for Pest Control Companies

PPC stands for pay per click, and it’s one of the most effective marketing strategies for pest control companies. PPC ads work like Local Services ads, except you can add a customized description, links to your website, and other calls to action.

With PPC ads, you pay Google every time someone clicks on your listing.

In exchange, Google will push you to the top of the search results. You get to choose how much you want to pay per click, so staying on budget is easy, but there’s a catch: If a competing pest control company bids higher than you for the same keywords, they could show up higher in the rankings.

Although bidding and keyword management can take time and effort, pest control PPC management services are a great way to jump to the top of the search results and start earning leads immediately without waiting for SEO equity to build (something we’ll touch on later). Most businesses make an average of $2 for every $1 they spend on PPC ads.

If you’re ready to start earning leads immediately, check out our beginner’s guide to PPC search ads.

Rank in the Local Pack with Local SEO

In a local search, the local pack appears just below the PPC search ads. It’s a listing of all the businesses in the area related to the search query. At the top of the local pack is a map of the user’s area with the locations of related businesses. Under the map is a list of the top businesses Google could find. That’s where you want to be.

It’s not cost-effective for pest control companies to market outside their service area. The local pack is how you target your marketing efforts to people inside your service area.

When someone searches for “pest control companies near me,” Google scours the internet to find the best answer possible. The more information Google can find about your business, the higher you’ll appear in the rankings.

Here are a few ways you can boost the local SEO value of your website:

• Use online directories like Google My Business, Facebook, Yelp, etc. to generate reviews
• Ensure all NAP citations (name, address, phone number) are consistent across platforms
• Optimize and maintain your Google My Business page
• Use localized keywords like “[your city] pest control” throughout your web copy

The more localized information you can offer to search engines, the higher you’ll rank in location-based searches.

Search Engine Optimization (SEO) for Pest Control Websites

If the internet were a building, all the cockroaches would hide on the second page of Google. It’s the best hiding spot on the internet because nobody ever goes there!

In fact, around 92% of internet users select businesses on the first page of Google. If you’re not showing up on the first page, your business might as well not even exist online. The way to boost your rankings organically (without paying for it) is with search engine optimization (SEO).

SEO for pest control companies is the act of organizing your website to make it easy for search engines to find information. Google uses over 200 ranking factors to determine where a website shows up in its organic search results, which are powered by SEO strategies. The better you cater to the ranking factors, the higher you’ll climb in the results.

Just because your website is optimized for SEO doesn’t mean you’re going to rank right away. SEO is like building a relationship between your site and search engines. They’re not going to fall in love with you right away. The more you help them, the more they’ll rely on your site for information. This is called SEO equity.

Most organic ranking factors fall into three categories:

• Website structure – the layout of your website and how many pages you have.
• Site content – the information on your website. Include related keywords and links to other pages on your website to help search engines navigate your information.
• Offsite factors – online reviews and backlinks (links to your site found on other websites).

If search engines know they can trust your website for accurate information, they’ll rank you higher in searches.

Start a Pest Control Blog

Blogging might seem like a silly pastime for young people who think their opinions are important, but it’s actually an essential marketing tool for pest control companies.

Google doesn’t rank websites; it ranks individual pages.

Each blog counts as a new web page, and thus, a new chance to rank for a specific keyword or phrase. Content marketing offers many other benefits for your business as well:

• Create shareable content to generate backlinks to your website
• Establish your authority in the pest control industry
• Provides potential customers with useful information
• Gently guide visitors down the sales funnel at their pace

Not only can blogs help you soar to the top of the search engine rankings, but they also give potential customers engaging content to consume. You can show off your industry knowledge and explain to users exactly why they need your services.

Get Chummy on Social Media

To interact with potential customers in real life, most businesses attend trade shows or sponsor events. On the internet, where can you go to interact directly with potential customers? Social media!

Social media is a powerful marketing tool that every business should be using. It’s free to use and instantly connects you with millions of potential customers. Pest control companies in the know use social media to speak to customers, research trends, and manage their brand reputation.

Every social media platform is different, so be sure to learn the platform “rules” to maximize your posts’ effectiveness.

Use Email Marketing

Email might be old, but it’s far from dead. This “ancient” method of communication is still applicable in pest control digital marketing campaigns and is actually one of the best ways to generate leads:

• 90% of emails reach their intended destination (only 2% of your Facebook followers see your posts).
• 99% of people check their email every day.
• Emails get 600% more clickthroughs compared to Tweets.
• The average ROI is $44 for every $1 spent (4,400%!).

Pest issues typically aren’t a one-time deal. If you have ants now, they’ll probably be back in the future. For pest control companies, a well-managed email marketing campaign can help your brand stay top of mind with your previous customers. The next time they have an issue, they’ll remember to call you because they just saw your email.

Email marketing is one of the best ways to get the right message to the right person at the right time—and isn’t that what marketing is all about?

Implement the Ultimate Pest Control Marketing Strategy with Blue Corona

Pest control marketing isn’t a simple task. Even if you know the basics, keeping track of the moving parts and implementing them correctly takes time and energy—two things pest control companies don’t always have.

If you really want to find success in online marketing, get an experienced team on your side.

The experts at Blue Corona are leaders in pest control marketing and can help your business stand out online. Contact us to start building your ultimate marketing strategy today.

Instagram Highlight covers make a great first impression.

Located right below the bio section of your Instagram profile, they provide a polished look for your Instagram Highlights and draw attention to your best Instagram Story content.

And you don’t have to be a hip influencer to use them. Orgs of all stripes from government institutions to Fortune 500 companies use them to great effect.

Covers are an easy win for any brand that banks on aesthetics. (And on Instagram, that’s everyone.)

The good news is that even if you don’t have access to a graphic design team, they’re easy to make.

We’ll walk you through all the steps to create your own Instagram highlight covers. As a bonus, we have a free pack of icons to help you get started.

How to create an Instagram highlight

Create highlights to keep your best Story content at the top of your Instagram profile permanently.

1. In your Story, tap Highlight in the bottom right corner.

2. Choose the Highlight you want to add your Story to.

3. Or, tap New to create a new Highlight, and type out a name for it. Then click Add.

And that’s it! You just created an Instagram highlight.

How to create a new Instagram highlight from your profile

Have an idea for a new highlight? Or maybe you want to add a few different Stories at once?

Follow these steps to create a new Highlight from your Instagram profile:

1. Go to your profile and tap the +New button (the big plus sign).

2. Pick the Stories you want to add to your new Highlight. Pro tip: Instagram gives you an archive of your stories going back years. So don’t be afraid to do a little digging for those Story gems.

3. Tap Next and name your new Highlight.

4. Choose your Highlight cover, and tap Done.

Don’t have a highlight cover yet? Read on.

How to create your own Instagram Highlight covers

Instagram will allow you to use any image you like for your highlight covers.

BUT your brand deserves better than just “any image.”

This space is prime real estate for converting lurkers to followers. You want to leave an impression.

If you’re crunched for time, apps like Canva Stories or Adobe Spark have pre-made covers that you can customize and use.

But if you want more control over your Instagram brand, these steps will show you how to easily build a great Instagram highlight cover from scratch (or almost-scratch).

Step 1: Log in to Canva

Log into your account on Canva or create a free account on canva.com.

Step 2: Create a new image that is sized for Stories.

From the Canva homepage, click Create a design and then +Custom dimensions.

You want your cover’s dimensions to be 1080 pixels wide by 1920 pixels tall with a 9:16 aspect ratio.

Step 3: Get our free icon set

Once you’re done downloading, unzip the file and choose your favorites. (You can use them with or without our professionally designed backgrounds.)

Step 4: Upload your icons to Canva

Click Upload an image or video and choose your preferred .png file. Alternately, you can drag and drop. (One at a time, tiger.)

Once you upload the icon image, click on it. If you can’t see your icon on your canvas after you’ve uploaded it, don’t worry. It’s most likely because the icon is white lines on a transparent background. We’ll fix this in the next step.

Step 5: Create your background

Click Bkground on the left sidebar. You can choose a color or one of Canva’s free images. (Now your icon will show up, depending on the background.)

At this point, feel free to make as many highlight covers as you want

Click +Add a new page in order to replicate the background. Then go ahead and upload another icon for each new page.

Step 6: Download your highlight covers from Canva

Name your project. Then click Download in the top right corner. Choose your file type (PNG or JPG are both fine). Then click the Download button.

Your covers will be downloaded as a zip file to your hard drive. Unzip them and transfer them to your phone via email, or Airdrop, or your preferred method.

Pro tip: Now is a great time to make sure your Instagram account has your Story archive enabled. This is important if you want to go back and see your old Stories without downloading them to your phone.

Step 7: Edit your existing highlights to add your new covers

You no longer have to add an image to your Story (where all your followers will have to swipe past it) in order to make it a highlight cover. Instead, you can just edit the highlight directly:

1. Go to your Instagram profile.
2. Tap the highlight whose cover you’d like to change.
3. Tap More in the bottom right corner.
4. Tap Edit Highlight.
5. Tap Edit Cover.
6. Choose the image icon to access your phone’s photo library.
7. Choose your beautiful cover.
8. Tap Done (actually, tap it three times.)

Do this for each of the stories you want to add covers to.

Voila! Your on-brand Instagram highlight covers are now gracing your profile and unifying your look. Magnifique.

5 tips for using Instagram highlight covers and icons

Now that you know how easy it is to make your own unique highlight covers, we’ve got some time-saving tips to make them as effective as possible.

Show off your brand’s aesthetic

Your brand has its favourite colours, font, capitalization—and possibly even some favorite emojis. Your highlight covers are definitely the place to show these off.

That said, keep in mind that less is more. Those little portholes are pretty small, after all. Clarity is key.

Don’t be afraid to experiment

Your Instagram highlights don’t have to do it all. They can do one thing very well.

For instance, Red Bull’s highlights used to be fairly conventional (e.g., Events, Projects, Video, etc.) But now they give each of their athletes their own highlight. All we get is a face, a name, and an emoji. Intriguing.

Meanwhile, the New York Times takes Stories literally. They populate their highlights with exhaustive yet readable primers on complicated political subjects. They also create fun, snackable Stories about appealing subjects.

Either way, their cover style is perfectly consistent, which helps make the wide reach of their topics more manageable.

Be consistent in your organization

There are absolutely no rules when it comes to organizing your Instagram highlights. (Brb, my inner librarian needs to go rail antacids.)

But, some brands organize their highlights like they would their website (e.g., About, Team, FAQ). Some brands organize by collection or product (e.g., Winter ‘20, New Arrivals, Makeup Line).

I’m here to tell you that however you choose to organize, remember to approach it from your audience’s perspective.

In other words: if they know what they’re going to see, they’re more likely to tap.

Highlight the Stories that matters most

Ask yourself what’s most important to your audience. What are they here to see? This season’s collection? Today’s schedule? Or something that is useful for the longer-term, like, for instance, how to pair your flagship earbuds?

The Met, for instance, prioritizes potential visitors. It keeps a helpful guide to this week’s exhibitions at the top of its highlight reel.

Convert your audience to customers

With the right covers, you can introduce new eyes to your best shoppable Stories and swipe-up content (if you have an Instagram for business profile with more than 10,000 followers). Try using our shopping bag icon, for instance.

For more tips on selling products using your Instagram Stories, check out our complete guide to Instagram shopping.

Save time managing your Instagram presence using Hootsuite. From a single dashboard you can schedule and publish posts directly to Instagram, engage the audience, measure performance, and run all your other social media profiles. Try it free today.

Get Started

The post How to Create Beautiful Instagram Highlight Covers (40 Free Icons) appeared first on Social Media Marketing & Management Dashboard.

Brain C-13 Side Effects

Well, as a person ages, their brain functionality decreases, making it harder to recall things. Remembering a small thing as finding your keys can become difficult when your brain’s health is deteriorating. Not only this, but a weaker brain means you’ll soon lose your ability to function like a normal human being, where holding a spoon to eat a mouthful of your favourite garlic rice will become impossible. Side effects are possible with any supplement. Most of what you may or may not experience when taking brain c-13 pills is pretty minor. It’s things like headache and nausea that can be easily managed at home.

Most users don’t have an issue dealing with these on occasion. If you are concerned about what you may notice when taking a supplement like this, speak with a doctor before you begin the routine. Your health-care provider will be informed about your health and better equipped to tell you what to expect. Don’t hesitate to speak with them today!.

Brain c-13 may have the following disadvantages:
you cannot use the supplement if you are under the age of 18. Pregnant women cannot use the supplement. The official website does not have any information about the side effects of the supplement.

Order Brain C-13 Pills Today!

Your brain is what makes you who you are. What if who you were was smarter than you are now? today, we’re going to tell you about brain c-13 brain booster. It’s a nootropic (brain enhancement) formula that’s designed to make you mind work at it’s absolute best! have you ever seen the movie limitless, in which people take pills that make them instantly smarter? yeah, it’s the same kind of idea. Can a supplement really do that for you? we’re here to find out if it really can back up the claims it makes about what it can do for your brain health. We’ll get to the bottom of it in our brain c-13 review!.

Don’t spend another day just having an average mind. Give your brain the support it needs today! if you’re wondering where to buy brain c-13 pills, you’ve come to the right place! all you have to do is click the links on this page, and they’ll take you right where you need to be!

If you know someone that might be interested in this product, tell them about it! use the social buttons up top to send them this brain c-13 review right now! thanks for reading and stay smart!.

Brain C-13 Review- Best Mental Health Booster

Brain C-13 – you must have heard about the fact that as we grow old, our brain does too. Since the brain is the organ that starts working right from the point we are born, or even before that. Our brains must stay healthy throughout our lifetime. Sometimes we realize that we forget things more often now, we have a headache all the time, dizziness or sleeplessness, these all can be symptoms of brain illness,
that all can be solved by Brain C-13 brain booster.

In today’s world where we do more mental work than physical activity, our brain must get all the essential nutrients required. You must need a powerful brain booster supplement that can enhance the mental state and helps to keep it healthy.

That all can be solved by Brain C-13 brain booster. In today’s world where we do more mental work than physical activity, our brain must get all the essential nutrients required. You must need a powerful brain booster supplement that can enhance the mental state and helps to keep it healthy. Brain C-13 brain booster is the need of the time!

What is the Brain C-13 brain booster?

It is the best supplement to improve brain health. You will be amazed to know that this single supplement can deal with various mental issues at one time. Sf 180 brain is designed in such a way that it boosts up the memory storage capacity and enables you to think faster. So, if you have Alzheimer’s, where you forget things very often, this supplement is going to be an asset for you. Brain C-13 brain booster supplement provides all the nutrients to the brain and keeps it active and fresh. This supplement not only works for mental health but also keeps the entire body energetic and fit. Users say, their concentration power has increased and they feel more active now.

Brain C-13 brain booster supplement provides all the nutrients to the brain and keeps it active and fresh. This supplement not only works for mental health but also keeps the entire body energetic and fit. Users say, their concentration power has increased and they feel more active now. It can improve your mental ability to work and also enhance the quality of your performance. It is time to experience a whole new life where you feel young and refreshed and to sleep even more peacefully at night.

SF 180 brain Supplement ingredients.

It shows an improvement in the brain so you can feel more active and focus on your work. This increases the power of your thinking and implementation ability. Brain c-13 supplement increases blood flow to the blood vessels of the brain. This provides a rich blend of amino acids and nutrients to activate the brain. This product comes with 180 days money-back guarantee for customer satisfaction. Brain c-13 pill is made of natural ingredients, and there are no side effects.

Upgrade your mind with Brain C-13 limitless brain supplements. 100% safe and completely natural, our pure nootropic is a great way for athletes, businesspeople and moms everywhere too, improve memory and cognitive function, accelerate mental acuity and performance, promote positive mood, boost energy, promote better sleep, enhance cellular repair, repair damaged DNA, and accelerate the evolution of the human mental capacity on all levels. Just 2caps daily of Brain C-13 brain enhancement each day is a game-changer. Whyneuronx? our pure premium monatomic, monoatomic mineral, trace minerals and silica complex are packed with bio-electric and essential trace elements and vital silica. Our customers can tell a difference immediately. Boosts energy &performance. Reduce stress and anxiety before games, meetings, competitions or just life. Improve memory and accelerates learning.

C-13 Brain Free Trial

Brain boost is a highly effective natural nootropic supplement and one of the best on the market right now. The product has been created under the strict supervision of several medical professionals in FDA-approved facilities and labs. It was only released after clinical trials provided hard evidence that brain boost is able to deliver the results that you would expect from a high-quality nootropic supplement, without any potentially hazardous side effects. Brain boost tablet
orders a bottle of brain boost today and you can take advantage of all the great discounts currently being offered on the manufacturer’s website. You’ll get your product shipped to you directly free of charge within a matter of days. Brain boost also comes with a complete 60-day money-back guarantee as standard.

I’ve formulated Zenith Brain C-13 into an easy-to-take capsule

Zenith labs brain booster formula has a bunch of amazing qualities that support it. These have been discussed below:
this product has a natural composition that makes it effective
the dietary supplement has a science-backed formula
since it comes in capsule form, the product is easy to use
the product is gluten-free and non-GMO
it is also cGMP-certified and of a premium quality
it comes from a known company called zenith labs
it is safe to use since the composition is free of fillers and additives.

Advanced Brain Health Support

Ageing is not the only enemy for lack of brain functions but bad nutrition and stressful life do also the same damage. A different approach to the lifestyle is what brain c-13 is offering in its latest advanced brain health support; this approach can lead to a significant change in the personality that will make you
a good problem solver
excellent confronter
a sharp person with a sharp memory
zenith lab has given the power of 12 potent ingredients which are all involved in boosting brain functions from different ways.

Support your memory, mood, alertness, concentration, energy, and mental performance why is neuro force the best brain booster nootropic on the market?astragin (astragalus membranaceous root & Panax ginseng root) shown to improve the body’s absorption of essential nutrients that promote wellbeing. Dmae shown to increase levels of the neurotransmitter acetylcholine – thought to be important for learning and memory. Gabaa neurotransmitter is important for communication between nerve cells. Shown to boost mood and have a calming relaxing effect to relieve anxiety. Alpha-lipoic acid research suggests this antioxidant may provide protection to the brain and help with memory and nerve damage. An L-theanine amino acid that promotes relaxation and reduces stress. Used for treating anxiety and memory loss. Help take the “edge” off caffeine for smooth energy.

About Zenith Brain

A supplement that not only nourishes your brain but that actively reverses the beginning of cognitive decline…? not to mention staving off the chances of more serious memory-related issues in the future…!
wow…! zenith labs brain c-13 must be a seriously strong concoction of drugs to make such claims, wouldn’t you think…? well, according to their advertising, nothing could be further from the truth. Because this supplement doesn’t contain a single thing that’s anything but natural…. Hmmm…. We have to say, we’re gonna take some convincing…. And boy, are we going to take pleasure in finding out the dirty truth behind the product. After all, your brain health is certainly not to be taken lightly. And some cleverly put together publicity and a flashy website do not mean that we should take their promises as gospel.

Right then… zenith brain labs c-13 is an all-natural supplement that’s been brought to market by one dr. Ryan Shelton. We’ll talk more about him in a little while, but the first thing to understand is that the product contains ingredients that combat what they refer to as ‘invisible mind assassins’. So what are these? well, in short, they’re the very reasons your brain is going into age-related decline in the first place. The first one is that after the age of 40 it’s likely that the blood vessels that provide oxygen to the brain are contracting. And this means that less blood (and therefore life-giving oxygen) is piped to the brain.

The post Brain C-13 Premium Brain Booster Ingredients Are Clinically Tested? appeared first on GQ Central.

It’s time to read our detailed and thorough review of the Melissa and Doug Wooden Monster Truck so that your mind is always in a decision-stress-free state, though excited, before Christmas and any loved child’s birthday.

Melissa & Doug Wooden Monster Truck

Melissa & Doug’s (M&D brand) wooden toys are wonderful. With this delightful wooden Monster Truck DYO Kit, your child can play imaginatively, while also developing their hand-eye coordination skills. and all that while having fun! The Monster Truck is just one vehicle. In total there are 8 other kinds of wooden vehicles available.

Melissa & Doug and the Giant Fire Truck Puzzle

Melissa and Doug are a real couple that along with the growth of their family, have developed the company. They are committed to making products that inspire open-ended thinking and encourage kids to see new possibilities. They make toys that offer several ways to play, believing that the best playthings are often simple concepts that inspire children to come up with their own twists. It’s part of their bigger vision to take back childhood. Because by giving children a true childhood, we give them a path to realize their full potential.

If Monster Trucks don’t appeal there is a giant fire truck puzzle which is produced by the same toy manufacturer which is ready to go as soon as the pack is opened with just 24 cardboard pieces to complete assembly, to suit 3-year-olds and up. At 1,20m long when assembled, the extra-thick cardboard pieces feature an easy-clean surface to keep them looking like new. As for the previous monster truck, this jigsaw puzzle promotes hand-eye coordination and but the puzzle also encourages problem-solving skills.

This fire truck-shaped puzzle is ready to go with only 24 cardboard pieces to complete assembly! Four feet long when assembled, the extra-thick cardboard pieces feature an easy-clean surface to keep them looking like new. Children will love the large, thick pieces of this M&D puzzle, which are easy to handle and put together. The finished puzzle displays beautiful original artwork which can inspire conversations and learning. The kids’ fire truck puzzle is designed to help children develop problem-solving skills and hand-eye coordination. It features an easy-to-clean surface that keeps your puzzle looking new, making cleanup simple after accidental spills. The giant fire truck floor puzzle makes a great gift for kids ages 3 to 6 years. Add the Melissa and Doug farm cube puzzle set to round out the puzzle play experience and give kids another engaging option for screen-free fun. When assembled, this puzzle measures 48” l x 18” w. For more than 30 years, this toy company has created beautifully designed imagination-and-creativity-sparking products that NBC News calls “the gold standard in early childhood play.”

Melissa & Doug Fire Truck

Shopping is an inevitable part of our lives in today’s times, but what can make this a successful venture? Are you purchasing the M&D fire truck floor puzzle for your kid? it can be time-consuming if you haven’t got the correct information. We can solve this problem for you. We have research, reviewed, and gathered reliable information for you, which will curb-down your complete purchasing process. We have brainstormed several questions that you would require answers for when it comes to the best Melissa and Doug fire truck floor puzzles in 2020.

M&D fire truck chunky puzzle is made of wood for durability and is ideal for the age group of 3+ yrs. M&D fire truck chunky puzzle measures 1″ x 9″ x 12″ encourages hand-eye, fine motor and visual perception skills. Extra thick puzzle features a bright red fire engine racing to put out a fire and is great for block play. Features kit includes extra-thick, durable, hand-painted pieces that stand up for added pretend-play, with pictures underneath the puzzle pieces.

All Toys by Melissa and Doug

The range of M&D toys oozes with hand-crafted quality, superb designs and great advice on how to use them with children of all ages, these are trusted learning toys and will be cherished for generations to come.

The well-known and respected wooden toy manufacturer in the USA, M&D, shop has now opened in Australia, and they are proud to bring you a large range of their quality products at competitive prices. After more than 25 years in the industry, their toy range has grown enormously to include quality products that kids of all ages, specifically from babies and toddlers through to 8 years and older, can learn and enjoy. Their range of toys and games from this quality brand features some fantastic learning arts & craft toys. These include puzzles, stickers, stamps, colouring pads, tracing toys, numbers games, toy cars and trains, and much, much more to shop for. But, don’t rule out truck themed craft kit with paint paintbrush and includes wooden paintbrush glue.

M&D Magnetic Alphabet

These Melissa & Doug wooden magnets have a sturdy construction and are suitable for use on a variety of magnetic surfaces including the fridge, a whiteboard or blackboard and other metallic surfaces. The 20 magnets in this pack come in a wooden storage case so that you can easily pack them away. These magnets are a great option for educational play. They help to enhance imagination and improve hand-eye coordination. They have a durable wooden construction. These magnets have a farm design with plenty of colours and friendly graphics.

M&D – Shape-Sorting Dump Truck

Not everybody has agreed about the quality of construction of their toys. The Shape-Sorting Dump Truck was rated 1 out of 5 by one writer in their testimonial. This person said that her son loved it but it was not well made. “My son dropped this one on the carpet and it broke. The way the dump part is connected to the truck is not well designed.” Considering this truck costs more than the others it’s disappointing! she added. Nevertheless, we have many Melissa and Doug toys and have not had any issues.

M&D Alphabet Truck Toy

Dramatic play is one of the most magical parts of childhood! The M&D ice cream cart toy brings imaginative play to the next level with multiple combinations and endless possibilities for pretend play. If you are looking for an ice cream truck toy to buy your child and setting up a dramatic play space in your kid’s playroom or classroom then you have to check these kid toy videos.

Results for Melissa and Doug Truck

We all don’t want to waste our hard-earned money on a shiny new M&D big truck building set that we even don’t know how to use and make the most of it, right? In the modern world, users find it hard to possess the one which totally meets their need because there are often hundreds of choices here and the web is full of tempting ads. As human beings, everyone shares the same desire to use the best and most effective products with affordable costs. How can selecting the best M&D “big truck building set” be an easy and comfortable decision without wasting you many hours?

M&D ‘s Wooden Trucks

Shopping has to become a challenging job in today’s times, especially when you have to buy one from the thousands available. Several makes, variant versions – it is very confusing. To solve your confusion and make the long story short, we have gathered as much information possible for the top 10 with M&D garbage trucks trending in the market these days. Several questions regarding this product may have aroused in your mind when choosing this product; these include: Not least! Is this product worth buying with its wooden truck wheels, truck wheels axles, axles paint paintbrush, to assemble monster truck?

M&D Play Vehicles

All of our toys are rigorously tested to meet the highest standards. Its playful products have received hundreds of awards, including the 2018 good housekeeping best toy award. Widely recognised and recommended by parents for its focus on creativity and learning, Melissa & Doug is available in more than 130 countries. It all started with a girl, a boy, and a dream to create meaningful products that would inspire kids to discover themselves, their passions, and their purpose. No screens, no apps, just good wholesome toys for kids of all ages. Every one of our 2,000+ toys is designed to engage kids in the joy of imaginative, hands-on play.

Melissa and Doug Wooden Toys

Melissa & Doug have a mission – to provide a launchpad to ignite imagination and a sense of wonder in all children so they can discover themselves, their passions, and their purpose. There was a time not so long ago when childhood offered space and freedom for children to explore their world. To be curious. To be creative. To be bold. To be bored. To just. Be. Today, overscheduled and overstimulated children are using their imaginations less than ever. It’s a crisis in the making. And it’s why the couple is committed to making products that inspire open-ended thinking and encourage kids to see new possibilities. It’s part of Melissa & Doug’s bigger vision to take back childhood. Because by giving children a true childhood, we give them a path to realizing their full potential!.

Melissa & Doug Wooden Toy Garbage Truck

This cool Waste Collection truck has a big job to do collecting all the bins in their street and pushing them back to their homes! This Melissa & Doug wooden toy garbage truck is made from high-quality materials. The sturdy wooden vehicles the company manufactures provide many hours of loading and unloading fun, and it’s also easy for girls to use. The Melissa and Doug wooden truck for kids is a great toy for building fine-motor skills and hand-eye coordination. The couple’s car carrier truck and cars wooden toy set make an exceptional gift for kids from 3 to 6 years. We might add that the Melissa & Doug magnetic car loader would be a great companion purchase to round out the screen-free pretend play experience.

Do you have a kid that loves trucks? We happened to have two, yes two! Both of our grandchildren! In fact, when they were visiting over the summer I brought out the old bags of wooden blocks and accessorized with several of these truck-sets. They also enjoyed playing with the M&D low loader and the trailer but Melissa and Doug Wooden Monster Truck was the one which turned out to be the biggest hit with them.

The post Melissa and Doug Wooden Monster Truck and Other Imaginative Play Toys appeared first on GQ Central.

What is a Mental Illness?

There are more than 300 types of mental illnesses listed in the Diagnostic and Statistical Manual of Mental disorders. This is basically a book used by psychiatrists to diagnose and classify mental illnesses. There are several subtypes of disorders that fall under the umbrella of mental disorder.

Some of these are: obsessive-compulsive personality disorders, panic attacks, phobias, post traumatic stress disorder (PTSD), eating disorders, alcoholism, and drug addiction. Other disorders include autism spectrum disorders and substance abuse.

There are a number of specific symptoms that can be associated with a mental disorder. These symptoms include but are not limited to hallucinations, delusions, hallucinations, thought disorder, and psychosis. These signs and symptoms could be seen in any individual that meets the criteria for the disorder.

Some mental illnesses may not be visible at first and may only be diagnosed after extensive testing. When you are seeking professional help for your mental disorder you will most likely undergo a battery of tests that measure your mental status and determine what type of disorder you may have.

Depending on the type of disorder, there are several treatment options available. Most people who suffer from a mental illness are treated with medication. There are various medications that are prescribed to control or reduce the effects of certain symptoms.

In some cases, the patient may need to be admitted to a psychiatric hospital. Treatment options vary depending on the severity of the symptoms, whether they are caused by an underlying medical problem, and the overall health of the patient.

Another way to treat the symptoms and the underlying cause of the disorder is through cognitive behavioral therapy. This is another form of treatment used to treat a wide variety of psychological disorders.

These are some of the most effective ways of treating mental illnesses. You may find that if you work with a mental health professional that the right treatment options are available to get your life back on track.

See more at: http://www.mentalhealthtips.xyz/

The post What is a Mental Illness? appeared first on GQ Central.

Do you want to outrank all of your competitors on Google?

Of course, you do. After all more traffic equals more followers.

And more followers leads to more new customers buying your products and services.

But outranking your competitors with well-optimized SEO pages is not that easy.

You need to use a proven strategy that’s going to work for your specific business.

Search Engine Optimization is a long term commitment.

If you’re going to get into it, you’d better ensure results through well-thought-out SEO strategies customized for your specific website.

Luckily, there are two things you can do to maximize your SEO results.

1. Hire an SEO marketing agency with a proven track record like NP Digital
2. Hire an SEO Consultant who can build your entire SEO strategy.

Today we’re going to focus on the second option — How to choose the best SEO Consulting Services for your business.

So if you’re searching for the best way to guarantee your website ranking spot, you’re going to find the answer further down this post.

The Top 3 Options For SEO Consulting:

1. Neil Patel Digital for the best Blog and Website SEO Consulting
2. Louder.Online for dedicated Sales Funnel SEO Consulting
3. Ecommerce Guide for dedicated Ecommerce SEO Consulting

How to Choose The Best SEO Consulting For You

You need to look at a couple of important factors if you want to find the SEO Consulting Services that are going to help rank your website optimally. 

Many SEO Agencies and SEO Consultants offer multiple ways to improve your ranking. And there’s nothing wrong with that…

You just have to find which are the most profitable ones for you.

So if you don’t want to get lost in ideas and actually implement the best practices in the world, here’s what we specifically look for when searching for SEO Consulting Services:

#1 Detailed SEO Strategy Development

Before you hire an SEO consultant/agency, you need to make an introduction call.

Your goal for the call is to see if the person speaking with you is an actual expert.

How do you do that if you don’t understand SEO?

Simple!

See if the consultant on the other side is focused on helping you understand the process.

Even the toughest methodology can be explained through simple and result-oriented language.

If you feel like you’re speaking to a robot that just knows to recite his script, then he’s not the expert for you.

But if the consultant actually develops the SEO Strategy and explains it well on the call, then you know you’re talking with a real professional.

Then you move on to the next step:

#2 Monthly Content Calendar and Scheduling

Having a Content Calendar is the only way to not get lost in the tons of articles, blog posts, and pages you’re about to optimize.

The first step is to agree upon an optimal strategy with your consultant.

Then you need to make sure everything’s going according to plan at all times.

That factor shines when you’re trying to scale BIG.

We’re talking about 10-20 articles per week. One mistake in this process can delay months of results.

Dozens of different software will help with this. If you’re currently using one, just continue with it.

If you’re new to this, just ask your consultant for the one they use. 

Typically, the tools are pretty self-explainable and intuitive, especially if a professional consultant manages the process for you.

#3 Clear Expectations for both sides

You can’t expect to get your posts ranked for competitive keywords in the first week.

Sometimes it takes several months to even get close to the results you might be envisioning right now.

So making a detailed Keyword Research is crucial to get the hottest traffic with the least amount of posts.

Ranking for buying keywords is the best way to get sales if that’s your initial goal for the project.

But of course, they’re targeted by everyone, so you can’t rely simply on them.

The more posts you rank, the better your domain rating gets. The better domain ranking the easier it gets to rank your future posts.

So let your consultant make thorough keyword research and analysis of your market and niche.

Then ask them for what you can expect.

For which keywords can you get ranked immediately?

On average how much time do you need to wait to rank for the more competitive keywords?

There shouldn’t be any vague answers here, you should feel like the consultant really knows what they’re doing.

Then if you like what you hear, begin a long-term contract that would be beneficial to both sides.

#4 SEO Software

SEO Software is an SEO consultant’s right hand.

You have to make sure your consultant uses the most up to date software in the industry.

Here’s a detailed list of the best SEO tools you should be using to rank your posts on the first page of Google.

If your consultant doesn’t use tools, then he is not the right consultant for you.

At the very least he should be using Ubersuggest for his keyword research, simply because it’s the best SEO tool on the market.

Give it a shot yourself if you want to manage that part of the project:

The Different Types of SEO Consulting

Now after you know what to look for when searching for professional SEO Consulting Services… 

You need to know the different ways an SEO Consultant can help YOU rank your content.

Search Engine Optimization is not just writing text and using keywords.

There are countless factors when it comes to your ranking on Google.

So before you begin, you need to clarify what exactly you need help with.

An easy way to find that out is to ask yourself — Which part of my business brings the most sales?

You’ve got the answer? Good!

Here’re a couple of ways an SEO Consulting Services can help your business.

Choose the one that fits your needs:

#1 Company Website SEO Optimization

If your website is responsible for most of your sales and market positioning, then there’s a high chance that it’s the best place to drive traffic to.

Is that the case with you? 

Then you need to start writing more and more posts on subjects relevant to your products and services.

Here’s a couple of examples you can start with:

• Product Reviews (in you niche — link your products) 
• Step-by-Step guides that genuinely help the reader
• Tutorials and Walk-throughs for people that are just getting started
• TOP 3-5-7-10 lists (products, services, software, companies)

All of these are going to get you a lot of relevant traffic that you can redirect to your products and services.

#2 Ecommerce Store SEO Optimization

Are you in the Ecommerce space? Then you need to start optimizing these so valuable to your business product descriptions.

Of course, a consultant can help you optimize pages like your Home Page, About Us Page, Products/Services Page…

But without effectively ranked products you can forget about getting consistent sales from SEO.

That’s why you need to follow a proven SEO Product Description Strategy that can be easily implemented for all your current and future products.

#3 Sales Funnel SEO Optimization

More and more businesses nowadays move from websites to funnels.

That means you have singular pages that are interconnected through multiple buttons and links.

Typically people running sales funnels rely solely on paid ads to get as much targeted traffic as possible.

As that’s a good strategy on its own… It is NOT the best way to approach your long-term scaling.

If you begin with ranking your sales funnel pages and then move on to the paid ads, you’ll be able to run multiple split tests and ad campaigns until something clicks with the market.

That can take from 1 month to 2 years — just like SEO ranking. 

And the moment you achieve the best version of your funnel, you’ll already have consistent SEO traffic on top of the ads you’re running.

So if you’re using lots of sales funnels in your business, you should look at SEO Consulting Services as your best way to scale optimally.

Now to get into the fun part…

I’ll list the 3 SEO Agencies with the best Consulting Services in the business.

Why agencies and not individual consultants?

The best consultants in the TOP agencies have access to countless results, stats, and strategies that work right now.

So it’s in your best interest to have a call with someone of that caliber.

Just visit the agency that fits your needs and schedule a quick call with a professional who can make a detailed step-by-step SEO Strategy specifically for your business growth.

#1 – Neil Patel Digital — The Best For Website and Blog SEO Consulting

Given that you’re reading this article, you can see why Neil Patel has the SEO knowledge that’s going to scale your blog to the next level.

After all this exact blog you’re reading is ranked for every marketing term you can think of.

And NP Digital focuses uses the same exact strategies that got this blog to the TOP of Google.

It’s the best marketing agency when it comes to optimal Search Engine Optimization together with Website Conversion Rate Optimization.

That’s a proven system to have your readers come back for more content while also converting a high percentage of them for your products and services.

It’s simply the best way to grow your blog.

So if you’re looking to outgrow all of your competitors through well-thought-out SEO Strategies that are proven to bring consistent results…

Book a call with a professional now and prepare yourself for the best:

#2 – Louder.Online — Specialized Sales Funnel SEO Consulting

Are you more into Sales Funnels?

Do you want to optimize your Sales Pages for SEO while also maintaining high conversion rates?

Then you should speak with a leading consultant in an agency that specializes in bringing consistent, trackable results for Sales Funnels.

In our experience Louder.Online has been an atomic weapon.

Meaning their consultants are people that have years of experience and more importantly results.

So if you’re looking to optimize your sales pages, you should check out what Louder.Online has to offer.

Book a call with a consultant and they will show you the clear path to your funnel success: 

#3 – Ecommerce Guide — Specialized Ecommerce SEO Consulting

As we covered earlier, Ecommerce Stores MUST optimize their website if they want to be in business for a long time.

You should be optimizing all of your pages and product descriptions so you get all the traffic you can get your hands on.

The SEO strategy development here is far from simple. 

To make things easier for you, here’s a detailed step-by-step guide on how to optimize your Ecoomerce Store’s SEO.

On the other hand, if you’re searching for the agency that’s going to do it for you…

Ecommerce Guide is one of the most known marketing agencies that helps Ecommerce Stores optimize their SEO Strategy.

Contact them and get a full SEO audit that will help your exact store situation.

And to summarise…

No matter where you’re right now, investing in SEO Consulting is a must if you want to scale your business efficiently.

Especially with the Corona Situation right now, you need to think about investments that are going to bring multiple X returns after the virus is gone.

And remember that this could take months and maybe even years.

That’s more reason to look into SEO Strategies and how they can help you get consistent long-term traffic.

I shared with you how to choose the right SEO Consulting Services for your business.

Now it’s time to go and get them.

Reading articles curiously is not going to get your desired results.

You MUST take action!

The faster you do it the better the results you’ll get.

The more you delay it the more you’re going to struggle to start…

And most likely you’re going to come up with an excuse to miss out on these results your business desperately needs.

So go schedule some calls and don’t step back!

Have you ever paid for SEO Consulting Services before? Were the results what you expected and why?

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