SEO Updates – December 15, 2023

We’ve also invested hours into building three, brand-new courses

Needless to say, we’re excited to share them with you.

Right now, you can only access these gems by qualifying for bonuses but don’t worry.

You’ll have the chance to qualify soon, starting next Friday with our Year-End Sale. More will be shared next week, so watch your inbox.

+ Mike is adding even more to his Productivity with AI course, sharing even more ways you can use AI to save you valuable time.

🔬 SEO Mad Scientist 🔬

Hey Mad Scientists,

This week we’re back with another update on Google’s new SERP notes feature. 

We’re still seeing the feature only rolled out to our more aged Google accounts. Newer accounts we have access to are still not seeing the feature available for use. 

After reviewing the notes we’d posted in the SERPs from our previous update, we noticed issues arising…

Many of the notes we’d originally posted were removed from the SERPs completely. There were a variety of notes removed, but below we cover some of the trends we saw. 

Personal Information

This includes 

  • addresses
  • phone numbers (possibly all numbers like 24/7 and times)
  • names (even the businesses possibly)

URLs

When we originally added URLs to the notes, we were unsure if Google would even let us post them. But the notes with links were published…

Then taken down.

We had an inkling that the party wasn’t going to last long. There are too many ways for SEOs to take advantage. 

Repetitive Note Posting

This one we could’ve guessed…

Mike loves to push tools to their breaking point (& beyond). 

But if you’re planning to use notes in any facets of your campaigns, be sure to post thoughtful notes.   

If you think of any new ways to leverage Notes, be sure to drop them in the Local Client Takeover Facebook group!

We will head back to the lab to create more notes, and push more boundaries.

Happy testing, 

The SEO Mad Scientist Team

💰 Rank Higher Using Entities & Schema With Simon Cornelius 💰

The SEO Vault: Episode 218

Entities have been a hot topic for a while…

Simon Cornelius, an entity expert, shares his insight in episode 218. If you want to rank higher in the SERPs, this is a ca n’t-miss.

Dive into the world of in-depth entities and Schema strategies, simplify concepts to soar higher in rankings, connect entities in the Knowledge Graph, and reinforce those relationships.

🎙️ Ready to skyrocket in the SERPs?  Watch the episode or listen on your favorite podcasting platform.

This Week in the LCT Facebook Group

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