As of March 2020, over 804,390 businesses in the U.S. were less than one year old. Combine that with the 31.7 million small businesses vying for customers, and the competition seems even more fierce. So how can you possibly create a marketing strategy that stands out? Diving into a specific niche is the way to set your business apart.

Let’s look at how a handful of businesses use niche marketing to their advantage, before walking through the steps to create your own growth-generating strategy.

5 Examples of a Niche Marketing Strategy

1. Flylow Gear

With 9.2 million skiers and snowboarders in the U.S, the pool of potential customers seems wide enough for all to share. But popular brands like Patagonia and The North Face can be found in almost every sports shop, making it hard to convince customers to seek out smaller brands with fewer offerings.

Flylow Gear figured out how to fight through the noise. Instead of targeting all customers interested in winter gear, their niche marketing strategy focuses on backcountry skiers looking for no-nonsense, quality gear. Their products are featured in all the right places — like Powder magazine — to reach their ideal buyers. Even their confirmation emails share that they’re a small, mountain-based crew of dedicated skiers.

Image source

2. Octavia Elizabeth Jewelry

For ethically-minded consumers searching for jewelry, the most important factor is knowing about raw materials sourcing and product creation. That’s because this $300 billion dollar industry has come under fire for using child labor and causing extensive environmental harm.

Octavia Elizabeth understands the need for responsible jewelry. The company’s commitment to fair working conditions, legitimate living wages, and ethical production are clearly stated on its website.

Not only has Octavia Elizabeth honed in on customers looking for sustainably-sourced, handmade jewelry who are willing to pay a higher price, the brand has also elevated its niche offering by associating itself with celebrity clientele.

Image source

3. Natural Dog Company

Research estimates Americans will spend $99 billion on their pets in 2020 alone. So how can a pet-focused business stand out amongst the thousands of memory foam beds, custom carry-on bags, and dog-friendly ice creams saturating the market?

Natural Dog Company caters to a very specific kind of pet owner: the eco-conscious consumer who pampers their pooch. By giving their organic and all-natural skin care products names like PAWdicure Pack and offering discount codes for free dog treats, they put pups first — which is exactly what their customers do.

Image source

4. Pimsleur

Learning a new language can be a struggle, and the options for doing so are definitely overwhelming. Will you really be speaking like a Parisian after spending $1,000 on a program?

Rather than making promises of perfect grammar and flawless accents, Pimsleur focuses on learners who need to improve their speaking and listening skills. The program includes a 30-minute audio lesson every day, with each conversation building off the previous ones. While not the most innovative language-learning app, its audio-first approach is great for customers looking to improve their conversational skills.

Image source

5. Photographers Without Borders

It’s one thing to entice people to buy a product, but it’s another thing entirely to attract donors for a nonprofit. While this type of organization may not seem like the right fit for a niche marketing strategy, it’s essential for bringing in donations and volunteers.

Photographers Without Borders has partnered with major organizations like Adobe, Sony, and Patagonia by honing in on a particular marketing technique: storytelling.

By prioritizing ethical storytelling, whether in a social media post, email newsletter, or online webinar, the organization has built a reputation for producing high-quality work that address the 17 UN Sustainable Development Goals and UNDRIP. Plus, their Code of Ethics makes it clear what type of community members and partners they’re aiming to attract.

Image source

Developing a Niche Marketing Strategy

Now that you have a better grasp on how brands from all types of industries create strategies that drive growth, it’s time to shape your own.

Step 1: Know your competition.

Developing a niche marketing strategy is impossible without scoping out your competition. That’s because it’s crucial to understand your unique selling proposition — what you do differently that makes customers choose your company over another.

Maybe you design ceramic dishware that can’t be found anywhere else, or maybe you’ve developed a tool that makes it easier for marketers to send emails. Whatever is it, find your speciality and craft a story around it.

Step 2: Narrow down your niche market.

Airbnb Co-founder Brian Chesky is famous for having said, “Build something 100 people love, not something 1 million people kind of like.” Put simply, it’s better to reach a small group of people who sing praises about your company, rather than a large group who thinks it’s just okay.

You can do this by honing in on the right niche market for your business. While this takes time and thought, it’s worth the effort to find loyal customers who will gladly choose you over competitors.

For instance, Thirdlove is the first underwear company to offer bras in half-size cups. Through their inclusive sizing options and emphasis on body diversity, they’ve built a loyal community of over 327,000 Instagram followers.

Step 3: Go where your buyers are.

If your ideal customer spends all of their time scrolling on Facebook, it wouldn’t make sense to develop a niche marketing strategy around email campaigns. Enter market research.

You already know who your buyers are, but research helps you go deeper to find out where they shop, how they find products, and what influences their purchase decisions. Once you have that information, you’ll get the most return for your marketing dollars.

Step 4: Listen to the word on the street.

Everyone has problems that need solutions. If you listen to people’s thoughts about a certain product or service, you can find opportunities to fill in the gaps.

David Barnett did just that when he engineered a solution for constantly tangled headphones. What started out as two buttons glued to the back of a phone case quickly turned into Popsockets, a company that brought in $169 million in revenue just seven years after its founding.

Step 5: Create a unique brand.

Once you’ve defined your unique selling point, outlined your buyer persona, found out where to reach them, and listened to their problems — all that’s left is to build a brand identity. A well-defined brand will help you develop a niche marketing strategy that’s authentic to you and attracts ideal customers.

For instance, Etsy’s position as the marketplace for independent artists has attracted more than 138 million buyers. In a 2020 TV commercial, the brand touched on the pandemic and used emotional marketing tactics to encourage support for small businesses that sell through the platform.

Creating a niche marketing strategy that drives growth for your business is more than creating a social media ad or sending a weekly email promotion. If you take the time to learn about your customers and differentiate your brand, you can develop a strategy that attracts the right buyers and helps you hit your growth goals.

 

Now that 2020’s global pandemic has taught most of the world how to live and work completely from home, marketers planning their 2021 strategy are asking one big question:

“Will this uncertain time change the way people spend money?”

McKinsey — which recently polled consumers in over 48 countries about their 2020 spending habits — says, “Yes.”

One of the biggest findings in the McKinsey study was that 75% of consumers have changed brands at least once during the pandemic.

McKinsey’s research also noted four other key shifts in consumer spending behavior that could majorly impact brands in the near or far future.

In this blog post, we’ll walk you through all five shifts noted in the McKinsey study, while giving our insights on how marketers and brands can navigate them.

How Purchasing Behaviors are Changing in 2020

1. Brand loyalty is being tested.

At the beginning of the pandemic, as entire cities began to close non-essential businesses, consumers raced to stores or hopped online to order essential products they’d need in the coming months. This caused a major disruption in supply chains and product shortages around the world.

And, even in the earliest days of the pandemic, consumers were paying heavy attention to how companies handled shortages and bursts in product demand.

While some brands saw an influx of new customers that they once lost to bigger competitors, other companies lost customers to because they simply couldn’t keep up with a high demand.

“Over 60% of global consumers have changed shopping behavior, many of them for convenience and value. In the US, the percentage was 75%,” the McKinsey study notes.

When it comes brand shifts outside the U.S., a whopping 91% of Indian consumers and 82% of Chinese consumers say they’ve changed brands at least once since the beginning of the pandemic.

Image Source

According to McKinsey, the top three reasons consumers changed their habits or brands were value, availability, and convenience.

As you can guess from the data points above, the risk of losing a customer to another brand is higher than usual in 2020. Even if a product appears essential or valuable to a prospect, they might not buy it if another brand can deliver a similar item faster.

How Brands are Navigating

At this point, some large brands are working to better align teams to ensure that products can be discovered, ordered, and delivered quickly — even in times of high demand. Meanwhile, some smaller brands are making their products more available online and in-stores to prospective customers who can’t get an item quickly enough from brands they’ve used in the past.

According to a post from Repsly, which included data from anonymous name brands, companies that thrived in 2020 used data and company-wide communication strategies to identify areas at risk of high product demand around March and continued to align with teams including marketing, service, and supply chain teams to ensure their shelves and warehouses stayed stocked.

In another recent report from McKinsey, researchers similarly predict that successful high-demand brands will develop an integrated approach between their supply teams, sales, and marketing departments. McKinsey also discourages brands from raising prices in times of high demand and focusing on other vital business and customer experience strategies instead.

“Operational concerns may be even more important than pricing strategy, including stabilizing the supply chain, keeping products on the shelves, addressing customers’ urgent needs, and maintaining quality,” the McKinsey report explains.

2. Consumers aren’t rushing to grab their wallets.

Before the pandemic, Gen Z was the major age group that prioritized essential products over other purchases. Meanwhile, other generations were more likely to splurge on products based on their brand name or non-essential perks.

But, after business closures and financial uncertainty related to the pandemic, consumers in all generations are reconsidering spending habits.

Even as cities, businesses, and workplaces slowly reopen, shoppers plan to stay cautious about their budgets.

In the U.S. alone, 40% of consumers say they’ll continue to be mindful of where they spend money, while 31% plan to buy less expensive versions of items to save money. And, whenever they make those purchases, 21% of consumers aim to do more brand and product research than they had for pre-pandemic purchases.

How Brands are Navigating

While consumers might have made purchases with motives related to fun, entertainment, brand name, or other perks before the pandemic, many are now more budget-conscious than ever.

For the most part, consumers are primarily zoning in on essential product purchases. And, if someone does buy a less essential product, such as an item that entertains them, they’ll do thorough research to ensure they’re getting the best value for their money.

At this point, many essential and non-essential product companies have caught on to consumer budget concerns and have begun to leverage online marketing strategies to ensure that consumers can discover their products, learn about their value, and determine that they’re worth purchasing.

Particularly, companies that sell essential products have created campaigns, advertisements, and messaging reminding consumers of how important the items are. Meanwhile, companies that sell less essential items are getting creative to identify new value propositions for their products or brands.

For example, in the ad below, Procter & Gamble acknowledges the COVID-19 crisis, explains how it will be donating products to families and philanthropies in need, emphasizes the importance of their household and health items, and reminds viewers of how its brand has helped consumers disinfect their homes for generations:

https://www.youtube.com/watch?v=M4xF40TnlS0

The P&G ad is effective because it highlights that the brand offers affordable and available products that people trust for cleanliness, shows how the company is actively aiming to help people impacted by the pandemic, and reminds audiences of how essential its products are to global households.

In another example, Ice Breakers, a mint company that sells products that might be considered less essential, made an ad to highlight how eating mints before you put on a mask can prevent smelling your breath.

https://www.youtube.com/watch?v=yXU7JFKaSJQ

While the P&G campaign acknowledges why its brand’s products are essential to people around the globe, the Ice Breakers ad cleverly places new value into a non-essential mint product that people might not be rushing out to buy at this time.

3. Shoppers need ecommerce.

McKinsey notes that “most [product] categories have seen more than 10 percent growth in their online customer base during the pandemic.”

Additionally, across most product categories, at least 30% of U.S. and U.K. consumers expect to make even more online purchases after the pandemic.

How Brands are Navigating

While many bigger brands are amping up their ecommerce strategies, a few prominent tech giants have begun to offer solutions that can help smaller or medium-sized brands, such as boutiques, retailers, or restaurants, generate revenue online.

For example, Facebook recently launched a tool called Facebook Shops, which enables any company with a Facebook or Instagram Business page to create a mini-online store that links with all platforms owned by the social media brand. Meanwhile, meal delivery apps like DoorDash temporarily reduced commissions of local restaurant orders so those business owners could sell food virtually while earning fee-free revenue for each order.

4. Health plays a role in purchasing decisions.

With the pandemic impacting thousands of Americans, people began to consider their health and safety more than ever before — even when purchasing products.

In the past, health-conscious consumers might have glanced at back labels of various products, the interest in health and safety has gotten even deeper. Now, they might ask, “What’s the packaging process for these products?”, “Are the cashiers in the grocery store given PPE?”, or “How are businesses actively preventing the spread of germs?”

While health and safety of consumers and brand employees might not be the biggest purchasing motivator, it’s one people are thinking about much more in 2020.

Ultimately, when big or small businesses take action to show that they genuinely care about people, consumers might identify with, trust, and value them more.

How Brands are Navigating

Although it might sound easy to buy an ad spot with a commercial that simply says, “Our brand cares about you,” this approach might not convince your audiences that the message is authentic.

Many of the brands that are thriving in this time demonstrate how they care, rather than just saying it.

For example, as global mask shortages occurred in the early days of the pandemic, fashion companies like Louis Vuitton and Burberry diverted clothing production to make face coverings.

Aside from creating PPE, other companies have donated to causes related to the pandemic or taking extra steps to keep their customers and staff safe.

Target, which is considered an essential business, has been publishing online content about how the company’s aiming to help customers, employees, and communities at this time.

Rather than centering its YouTube page around content that highlights products, sales, and deals, Target features a playlist aimed to help shoppers and communities during COVID-19.

Along with health and safety tips related to shopping, videos on the playlist explain how Target is working to create safe in-store experiences and smooth online shopping options for customers.

Aside from creating videos on how the chain is aiming to help customers navigate COVID-19, the brand has also created a $10 million pandemic relief fund which dedicates $1 million to assisting Target employees. This demonstrates that Target is taking action to help its community, customers, and employees who work in essential in-store roles.

5. Shoppers have become homebodies.

According to the survey, 70% of consumers don’t want to resume activities or work outside of their homes just yet, despite pushes to reopen the economy. If they won’t leave home to work, travel, or dine out, McKinsey notes that many won’t leave home to shop either.

When looking into the near future, “More than 3 out of 4 [consumers] who adjusted their behaviors due to the pandemic said that easing government restrictions will not change their cautious behaviors. Consumers are following guidance from medical experts for reassurance,” notes McKinsey.

How Brands are Navigating

Brands can’t just assume that people will flock back to stores as businesses reopen. While some consumers might not feel comfortable or safe leaving the house immediately after a pandemic, others won’t want to shop in physical stores because they know they can buy almost any product they want online.

At this point, successful brands are trying to continue to meet customers where they are, even if they don’t leave the house.

While some brands are building out online stores and digital services, others that don’t sell a physical product are launching online events or virtual experiences to gain awareness, continue to generate revenue, and delight their customers.

One example of a brand that made an in-person experience into a virtual offering was an animal sanctuary called Sweet Farm. When the California-based farm, which runs on donation revenue, closed to the public amidst the pandemic, its owners created a virtual offering where businesses or individuals could pay $65 to $750 for a farm animal to guest star in their virtual hang out or meeting.

The campaign was cleverly titled, “Goat-2-Meeting,” a play on GoToMeeting — a popular video meeting software.

According to Sweet Farm, the campaign, which began in March, was so successful that there was a waitlist for animal meet and greets by April, Sweet Farm has also partnered with more sanctuaries to increase meeting availability and share donation revenue with other organizations that care for animals.

How Marketers Can Navigate 2021 — and Beyond

This year, marketers and businesses were tested by the global pandemic and economic landscape. As you consider what’s next for your brand, keep these consumer behavior trends in mind:

Consumers crave value and availability.

More than ever, consumers will choose to shop from a company because of product value and availability, rather than brand loyalty. Business owners who’ve relied on loyalty and credibility to make sales should also monitor their supply chain and pricing to ensure that their products are worth the price and accessible to customers. Meanwhile, lesser-known brands can use a competitive analysis or other tactics to learn where they can help consumers that are struggling to find affordable or high-demand products.

Digital transformation is key.

Brands can no longer assume a billboard or foot traffic will generate vital revenue. At this point, many companies that were once mostly physical are building online stores, leveraging different online channels for marketing, and thinking outside of the box to create virtual offerings that will delight and retain customers.

“Human” brands will reap benefits.

In 2020, customers began to care more about how businesses treated employees, how they kept customers safe, and how companies stepped up to help others in times of uncertainty. Ultimately, brands with leaders who genuinely care about people will get better reviews, word of mouth, and positive awareness than brands that throw caution to the wind.

Looking to learn more about how businesses are evolving in 2020? Below you’ll find content from HubSpot’s Adapt 2020 series:

• Adapt 2020: An Educational Series
• 5 Ways Go-to-Market Strategies Will Change in the Post-Pandemic Economy
• 4 Pivots Companies are Making in Light of COVID-19 [New Data]

How Do You Know If You Have Post-Traumatic Stress Disorder?

Everyone feels nervous at times, especially when they constantly face challenging situations with their job or in social settings. However, not everybody experiences Post-Traumatic Stress Disorder or PTSD. But there’s a threshold where even mild anxiety becomes debilitating and all consuming. Too much anxiety about disruptive or negative events can make you freeze up and be unable to go out of your own way. For example, if you are afraid that you are going to die, you can’t sleep, eat, drink, communicate, etc.

In the case of some people, even having the thought of a traumatic event is enough to create an anxiety attack. You could have a panic attack after being abused as a child, a speeding ticket, being mugged, or even being in a car accident. While there isn’t a specific trigger for everyone who experiences PTSD or Post-Traumatic Stress Disorder, it is known that when individuals experience such things, their bodies become sensitive to the threat of danger.

So how do we know if someone may have PTSD or Post-Traumatic Stress Disorder?

The most common way to diagnose PTSD is through psychological screening. A psychologist or mental health professional will ask questions about exposure to trauma, such as a rape or natural disaster. They will also ask about the patient’s thoughts and feelings on specific events. Through testing, they are able to develop a profile of the patient’s PTSD and determine if they have developed it or if they may be prone to developing it in the future.

Many psychologists are now incorporating online therapy into their PTSD treatments. Online therapy is used as a way to treat the entire body – mind, body and spirit. Some therapists use the synergyetherapy technique in order to treat the patient’s anxiety. This online therapy uses the synergyetherapy bracelet which emits low frequency vibrations and bioelectric energy. When the bracelet is placed around the wrist, it stimulates the nervous system and increases the flow of serotonin, a chemical in the brain that helps to reduce stress and anxiety. In addition to treating the physical aspect of the illness, this form of online therapy can also help patients develop a new sense of spirituality.

However, while online therapists are able to give excellent treatment to those with PTSD or Post-Traumatic Stress Disorder, it is important that they receive individualized care in order to fully treat their mental health. Since PTSD and Post-Traumatic Stress Disorder are so intertwined, it is important for the patient and his or her therapist to work closely together. One of the most powerful ways to treat the illness is through discussing what has happened during the attack and how it has affected the patient’s psyche. The therapist will help the patient explore what things, specifically his or her fears, led up to the event.

Many physical symptoms can be a result of Post-Traumatic Stress Disorder

People who have experienced trauma can experience a wide variety of symptoms that can be very intense, including flashbacks, nightmares, flashbacks, blisters, dizziness, anger, fear, depression, anxiety, confusion, restlessness, and even sexual dysfunction. In addition to the physical symptoms of Post-Traumatic Stress Disorder, the patient may also experience symptoms related to the disorder. These symptoms may include insomnia, nightmares, flashbacks, anxi

ety, depression, irritability, and feelings of hopelessness. Psychotherapy can help the patient to work through these issues in order to address their mental health.

Because Post-Traumatic Stress Disorder can make you feel like your life has been turned upside down, it is important that you work with a trained professional in order to help you manage your symptoms and any associated stress and anxiety. Working with a qualified counselor and therapist will help you work through your thoughts and feelings in a safe, supportive environment that will allow you to feel better. In turn, you may feel better about being a good, productive member of society again.

If you think you or someone you know may be suffering from Post-Traumatic Stress Disorder, don’t hesitate to speak to your doctor and get the necessary help you need. Millions of people around the world deal with the symptoms of ptsd on a daily basis and if you are one of them, there is hope. A trained and licensed psychologist can assist you with getting on the road to recovery and ensuring that you feel better about yourself and about life in general.

What You Need to Know About Post-Traumatic Stress Disorder

Everyone feels anxious at times, especially when they’re confronted with stressful circumstances. But not everybody gets Post-Traumatic Stress Disorder or PTSD. For instance, sometimes a bit of anxiety about an exam might push you to study more. Or maybe feeling worried about a car accident means that you won’t forget your safety seat. Online therapy for anxiety is available to anyone who suffers from this condition.

People who are suffering from PTSD have the sudden and inexplicable fear of having another traumatic event, like a car accident or being attacked. This can lead to symptoms like excessive anxiety, fear, anger and even depression. You may also develop sleep problems and have trouble concentrating because of the heightened emotions. Online treatment for these symptoms is available to anyone who wants it.

There are two types of Post-Traumatic Stress Disorder that people can be diagnosed with – Major Depression and Anxiety

The difference between the two is that major depression is characterized by prolonged symptoms like sleep disorders, eating disorders and possibly suicidal thoughts. On the other hand, anxiety disorder is the result of overwhelming emotional responses triggered by a traumatic event. For instance, if you had to go to a crowded market to buy some food after you suffered a traumatic event like losing a loved one in a car accident, you might develop PTSD as a result of the incident.

If you think that you or somebody that you know may be suffering from Post-Traumatic Stress Disorder, the best thing to do is go to your local emergency room. The staff will be able to refer you to a mental health professional who will prescribe medications to take. You should never take medication without talking to your doctor first. If you experience any of the following symptoms, it is important that you visit your local emergency room or psychologist as soon as possible.

The symptoms of Post-Traumatic Stress Disorder that you will experience if you are exposed to an emergency situation include – flashbacks, nightmares, agitation, anxiety and fear. In addition, you may experience chest pain and heart palpitations. When you visit your local emergency room, you should be up front with your doctors about what happened so that they can start treating your Post-Traumatic Stress Disorder immediately. These are common symptoms, and most people who have experienced a traumatic event report having them. If you have never been to the ER after experiencing a traumatic event, then you probably will not have any idea how serious your symptoms are. However, by talking to your doctors and getting the proper medical treatment, you can significantly reduce your chances of developing PTSD.

Treating PTSD includes both psychotherapy and medication

Psychotherapy is the process of working with a trained psychologist to find methods of reducing negative behaviors and thoughts. This includes using cognitive behavioral therapy, relaxation techniques, alternative medicines and meditation. Often times when people are suffering from PTSD symptoms, they will exhibit a lot of avoidance behaviors. These include excessive worrying, avoiding places and people that have a past or a bad memory for them and avoiding potentially embarrassing situations. Medication is often used in conjunction with psychotherapy in order to help relieve the physical symptoms of Post-Traumatic Stress Disorder.

When you go to see a mental health professional such as a psychiatrist, psychologist or clinical social worker, you will be thoroughly evaluated. There may be many underlying causes that can lead to Post-Traumatic Stress Disorder, so there is no specific cause that will only manifest with post-traumatic stress disorder. When you visit your local emergency room, the doctor will take all of these factors into consideration before determining a diagnosis and treatment plan. If you are suffering from a traumatic event, it is important to get the proper medical treatment as soon as possible. Otherwise, you could wind up doing more harm than good to yourself or others.

In order to treat your Post-Traumatic Stress Disorder, you will need to be able to identify it and then work to treat it

Although there is currently no known cure for PTSD, there are several ways to treat the symptoms of it. By learning how to relax, dealing with your anxiety and fears, getting regular exercise and eating well, you can begin to gain control over your life and your mind. The longer you ignore the things that you fear, the harder it will be to prevent a mental health emergency from occurring. The sooner you seek help, the better your chances of living a normal life with Post-Traumatic Stress Disorder.

Please visit our site for more about Post-Traumatic Stress Disorder: http://www.mentalhealthtips.xyz/post-traumatic-stress-disorder-ptsd-online-therapy/

 

The post Post-Traumatic Stress Disorder Online Therapy appeared first on GQ Central.

The post Cat Tail Type: Long or Short Tails appeared first on GQ Central.

The post Magnificent Large Cat Breeds appeared first on GQ Central.

The post What Are YouTube to MP3 Converters appeared first on GQ Central.

How to Save Money by Investing in an IRA Broker Account

A gold IRA or traditional precious metals IRA is a specific kind of individual retirement account in which gold or other accepted acceptable precious metals are held in trust for the benefit of the account holder. Like a traditional IRA, it acts like a standard IRA, but instead of holding cash assets, it holds gold bullion bars or coins. There are some differences between the two kinds of IRAs and those are explained below.

First, unlike other IRAs, gold IRA investments may not be subjected to the restrictions placed on mutual funds and other similar vehicles. That means you can put money into your gold IRA without worrying about penalties or restrictions. This applies whether your investment is for investing in tangible assets like gold bars or coins, certificates of deposits (CDs), or even shares of stock.

Also unlike other investments, there are no restrictions or deductibles when you invest in gold IRA company accounts. It is a diversified investment that provides safety and flexibility. As a matter of fact, you can have multiple types of IRA investments. For example, you can purchase physical gold bullion and coins, as well as gold bars, e-gold, and prepaid MasterCard debit cards. There are no restrictions or minimum balances.

You may hold other forms of investments in gold IRA company accounts other than precious metals

For instance, you can also purchase bonds. These types of bonds will be returned to you once the interest rate has reached a specific level. In this way, you do not have to worry about accumulating extra capital. If you have investments elsewhere, then it is easy to sell them to pay your taxes.

It may not be easy to decide what type of IRA to choose. There are so many variables to consider when investing for retirement, and gold IRA’s are certainly no exception. If you are unsure which type of IRA is right for you, a highly respected company such as Scottrade will offer free online advice. You can also visit several online financial sites for more information.

With an IRA account, you have the flexibility to plan for any eventuality. For instance, you can use your funds in several ways: to purchase additional shares of stock in a company, additional gold jewelry, or perhaps cash. In a traditional IRA account, the cash value is used first, before the stocks, gold, and other assets are included. The choice between the two options is up to you and determined by your goals and financial situation.

When considering the use of a traditional IRA for gold investments, the investors must also consider their tolerance for risk

An investor can have a high tolerance for risk, in which case he may diversify his investments with mutual funds, certificates of deposits, or even stocks and bonds. However, an investor with a lower tolerance for risk may choose to remain with his traditional IRA and invest in stocks and bonds, with the risk of losing those investments. Choosing to invest in gold may be one of those decisions that are easier to make with a traditional IRA.

Many investors also find that the IRS regulations regarding Rollovers leave them unsure about how to handle their money. As an owner of a traditional IRA you are allowed to choose how you want to receive your funds. However, with an Roth IRA you are required to make sure that your money is invested in safe places, such as low risk investments or the ones that have less than a 1% chance of losing value. If you have any doubts about which investment option is right for you, your tax adviser can help you determine which one is best for you and your situation.

With an IRA and gold IRA account you can diversify your investments and avoid becoming too diversified as a whole

You can use all of the diversified gains from your IRA for additional investments. Diversification is the only way to avoid losing all of the value in your IRA in a one time investment. Many people have a hard time with this, but if you diversify your investments with an IRA brokerage account, you won’t need to worry about this at all.

Gold Coins Are One Of The Safest Investments In The Markets

Of all the precious metals available, gold is by far the most lucrative as an investment. Investors usually purchase gold as a means of diversifying financial risk, particularly through the employment of derivatives and futures contracts. The gold market is highly volatile and susceptible to extreme speculation. Gold tends to appreciate in value and depreciate in value over time. Gold investors need to monitor the market closely and follow its trends carefully.

As an investor, one needs to determine how much he/she wishes to invest. This will determine the size of the investment portfolio that needs to be built up. It is important to diversify one’s portfolio so that a part of it does not consist of precious metals alone. An investor may opt for gold funds as part of his/her portfolio.

Investing in stocks and bonds can be risky

Therefore is not recommended when you are still learning how to invest. Stocks, however, are a more practical way for a person to get started with trading commodities. The major advantage of stocks is that they are easily affected by changing market prices. Bonds are a riskier investment option, but they also offer higher returns if you choose the right bond issues. Both stocks and bonds can be bought from any financial institution and sold to a financial institute.

Before an investor can purchase gold from a dealer, he/she must first become a member. This is necessary so as to avoid paying commissions or other hidden costs. The advantages of becoming a member are that it helps investors learn more about investing in a more systematic way and they can seek guidance from experienced professionals. After becoming a member, investors will receive newsletters and e-books that can help them in making better investment decisions. These newsletters and e-books give an overall view of the individual investments and are usually sent on a monthly or quarterly basis.

The rising cost of gold has increased the number of people investing in gold

This is good alternative investment to traditional stock market investing. Investing in gold will not change your life, but it can provide financial security for you in the future. There are many different ways in which you can invest in gold including gold coins, bonds, shares and more. Gold is so important to our economy that the price of gold is constantly rising. The value of gold will never be the same as the prices of other currencies.

There are many benefits to investing in gold. One of the best benefits is that it is a very good hedge against inflation. With a strong gold portfolio, investors can reduce their risk of financial crisis or loss because of currency depreciation. With gold as part of a solid commodity portfolio, investors have a means of diversifying away from stocks and bonds. Although many people invest in stocks, it is still a good idea to diversify with gold.

It is also a good idea to research on the history and reputation of the gold firm

To know more about them, it would be better to check on the Better Business Bureau and other reputable resources. A trustworthy gold firm will have good ratings and a long history in the business. This is what investors need as they want to make sure that their investments are protected and secured.

Diversify – Diversifying your portfolio is an important factor when it comes to investing in any type of commodity. The best online brokers understand this and therefore will help you diversify your portfolio by offering you commodity stocks from various countries. By diversifying, you will be reducing the risk of suffering a big loss in one specific market. This will also reduce the amount of risk that you are incurring as an investor and allow you to be able to find good bargains.

Research is crucial when it comes to investing in any precious metal

The first thing that you should do when investing in gold is to find out about the current gold mining stock prices. There are many online companies that can give you the current gold mining stock prices so that you will know how much the precious metal is worth at any given time. Make sure that you have enough knowledge about gold before you invest your money in it because if you are not knowledgeable about gold and its prices then you might just be throwing your money away. You should also be aware that there are several different ways on how you can buy gold including gold coins, bars, certificates and shares. All of these options have their own advantages and disadvantages and you have to be very careful when choosing which one is best for you.

Another option for gold investment is through stocks and bonds. If you are already an investor in stocks, then you can buy gold stocks or certificates. But the problem with this is that the price of gold per ounce is increasing, so you will be losing money. But if you are planning on using gold as capital, it is preferable that you get a stock market mutual fund. A gold mutual fund will allow you to invest in companies that deal in the metal, and thus benefit from the increase in value of the metal. You will also not have to worry about fluctuations in gold prices because your money will be invested in gold and not on paper.

When it comes to protecting your wealth in case of an emergency or market downfall, nothing beats gold coins

You can never be sure when the market will fall and what measures need to be taken, so it is better to store this form of hedge in an area of your portfolio where you feel safe and can afford to lose some money if the market takes a dive. If you have a safe area for gold investment, you will never be sorry that you have invested in this way.

You can find more about investing in gold, gold ira, gold coins, etc. at: http://www.goldira.club/

The post Investing in Gold appeared first on GQ Central.

Finding the Right Hair Loss Men Treatment For You

When it comes to a hair thinning in men’s treatment, more options are available nowadays. One of the popular choices is the use of shampoos or conditioners that contain an ingredient called Minoxidil. It is chemically based in a solution that you apply directly to your scalp. The idea is that it will shrink the follicles so that they do not end up with large hair falls. Another choice for hair growth is Provillus for men. It is a topical solution that can be applied three times a day.

The best shampoo to prevent hair loss for both men and women would have to be Rogaine for men and Propecia for women. They are the only two medications available that are approved by the FDA to treat the problem. These hair growth products are recommended by many physicians as the best shampoo to stop baldness.

The second option to consider is a hair growth product that contains apple cider vinegar. This may seem like an odd choice for men to use for male baldness. However, a deficiency in the substance called 5-alpha reductase has been found to be one of the leading causes of male baldness. So the ingredient, apple cider vinegar, acts in a way to reverse this condition. In fact studies have shown that it can help to prevent the hair from falling out entirely.

 

Another possible treatment for hair loss is a hair gloss treatment containing the FDA approved drug, finasteride

Finasteride acts in a unique manner, because it prevents the enzyme that converts testosterone into DHT from ever getting to the hair follicle. Unfortunately, the majority of hair doctors do not prescribe finasteride due to the safety concerns associated with this drug. They only recommend this treatment for patients who suffer from male pattern baldness caused by PCOS.

If you suffer from a condition like alopecia areata, there is another potential remedy for your hair problems. However, this treatment will only work for patients who suffer from a genetic cause of baldness. Even if you don’t have a genetic condition, the treatment’s effectiveness can still vary from person to person. For those who don’t suffer from a medical condition there are other options.

The best treatment for men losing hair is the one that addressing their underlying causes. It must target the problem at its source and help to rebuild hair follicles that have become damaged. The best natural remedy for hair loss will focus on hair growth vitamins and minerals. Not only will these supplements increase the amount of hair you are growing, they will also improve the health of your scalp hair and stimulate new, healthy hair growth.

Some men with severe cases of hair loss may consider some type of surgical treatment. Before you opt for surgery, try using the natural remedies first. Surgical treatments should only be used as a last resort. Some of the invasive procedures used to treat baldness can be dangerous to both you and your hair. For instance, hair transplantation or implants can be very painful and can also cause permanent damage to your scalp.

It is important that you take a balanced diet in order to promote healthy, strong hair

When you are suffering from hair loss problems, the recommended remedy to use is a supplement containing vitamins and minerals as well as herbs that have been proven to promote hair growth. For example, if you are experiencing bald spots, you should use Saw Palmetto. This Native American herb has been shown to stop DHT from attaching to your hair follicle. By using a shampoo that contains it, you will be able to prevent further damage to your scalp.

 

Hair Loss Men Treatment – Natural Remedy to Regrow Hair

Hair loss is a big problem for both men and women, but more so for men. It’s a big concern among both sexes, because there is no getting around the fact that it just makes you look less appealing. It affects not only your looks but your social life as well. Many a man has actually felt embarrassed or ridiculed because of his hair loss. Therefore, finding the right men hair loss treatment can be very important.

If you are one of those suffering from hair loss, then you should know that it is certainly not something you have to live with forever. There are plenty of products out there that can help. One way of treating this condition is through the use of herbal supplements. It is very important to understand that you may need to try a few different products before you find the one that works best for you. Also, make sure to follow the directions on the label of each product carefully.

Another way of treating this problem is through the use of medications

These are more effective than herbal supplements, but they do take time to work. The problem with many medications for hair loss is that it has a strong effect on your hormones. This means that you could potentially suffer from side effects like headaches and dizziness. In some cases, your hair can grow back, but it won’t look as thick.

The most popular medicine for hair loss in men is Propecia. Propecia is taken in the form of a pill and has been clinically proven to be effective in treating hair loss. It is also a good idea to start taking it as soon as possible. Propecia has been on the market for about 10 years.

Rogaine is also an effective hair loss product. It’s been on the market for even longer, but it has really been a success. It is usually taken as a topical application. Rogaine needs to be applied every day for the best results.

Propecia and Rogaine are the most commonly prescribed medicines for hair loss in men, but they don’t stop the problem completely. Sometimes hair starts to grow back even after using these medicines. For many people, this isn’t a problem. If you’re concerned that this will happen, it’s a good idea to talk to your doctor about other options. Some drugs for hair loss can cause thinning of the hair to occur.

If you’re losing hair, talk to your doctor about your options for hair loss treatments. He may be able to give you the names of products he recommends. The thing is, many men don’t even know they have a hair loss problem. They think their hair is growing back naturally.

Hair loss affects millions of men all over the world

If you’re one of the millions who suffers from it, you should start to take better care of your hair. You can choose any of the above hair loss men’s treatments, or you can try a hair growth shampoo. If you use an effective hair growth shampoo, you’ll find it easier than ever to keep your hair on track.

It’s been discovered that men who suffer from excessive hair loss suffer from hormonal imbalances. In most cases, hair loss can begin during puberty and continue well into adulthood. Men with hormonal imbalances are more likely to lose their hair, as well. However, if you use a hair loss men’s treatment that contains the ingredient saw palmetto extract, you may find that your hair starts growing back again.

Saw palmetto extract blocks a hormone called DHT. DHT is believed to be one of the primary causes of hair loss in both men and women. There are many supplements available that contain the ingredient. If you choose a supplement that has palmetto extract as an ingredient, it may help your hair re-grow.

When you’re trying a men’s hair loss treatment, remember that you may need time to see the results. You may need several months or even a year to see new hair growth. You may have to apply the solution to your scalp on a daily basis for a little while in order to see new hair growth. However, it will grow back. Just don’t expect your hair to be completely restored. As mentioned before, the hair loss is a hereditary problem.

You can find more about hair loss treatment at: http://www.stophairloss.biz/hair-loss-men-treatment/

The post Hair Loss Men Treatment appeared first on GQ Central.