Rank Higher on Local Search Results Local SEO for electricians is a major driver of website traffic and qualified leads for electrical businesses. Every year, local search becomes more and more relevant to small businesses. As a matter of fact, Google saw 350 times more searches for the keywords “local” and “near me” in 2019 … Read more
Editor’s Note: This post was originally published in March of 2012 and has been updated for accuracy and comprehensiveness. Whether you’re going to hire someone to run your SEO campaign or you’re going to take a stab at it on your own, there are certain skills that help the optimization process happen smoothly. The skillset … Read more
Electrician SEO Campaigns Built To Grow Website Traffic, Qualified Leads & Booked Jobs So, you own and/or operate an electrical business and you’re wondering how to create a better SEO campaign to increase your chances of being discovered by potential customers while they search online, but you’re not sure where to start? Well, you’re definitely … Read more
SEO. While this is a strategy we’ve been aware of for a while, did you know that 89% of marketers say SEO is successful? And since more than 50 percent of all website traffic comes from organic search and 93 percent of online experiences begin with a search engine, it’s not surprising. However, what do … Read more
How We Achieved Map Pack Rankings for a Multi-Location SAB This case study will dive deep into the local SEO strategies that achieved map pack rankings state-wide for a multi-location business. Listing visibility in organic search skyrocketed nearly 500%, which led to a 400%+ increase in phone calls year over year. This boost in calls … Read more
What the Best HVAC SEO Campaigns All Have in Common It’s no secret, SEO (short for search engine optimization) is a highly effective marketing strategy for HVAC companies. But you probably already knew that. You’re reading this blog, after all. What you don’t know are the specific tactics that every successful HVAC SEO campaign has … Read more
If you don’t think your Google rank is important, think again. By pushing your content from 10th place on Google to first place, you increase your click-through rate tenfold. However, if you don’t check your Google rankings, you won’t know where to focus your efforts to get more clicks and grow your organic traffic. Read … Read more
Our Backlink Audit & Cleanup Process: Step by Step Table of Contents Backlinks are one of the most powerful SEO tools, but they can also negatively impact your site. Too many spammy, unrelated and/or irrelevant links can drag your site down the rankings – it’s crucial to consistently evaluate your backlink graph. You must understand … Read more
Find Quality Link Opportunities with Google Alerts Table of Contents Finding quality backlinks is one of the most difficult SEO tasks. It can eat up tons of time without any guarantees you’ll get a link. However, link building is still one of the most impactful ranking factors. You can’t neglect it. That’s why we want to … Read more
Press Release SEO Part 2 Of 3 Crafting Search Engine Optimized Press Releases Hey everyone, Chaz and the Web 20 team here and I wanted to share with you the basics of press releases and how to create a search engine optimized press release. Learn How To Write The Best Press Release For News Pick-Up … Read more