Seo

Why is Targeted Media Outreach Important?

by
Why is Targeted Media Outreach Important?

Why is Targeted Media Outreach Important?

Targeted media outreach is a public relations strategy that involves identifying specific media outlets and journalists who cover a particular industry, topic, or audience, and reaching out to them with a tailored story idea or interesting press release. The goal of targeted media outreach is to secure coverage or placements in targeted media outlets that will reach a desired target audience. The idea is to be strategic and targeted in the media outreach efforts, rather than a blanket approach to all media outlets.

Table of Contents

    Add a header to begin generating the table of contents

    Why is Targeted Media Outreach Important?

    A targeted media outreach campaign is important because it allows you to reach specific audiences with specific messages. This can help you to effectively communicate your message, build brand awareness, and establish credibility with your target audience. By tailoring your messaging to a specific audience, you can increase the relevance of your message and increase the likelihood of your message being heard, read, and acted upon. Additionally, a targeted media outreach campaign can help you to build relationships with journalists, bloggers, and other influencers, which can be valuable in future outreach efforts.

    How does Targeted Media Outreach Differ from Press Release Syndication?

    Press release syndication is newswire distribution that sends a press release to a large network of journalists and media outlets in an effort to maximize visibility and coverage for a story or announcement. The aim is to reach a wide audience in a quick and efficient manner.

    Targeted media outreach, on the other hand, involves carefully selecting and directly reaching out to specific journalists, media outlets, and influencers that are most relevant to a specific story or announcement. The focus is on quality, and the aim is to secure coverage from the most relevant and influential sources. This type of outreach is often used for more niche or specialized stories, and it is more time-consuming than newswire syndication.

    What to Expect from Targeted Media Outreach

    Targeted media outreach allows you to get in front of the journalists and audience that matter most to your business, as you can focus your outreach efforts on specific outlets, journalists, and influencers that have a proven track record of covering stories related to your industry or target audience.

    Having a compelling press release that focuses on interesting and newsworthy topics increases your chances of success, as journalists are more likely to pick up stories that are relevant to their audience and that they believe will be of interest to their readers. However, it’s important to keep in mind that there is no guarantee that your story will be picked up by any of the journalists you reach out to. The media landscape is highly competitive, and journalists receive a constant stream of pitches and press releases, so it’s essential to ensure that your story is well-crafted, relevant, and interesting in order to stand out from the crowd.

    Overall, targeted media outreach can be a highly effective way to secure coverage for your business and build relationships with the media, but it requires careful planning and execution in order to maximize your chances of success.

    Important Elements of a Successful Targeted Media Outreach Campaign

    A targeted media outreach campaign aims to reach a specific audience with a clear and compelling message. It involves identifying the target audience, setting goals and objectives, developing key messages, creating a list of relevant media outlets and journalists, personalizing the pitch, selecting the right timing, following up, and measuring the results. The ultimate goal is to get relevant coverage and build relationships with key media contacts and your audience.

    Best Practices to Maximize a Targeted Media Outreach Campaign

    Newsworthy Headlines and Compelling Stories are Important

    Newsworthy stories and headlines play a crucial role in targeted media outreach because they determine whether or not journalists and media outlets will take notice of your message. A strong, attention-grabbing headline is essential for capturing the interest of journalists, who receive a high volume of information on a daily basis. A well-written, newsworthy story that is relevant to the publication’s audience is more likely to be picked up and shared, giving your brand increased visibility and credibility.

    Journalists are often looking for new and interesting stories to write about. A compelling news release with a strong headline gives them an opportunity to feature your brand and its news in their publication, helping you reach a larger audience and building your brand’s reputation.

    Examples of Newsworthy Stories/Headlines:

    “XYZ Company Launches Breakthrough Technology to Revolutionize the Industry”
    “GHI Ltd. Reports Record-Breaking Quarterly Earnings”
    “JKL Firm Donates $1 Million to Local Charity, Making a Positive Impact on the Community”
    “MNO Pty. Introduces Green Initiative, Aiming to Reduce Carbon Footprint by 50%.”
    “VWX Corp. Implements Innovative Employee Benefit Programs, Boosting Employee Satisfaction”
    “YZ Corporation Expands Globally, Entering New Markets in [Region]”
    “New Product from BCD Inc. Solves Longstanding Problem in [Industry]”
    “EFG Foundation Hosts Successful Fundraising Event, Raising $500,000 for [Cause]”

    These headlines highlight the major news or updates about a company and provide a clear idea of the story behind it. Journalists are always on the lookout for stories that are new, unique, and impactful, so it’s essential to write headlines that are eye-catching, relevant, and informative. Keep in mind that the headline is the first thing that a journalist will see, so it needs to make an impact and entice them to read the story further.

    Building a Strong and Relevant Media List is Key

    When it comes to a targeted media outreach campaign, one of the most critical steps is to curate a list of contacts that are relevant to your news. The success of your campaign relies heavily on the quality of your media contacts, as they are the gatekeepers to getting your message out to a wider audience. Building a strong and relevant media list can take time and effort, but it is crucial for ensuring that your outreach efforts are effective. There are various ways to find these contacts, such as using media databases, conducting online research, or leveraging your existing network. It’s essential to ensure that the contacts on your list are up-to-date and accurate to increase the chances of your pitch being seen by the right people.

    Timing Matters

    The most effective time to send a targeted media pitch via email to journalists is typically during the morning or early afternoon when they are more likely to be checking their inboxes. It is advisable to avoid sending pitches on weekends, as journalists may not be working during this time. We recommended sending your pitch sometime between Tuesday and Thursday to increase the likelihood of your email being seen and acted upon.

    Remember, it’s also important to make sure your pitch is relevant and newsworthy, regardless of the time it’s sent. A well-crafted, timely, and targeted media pitch can help increase the chances of getting coverage for your story.

    7 Steps to Follow For a Winning Media Campaign

    • Define your target audience: Determine who your target audience is, their demographics, and what they are interested in. This information will help you to choose the right media outlets to reach them.
    • Build a media list: Create a comprehensive list of media outlets that cater to your target audience, including their contact information and preferred method of communication.
    • Create a compelling story: Develop a compelling story that resonates with your target audience and showcases your brand in the best light.
    • Personalize your pitch: Customize your pitch to each media outlet and reporter, addressing their specific needs and interests.
    • Timing is key: Reach out to media outlets at the right time, ensuring that your story is timely and relevant to current events.
    • Measure your success: Track the results of your media outreach campaign, including media coverage, website traffic, and engagement metrics, to evaluate the success of your efforts and make improvements for future campaigns.
    • Keep it professional: Maintain a professional demeanor throughout your media outreach campaign, treating media outlets and reporters with respect and maintaining a positive relationship.

    Let Us Do it for You

    When it comes to promoting major news or updates in your business, a targeted media outreach campaign is a crucial component of your overall marketing strategy. But with so many other important tasks to take care of, managing a targeted media campaign can be time-consuming and overwhelming. That’s where Web 20 Ranker comes to the rescue. Agencies looking to streamline their targeted media outreach efforts and achieve maximum success should consider outsourcing to Web 20 Ranker.

    Media outreach requires specialized knowledge, time, and effort to ensure that the right contacts are identified, compelling messages are crafted, and follow-up is conducted with journalists and influencers. By outsourcing to Web 20 Ranker, agencies can benefit from our team’s extensive experience and access to a large database of media contacts to ensure that outreach efforts are targeted, personalized, and effective. We offer a hassle-free solution, with our team of experts curating a targeted list of contacts and our experienced writers drafting a compelling 500-word news release. In addition, working with us can be cost-effective, as we have the resources and relationships in place to generate media coverage and engagement for our clients. With Web 20 Ranker handling the media outreach, you can focus on bigger things.

    Our Targeted Media Outreach w/ Premium Syndication Service

    The Targeted Media Outreach with Premium Syndication service is the perfect solution for promoting newsworthy or interesting press release stories and announcements. A senior-level writer will craft a 500-word news release that will be sent to a carefully selected list of journalists and media contacts relevant to your niche and location. Plus all of the features of the Premium Press Release service w/ Voice Search Syndication! 

     

    Features:

     

    • An expertly written 500-word news release w/ unlimited revisions & rewrites
    • Curated outreach pitch w/ press release sent to 1000+ relevant journalists & media outlets
    • A Media database of over 1 million contacts constantly monitored for accuracy
    • Outreach campaigns average high open rates of 20% or more
    • Targeted Outreach includes a complete report detailing who opened the email & all contacts the pitch was sent to
    • Premium press release syndication across our newswire and published on 450+ general media and news outlets
    • Syndication outlets include premium news affiliates of Fox, NBC and more plus over 100 sites manually approved by Google News
    • Guaranteed Google News inclusion & featured on Digital Journal 
    • Option to add Do-Follow links to 300+ sites
    • Ability to include images, maps, & video embeds
    • Voice Search Syndication to Amazon Alexa and Google Assistant

     

    The ultimate solution to get your news in front of the audience that matters most.

    Why Should You Consider a Targeted Media Outreach Campaign for Your Next Press Release

    A targeted media outreach campaign can help to maximize the impact of your next press release. By identifying and reaching out to specific journalists, bloggers, and influencers in your industry, you can ensure that your message is delivered to the right audience. This not only increases the chances of your press release being picked up by relevant media outlets but also helps to build relationships with key industry players who may be able to help spread the word about your brand in the future. Additionally, a targeted media outreach campaign can provide valuable insights into the interests and priorities of your target audience, allowing you to tailor your messaging and PR strategies accordingly.

    In short, a targeted media outreach campaign can help to ensure that your press release reaches the right people, generates maximum coverage, and provides valuable insights for future PR efforts.

    What Sets Our Targeted Media Outreach Apart From the Rest

    Experienced Team

    We’ve been offering press release services since 2016, and since then we’ve grown and gained so much knowledge of the inner workings of press & media. From set-up to completion, your targeted media campaign is in the hands of a highly-experienced team to maximize success.

    Media Database

    Our database has over 1 million media contacts and is an incredibly valuable resource for any business looking to get its message out to its target audience. The database is constantly monitored and updated to ensure that the accuracy of the database is maintained, leading to increased delivery rates and a higher likelihood of landing coverage.

    Truly Customized & Targeted Outreach

    No generic lists or one-size-fits-all approach! We take a hands-on approach to every media outreach order by carefully selecting and compiling a bespoke list of 1,000+ pertinent media contacts and journalists. This guarantees that the outreach is customized for your campaign, boosting the likelihood of receiving media coverage from journalists who are genuinely interested in your story.

    Outreach Open rates

    Our database is both extensive and precise, and we invest significant effort in creating a compelling pitch and curating our outreach list. As a result, we consistently achieve higher open rates than many others in our industry. In fact, our average open rate is 25% or higher!


    Outreach Open rates

    View the open rate success of your targeted media campaign and get a full list of who opened the pitch.


    Outlet Name

    Get a 30+ page comprehensive targeted outreach report listing all of the contacts your press release pitch was sent to.

    Just a FEW Example Journalist/Media Outlet Opportunities

    • Washington Business Journal
    • Chicago Tribune
    • CNN Business
    • The Philadelphia Inquirer
    • The Buffalo News
    • TechCrunch
    • Business Insider
    • Bloomberg 
    • The Guardian – New York Bureau
    • The New York Times
    • Authority Magazine
    • Fox News

     

    • The Washington Post
    • The Wall Street Journal
    • Rolling Stone
    • Forbes Magazine
    • Reuters – US
    • Birmingham Business Journal 
    • California Business Journal
    • MJBizDaily 
    • Marietta Daily Journal
    • We Travel There
    • Chris Cruises
    • Women Fitness Magazine
    • And many more…

    With over 1 million contacts in our media database, you can rest assured that we have the connections you need.


    Forbes screenshot

    Have a specific contact / media outlet you’d like to get your press release in front of? Let us know in your order notes and if we have contact information for them, they will be included in our outreach!


    Phoenix Business Journal

    Build relationships with journalists for future news and stories!


    MJbiz DailyJournal

    See How We Compare to AB Newswire in our Press Release Comparison blog. 

    Targeted Media Outreach FAQs

    Only if the goal is to target a US audience. Currently our database consists of US journalists and media contacts only.

    The media list for every order is completely built from scratch, and we consider the company’s target audience based on the areas they serve, niche, topic, etc.
    We do not have pre-made lists of contacts for any niche or target location.

    The topic and focus of the article is super important! You want a newsworthy, interesting pitch that will appeal to journalists.

    When your order is completed, you will receive your outreach report with the full list of contacts your press release pitch was sent to and also opened by.

    SEO Updates – March 24, 2023

    by
    SEO Updates – March 24, 2023

    Stay Updated on AI Developments + Supercharge Your Rankings This Weekend.

    🎉 Happy almost the end of Q1 2023! Time flies, doesn’t it?

    As we approach the end of the quarter, we’ve got important updates…

    📣 SEO Spring Training is almost sold out! Both Chaz Edwards and Bucky Helms will be among the 24 speakers at the event, sharing their valuable insights and expertise.

    🦷 We’re still working on finalizing our dental campaign deliverables in the dashboard – once we have an update, we will let you know!

    👨‍💻 We’re hosting a FREE Q2 webby on April 3rd, where we’ll cover exactly what we use to rank entities higher and get quicker SEO wins. You’ll even receive a checklist for optimizing your website and Google Business Profiles. Register now to secure your spot!

    🚀 Our Monthly GBP campaigns were also updated with a new Organic SEO add-on, allowing you to create more robust SEO strategies – both local and organic included!

    2x Content & On-page Optimization is also included in our updated Managed Search Campaigns & SEO Add-on…

    And to sweeten the deal, both of these campaigns are included in this weekend’s deal…

    Get 15% off The First Month of Ultimate & Xtreme Comp Levels Of Monthly Campaigns
    Use Code: PushHigher

    The deal applies to all our monthly campaigns, including.

    • Monthly GBP Campaigns: 📈 Dominate your local market with our Monthly GBP Campaigns! Our campaigns are designed for local businesses and provide specific KPI improvements within six months. We’ll help you rank your pages in your area with low-competition and high-demand keywords.

    • Managed Search Campaigns: Establish long-term rankings for top industry keywords with our Managed Search Campaigns. Our combined approach includes strong on-page optimization, content creation, white hat link building, and outreach strategies. Let us help increase your SERP rankings, online visibility, and website traffic.
    • Managed LinkBuilding Campaigns: Our Managed LinkBuilding Campaigns offer authentic and strong backlinks from real and aged websites, guaranteed to increase your traffic within 180 days. Achieve ranking improvements you can count on!
    • DFY Law SEO Campaigns: 🏛️ Competing in the legal market can be tough, but our DFY Law SEO Campaigns have got you covered. Our comprehensive campaigns include everything you need to rank a law firm’s website and increase a firm’s or attorney’s online visibility in any location across any practice type. Let us help you stand out in the competitive legal landscape.

    • eCom SEO Campaigns: 🛍️ Ready to maximize your eCommerce website’s potential? Our eCom SEO Campaigns combine strong digital marketing strategies, white hat link building, and outreach techniques to increase your SERP rankings, online visibility, website traffic, and leads. Let us help you take your eCommerce business to the next level!

    On this week’s episode of the SEO Vault,  we delved into the AI revolution and how SEO professionals can stay ahead of the game.

    As machine learning algorithms continue to evolve, it’s becoming increasingly important for SEOs to stay informed and adapt their strategies accordingly.

    One of the biggest takeaways from the episode was the revelation from Google that keyword stuffing alone does not make a page unhelpful. This is an important development, as it means that SEOs can focus on creating quality content that provides value to users rather than simply trying to cram as many keywords as possible onto a page.

    In addition, the episode also discussed Google’s recent test of only one-star icon in local pack results. This could have significant implications for local businesses, as it means that their online reputation is more important than ever.

    Finally, our experts also talked about the recent updates to the Google Local Services Ads industry and services selector, which are set to have a major impact on the way that local businesses advertise online, & other SEO news (mentioned below.).

    SEO Updates & News:

    > Google Launches BARD AI Chatbot To Compete With ChatGPT

    > Google Ranking Updates Added To Google Search Status Dashboard

    > Where Google Doesn’t Let You Use Its Generative AI Features

    > Mozilla Open Source AI To Challenge ChatGPT & Bard

    Not sure what links to buy? Let us help!

    We offer FREE link recommendations and a link buying guide to provide best use cases for the different types of links you need now.

    Please message us on the website chat or send an email at [email protected] if you have any questions. Always happy to help!

    To Your Success,
    Chaz and the Entire Team

    Local SEO Case Study For A Multi-Location Franchise Business In The Sports Medicine Industry

    In this case study, we delve into the Local SEO approach that we took for our multi-location franchise client, which brought dominating results in both Local Map Pack and Organic SERPs. Our client improved their online visibility and attracted more local customers through our agency partnership program, which offered bulk onboarding and implementation capabilities.

    Read the full case study here to see how we were able to help our client achieve these impressive results.

    This Week in the Local SEO Community…

    This Week on The SEO Vault
    Episode 183

    Hosts: Mike Milas + Bucky Helms
    + Sophie Allen

    What we discussed this week…

    ✔️ How Google doesn’t necessarily view pages with excessive keyword usage as unhelpful.

    ✔️ Google testing the use of a single star icon in its local pack search results

    ✔️ Google’s business profile services sometimes displaying inaccurate pricing information, including showing some services as free when they are not.

    > Watch the Latest SEO Vault episode to catch up on the most recent local update and so much more.

    Don’t forget The SEO Vault airs live on the Web 2.0 Ranker Facebook and YouTube every Thursday at 2 pm EST.

    Interested in being a guest on the vault!? Sign up now
    https://seovault.com/be-our-guest/

    🧑‍🔬 Hey Scientists! 🔬 
    We are out gathering results from our last citation tests. We currently have inconclusive data…

    Join us next week for a full update on the results (inconclusive or not)…

    SEO Updates – March 17, 2023

    by
    SEO Updates – March 24, 2023

    Need Ideas to Better Leverage AI…?

    🍀 Happy St. Patrick’s Day weekend! We hope you’re enjoying the green festivities. This week, we have exciting news to share with you regarding our SEO services.

    💡 Firstly, mark your calendars for April 13th to 16th as the SEO Spring Training coming up at Scottsdale, Arizona. Our very own Chaz Edwards and Bucky Helms will be among the 20 speakers at the event! Don’t miss out on their valuable insights and expertise! Use code CE2023 for $300 off your ticket (ending soon).

    🦷 New Dental SEO services will be launching next week. There are four different campaigns to fit the different needs of your dental clients:

    🦷 Monthly Dental Link Building
    🦷 Monthly Dental Local SEO
    🦷 Monthly Dental Complete SEO
    🦷 One-Time Dental Branding Campaign

    Our packages are designed to treat each client uniquely and provide tailored tasks and strategies that meet their specific needs and goals. Our team’s extensive experience has enabled us to create comprehensive packages that deliver the best results for your clients.

    👨‍💻 Sign-up for our FREE Q2 webby on April 3rd, where we’ll cover exact what we use to rank entities higher and get quicker SEO wins. You will also receive a checklist for optimizing their websites and Google Business Profiles. Register now to secure your spot!

    📈📊 We’ve also published our 2022 annual SEO testing report, which contains extensive SEO tests that show what’s working in SERPs.

    If you missed our Q1 webby, you could still catch up by downloading the Q1 replay, where we showed how to achieve quick wins with audits and competitor research.

    🌟 Weekend Deal 🌟

    Get 15% off Custom Infographic LinkBuilding
    Use Code: CustomInfo15

    Leverage a creative and effective way to boost your website’s SEO ranking with our custom infographic link building campaigns.

    With a fully customized infographic design and over 35 live infographic links and 50+ rich media link options, our service delivers maximum impact. We optimize rich images with location, copyright, and longitude/latitude information, and add NAP, Google Maps, and website links wherever possible, providing authority brand signals to help your website stand out from the competition.

    On this week’s episode of the SEO Vault, we had a special guest, Victor Perez.

    One of the main topics we discussed was using artificial intelligence (AI) to generate different kinds of content.

    He emphasized that while AI can be a useful tool for content creation, it should not replace human creativity and intuition.

    We also talked about some recent developments in the world of search engines and AI. DuckDuckGo, the privacy-focused search engine, has entered the AI race with its new tool, DuckAssist.

    This AI-powered assistant can help users find answers to their questions and perform tasks such as booking a hotel or ordering food.

    We also discussed the possibility of Bing replacing its Featured Answers with Bing Chat Answers, which would use AI to provide more conversational and personalized responses to user queries.

    Finally, we talked about OpenAI’s recent release of GPT-4, a powerful AI language model that is now available in ChatGPT and Bing, & other SEO news (mentioned below.).

    SEO Updates & News:

    > OpenAI Releases GPT-4: Now Available In ChatGPT & Bing

    > Bing Chat Answers Might replace Bing Search Featured Answers

    > DuckDuckGo Enters The AI Race With DuckAssist

    >March Core Update Rolling Out and will take a couple of weeks 

    Not sure what links to buy? Let us help!

    We offer FREE link recommendations and a link buying guide to provide best use cases for the different types of links you need now.

    Please message us on the website chat or send an email at [email protected] if you have any questions. Always happy to help!

    To Your Success,
    Chaz and the Entire Team

    How To Use Infographics For Link Building

     

    Are you looking for a powerful way to improve engagement and gain backlinks for your website? Infographics are highly effective at simplifying complex information and conveying it in an easy-to-understand way, making them an excellent tool for technical industries like medicine, law, and technology.

    Read this article to learn how to create high-quality infographics that can help you attract more links and improve your SEO.

    This Week in the Local SEO Community…

     🧑‍🔬Hey Scientists! 🔬

    We are out gathering results from our last citation tests. We currently have inconclusive data…

    Join us next week for a full update on the results (inconclusive or not)…

    This Week on The SEO Vault
    Episode 182

    Hosts: Mike Milas + Bucky Helms
    + special guest Victor Perez

    What we discussed this week…

    ✔️ How to use AI to generate different kinds of content

    ✔️ The features of OpenAI’s new GPT-4

    ✔️ Google’s March core update rolling out

    > Watch the Latest SEO Vault episode to catch up on the most recent local update and so much more.

    Don’t forget The SEO Vault airs live on the Web 2.0 Ranker Facebook and YouTube every Thursday at 2 pm EST.

    Interested in being a guest on the vault!? Sign up now
    https://seovault.com/be-our-guest/

    SEO Updates – March 10, 2023

    by
    SEO Updates – March 24, 2023

    AI-Powered Summaries are Launching in a Search Engine…

    As we move into the spring 🌸 season, we have some exciting SEO events and resources to share with you.

    📅 First, mark your calendars for SEO Spring Training from April 13th to 16th in Scottsdale, Arizona. We’re thrilled to announce that our very own Chaz and Bucky will be among the 20 speakers at the event. This is an excellent opportunity to learn from some of the best in the industry and take your SEO skills to the next level.

    🆓 Before that, we’ll host a FREE Q2 webby on April 3rd. We’ll cover how to get quick SEO wins and rank entities higher on search result pages. Attendees will receive a checklist for optimizing their websites and Google Business Profiles.

    📚 In addition, we recently published our 2022 annual SEO testing report. This comprehensive report contains all the proven strategies you need to rank higher. Whether you’re a beginner or a seasoned SEO professional, you’ll find valuable insights and actionable tips in this report.

    🎥 And if you missed our Q1 webby, you can still catch up by downloading the replay. In this webby, we discussed achieving quick wins with audits and competitor research. Click here to access the replay.

    🌟 Weekend Deal 🌟

    Get 15% off New Event LinkBuilding Campaigns
    Use Code: 15Events

    Increase the visibility of your event and attract more traffic with our events backlink service. Our team will manually submit your event to 30+ top USA event listing websites, ensuring maximum exposure for your event.

    Our powerful backlinks are designed to promote both local and national events, making it an excellent tool for event planners of all sizes. With our service, you can also have our web team create exceptional event landing pages for your website, further increasing your event’s online presence. Our search engine-optimized event links are designed to capture more keyword traffic, ensuring that your event is easily discoverable online.

    On this week’s episode of the SEO Vault, we discussed several updates related to search engines and advertising policies.

    Firstly, Google has confirmed that the size of a webpage is not a direct ranking factor. However, larger page sizes can indirectly impact rankings through slower load times and poorer user experience. Brave Search Engine has also introduced a new feature that provides summaries of web pages in search results. This can benefit users by allowing them to scan results and potentially impact click-through rates quickly.

    Google has also updated two ad policies, including the healthcare and medical policy, which now allows certified telemedicine providers to promote online pharmacies in Sweden under specific conditions. The reviews guidelines have also been updated to provide more context around what constitutes personal information and fake engagement, aimed at improving the authenticity of reviews on Google, & other SEO news (mentioned below.)

    SEO Updates & News:

    > Google Business Profile Products Show In Google Shopping Results

    > Bing is getting Local Search Ads extensions

    > Google just expanded the Local Ads feature to more than 70 businesses.

    > Google Analytics 4 can fit 2000 properties per account

    Not sure what links to buy? Let us help!

    We offer FREE link recommendations and a link-buying guide to provide the best use cases for the different types of links you need now.

    Please message us on the website chat or send an email at [email protected] if you have any questions. Always happy to help!

    To Your Success,
    Chaz and the Entire Team

    Ultimate Guide For Building Event Links

     

    Are you struggling to attract high-quality links to your client’s website? Read this guide to learn how to create a robust local events link-building campaign that will help you to garner high-quality links without breaking the bank.

    The guide is ideal for businesses of all sizes and is designed to provide you with the knowledge and tools you need to succeed in today’s competitive online marketplace. So if you’re ready to take your link-building efforts to the next level, read on to discover how to create a powerful link-building campaign that generates results.

    This Week in the Local SEO Community…

     🧑‍🔬Hey Scientists! 🔬

    We are out gathering results from our last citation tests. We currently have inconclusive data…

    Join us next week for a full update on the results (inconclusive or not)…

    This Week on The SEO Vault
    Episode 181

    Hosts: Mike Milas + Bucky Helms
    + Sophie Allen

    What we discussed this week…

    ✔️ The Google I/O event is scheduled to occur on May 10th

    ✔️ Google has announced that page size will not be a factor in determining website rankings

    ✔️ Bing is introducing extensions for Local Search Ads

    > Watch the Latest SEO Vault episode to catch up on the most recent local update and so much more.

    > Answered: What do you think about AI content for SEO and web design?

    Don’t forget The SEO Vault airs live on the Web 2.0 Ranker Facebook and YouTube every Thursday at 2 pm EST.

     

    Interested in being a guest on the vault!? Sign up now
    https://seovault.com/be-our-guest/

    SEO Updates – March 3, 2023

    by
    SEO Updates – March 24, 2023

    📢 We published our complete 2022 testing report last week, which includes all the SEO tests we conducted throughout the year.
    The report covers various topics such as:

    • How To Fix GBP Listing Cannibalization
    • How to Trigger Instant GBP Verification
    • How Primary Categories, Secondary Categories, Services, & Sub-Services Impact GBP Rankings

    📅 Save the date today for our upcoming FREE Q2 Webby, happening on April 3rd.

    Our SEO experts will cover the latest SEO trends and strategies that help get quick SEO wins and rank entities higher on search result pages.
    In addition to the informative session, attendees will receive a checklist for optimizing their websites and Google Business Profiles.  📋 Don’t miss it!

    📹 If you missed our Q1 Webby, you could now watch the replay! During the session, we discussed how to achieve quick wins with audits and competitor research, which can assist you in obtaining better SEO results.

    🌟 Weekend Deal 🌟

    Get 30% off 2022 Local Marketing Mastermind Recordings
    Use Code: 22mastermind

    When you purchase these, you’ll get:
    – Access To ALL 10 2022 Speaker Sessions
    – Access To ALL 12 2021 Speaker Sessions
    – 6 Months of GoHighLevel Sub-Account Access
    – GoHighLevel Custom Snapshot for Life
    – Resource Hub & Agency Sales System

    On this week’s episode of the SEO Vault, we had the pleasure of hosting Joey Randazzo, owner of SEO Growth Partners, an SEO agency based in Portland, OR. He shared valuable insights on how AI content can be utilized for SEO. Randazzo discussed the benefits of hiring military spouses.

    We also discussed the recent Google Search Ranking Volatility on March 1st and speculated that it might be related to the Product Reviews Update. Additionally, we talked about Microsoft’s AI-powered Bing search now being available on mobile and how it can potentially impact search engine optimization strategies.

    Google’s John Mueller also weighed in on the topic of rewriting content with ChatGPT. He advised website owners to create new, unique content instead of rewriting old content to improve SEO. Lastly, Google’s Gary Illyes shared tips on recovering from the Helpful Content Update, emphasizing the importance of prioritizing user experience, creating high-quality content that satisfies user intent, & other SEO news (mentioned below.)

    SEO Updates & News:

    > Microsoft’s AI-Powered Bing Search Now On Mobile

    > Bing Chat AI v96 Live: Less Hallucinations & More Responses

    > Google: Embedding Local Reviews Collected By Third Parties Does Not Help With Web Search Rankings

    > Google Maps App For Android Adds “Business” Profile Tab

    Not sure what links to buy? Let us help!

    We offer FREE link recommendations and a link buying guide to provide the best use cases for the different types of links you need now.

    Please message us on the website chat or email us at [email protected] if you have any questions. Always happy to help!

    To Your Success,
    Chaz and the Entire Team

    Local SEO Case Study For A Multi-Location Franchise Business In The Sports Medicine Industry

    Do you have multi-location clients? Are you struggling to get results in the Local Map Pack and Organic SERPs for all their locations?
    Read our recent case study showcases to see how we used our Agency Partnership Program to achieve impressive results for a multi-location franchise client.

    By utilizing our bulk onboarding/implementation capabilities and collaborating closely with our clients, we could effectively optimize all of their locations and see an average increase of 351% in phone calls across the board within six to seven months.

    This Week in the Local SEO Community…

    Hey Scientists! 🔬 🧑‍🔬
    We are out gathering results from our last citation tests. We currently have inconclusive data…

    Join us next week for a full update on the results (inconclusive or not)…

    This Week on The SEO Vault
    Episode 180

    Hosts: Mike Milas + Bucky Helms
    + Special Guest Joey Randazzo

    What we discussed this week…

    ✔️ How to use AI to create high quality SEO content

    ✔️ Microsoft fully launching version 96 of Bing AI Chat

    ✔️ Google Maps app adding a “business” icon to help manage business profile

    > Watch the Latest SEO Vault episode to catch up on the most recent local update and so much more.

    > Answered: What do you think about AI content for SEO and web design?

    Don’t forget The SEO Vault airs live on the Web 2.0 Ranker Facebook and YouTube every Thursday at 2 pm EST.

    Interested in being a guest on the vault!? Sign up now
    https://seovault.com/be-our-guest/

    SEO Updates – February 24, 2023

    by
    SEO Updates – March 24, 2023

    Can AI Replace Your SEO? Find out in this week’s test..

    Crazy to think we’re almost 2 months through 2022…

    📍 We’re thrilled to publish our complete 2022 testing report, which includes ALL the SEO tests we conducted throughout the year. Tests include:

    • What On-Page Signals Does Google Use to Rank GBP Listings?
    • How Can You Fix GBP Listing Cannibalization?
    • How Does a GBP Listing Impact Organic Rankings?

    Whether you’re a small business or a large enterprise, you’ll find practical tips to boost your visibility in local search results.

    📹 If you missed our Q1 Webby, don’t worry – the replay is now live! We cover how to get quick wins with audits and competitor research – use it to help you achieve better SEO results.

    📋Sign-up for our upcoming FREE Q2 Webby on April 3rd, where we’ll set you up for success with checklists for optimizing your website or GBP Listing.

    Need to rank your clients higher? This is an event you won’t want to miss.

    🌟 Weekend Deal 🌟

    Get 15% Cashback w/ Any New eCom SEO, Lawyer SEO or Managed Search Campaign

    eCom SEO Campaigns
    Achieve higher rankings with our eCom SEO campaigns. Our white hat link building and outreach techniques ensure that platforms receive continuous and effective SEO optimization. Our customized approach to SEO ensures that each platform’s unique needs are met.

    Lawyer SEO Campaigns
    Get increased SERP rankings, online visibility, website traffic, and leads with these campaigns. Our comprehensive attorney SEO strategies ensure that law firms stand out from the competition and achieve long-term success.

    Managed Search Campaigns
    These guarantee to increase SERP rankings, online visibility, and website traffic. By combining strong on-page optimization, content creation, white hat link building and outreach strategies, we ensure that businesses receive effective and comprehensive SEO optimization.

    In this week’s episode of the SEO Vault, we discussed Bing’s significant relevancy jump, thanks to Microsoft’s algorithm update. GoDaddy also made headlines, revealing a multi-year security breach that hijacked numerous customer accounts. This event highlights the importance of website security and staying vigilant.

    We also discussed Microsoft’s plan to introduce ads into the Bing Chatbot experience and Google’s update to its Discover algorithm, which rewards high-quality and useful content, & other SEO news (mentioned below.)

    SEO Updates & News:

    > Europe’s Move Against Google Analytics Is Just the Beginning

    > Google Analytics: New Features For Managing Large Data Sets

    > GoDaddy says a multi-year breach hijacked customer websites and accounts.

    > Google: Google Discover Impacted By Many Search Signals, Including Now The Helpful Content Update

    Not sure what links to buy? Let us help!

    We offer FREE link recommendations and a link buying guide to provide best use cases for the different types of links you need now.

    Please message us on the website chat or send an email at [email protected] if you have any questions. Always happy to help!

    To Your Success,
    Chaz and the Entire Team

    How To Get Started Reselling SEO at Your Agency

    Are you looking to start reselling SEO at your marketing agency? Read this post to find out the steps you need to take to start this process. It also goes over the benefits of working with a a white label SEO company.

    If you are not sure which of our campaigns would provide the best results for your clients, get FREE custom campaign recommendations from our team!

    This Week in the Local SEO Community…

    🧑‍🔬 This Week On The SEO Mad Scientist 🔬

    Can AI Replace Your SEO?

    Welcome back to the SEO mad scientist.

    As you may know, we have some citation tests in the works, but with AI being such a Hot Topic right now, we wanted to review some recent tests we ran with chatGPT.

    Last month we mentioned in an update how we used AI content to gain additional rankings on our site. In the specific test, we used chatGPT to generate very specific content that we strategically placed on our site and prompted the AI exactly how to optimize (such as prompting it to mention specific entities and their relationships when writing or re-writing content)

    However, we have seen quite a few people offering various problems to help generate and optimize content, some of which seem more advanced than others. We’ve seen prompts being suggested as simple as “write me an article about ‘XYZ’ that would likely appear at the top of Google search when searching for the term ABC.”

    Now we assume that the AI doesn’t know Google’s algorithm, so asking it to do something like this doesn’t make much sense, but if we were to ask the AI if it understands certain aspects of the algorithm and important concepts such as EAT, it seems to have a clear understanding.

    So we wondered if we simply ask the AI to implement these concepts when writing the article we are asking for, will it produce content as good as or better than our previously generated AI content?

    Using this concept, we asked it to write content for our test site, targeting the term “SEO Services” and related terms.

    We then updated our “strategic AI content” with our new “cut and paste AI content” and watched the results. So far, it has seemed to be performing much worse.

    We also attempted this again, asking it to write an article about Digital Marketing vs. Traditional Marketing. We wondered if it would give us something that’s even “rank-worthy” (will it even appear in the top 100). This time we put more emphasis on it implementing EAT principles. The end result was a bunch of misquotations, and low-value content, which you can see for yourself: https://creative1media.net/digital-marketing-vs-traditional-marketing/.

    But did it rank at all? Not surprisingly… No

    We can’t say we’re too surprised by these results, but we did want to test some of these Concepts because many AI “Prompt Experts” appear more every day. As powerful as AI may be, its outputs’ quality still depends on the person using it.

    If you’ve been considering using AI, we suggest you take a look but don’t think it will be a quick fix for your content because we found out that it simply doesn’t work that way.

    Join us next week, as we should have some updates on our citation tests and more exciting tests to come.

    Until then, Happy Testing.

    This Week on The SEO Vault
    Episode 179

    Hosts: Sophie Allen + Mike Milas
    + Bucky Helms

    What we discussed this week…

    ✔️ How to use AI content tools for SEO

    ✔️ Google Analytic’s new features for managing large data sets

    ✔️ Google updating thei “Link Best Practices for Google” documentation

    > Watch the Latest SEO Vault episode to catch up on the most recent local update and so much more.

    Don’t forget The SEO Vault airs live on the Web 2.0 Ranker Facebook and YouTube every Thursday at 2 pm EST.

    Interested in being a guest on the vault!? Sign up now
    https://seovault.com/be-our-guest/

    The Perfect Podcast List: 5 Best SEO Podcasts for Every marketer

    by

    The Perfect Podcast List: 5 Best SEO Podcasts for Every marketer

    There is no denying it anymore! Podcasts are here to stay. There are many types of podcasts, and in marketing, they are used for many purposes. For example, Podcasts can be used as SEO tools to help build relevance, and backlinks and grow your SERPs. They can also help you grow your audience, making you a thought leader. However, today we are not going to focus on how podcasts can help you build your SEO. Instead, we are going to look at how you can learn about SEO from podcasts. Podcasts have become a popular educational tool because you can listen to them while on the go, at the gym, or doing other activities. Meaning you can multitask and learn something new with little effort. 
    Table of Contents
      Add a header to begin generating the table of contents

      How To Select SEO Podcasts 

      Realistically, there are millions of podcasts out there, and thousands focus on SEO. So how do you select channels that will benefit, educate and entertain you on the topic? How do you find the best SEO podcast?

      Relevance: Make sure the podcast covers topics that are relevant to your needs and interests. If you are a beginner, you may want to look for podcasts that cover the basics of SEO, while more advanced practitioners may be interested in podcasts that cover more advanced topics.

      Frequency: Most popular podcasts release new episodes regularly, while others may only release a few episodes per year. Consider how often you want to receive new content and choose a podcast that aligns with your preferences.

      Hosts: Pay attention to the hosts of the podcast. Do they have experience in the field? Are they knowledgeable about the topics they discuss? Look for podcasts hosted by industry experts or practitioners with a track record of SEO success.

      Format: Some podcasts are purely audio, while others may include video or written content. Consider which format you prefer and choose a podcast that aligns with your preferences. Ideally, you should select podcasts that offer different formats so that you have the option to consume the content in any way you want.

      Length: Some podcasts are shorter and more concise, while others may be longer and more in-depth. Consider how much time you have to listen to podcasts and choose one that fits your schedule.

      5 Best SEO Podcasts for Every Marketer

      Now that you know what to consider when looking for podcasts about SEO, let us look at some great examples to get you started. The list below can help you grow whether you are a novice or an expert.

      1. SEO Vault

      One of the fastest-growing SEO podcasts is SEO Vault. Founded by Chaz Edwards from Web 20 Ranker, he and his SEO panel of experts have created over a hundred episodes on different SEO topics, making it the best SEO podcast if you are looking for a wealth of knowledge to start you off.

      Web 20 Ranker is a white-label company, meaning they always have to be at the forefront and in the know with every new SEO update. As a team, they are constantly ideating and experimenting with new ways to improve both local and national ranking for their clients. 

      Most of their popular podcasts are focused on internal experiments to combat new updates. Each episode is transcribed with links and resources also displayed to help their listeners and viewers do more research if they want to. They also have their podcasts in video format which makes the episodes more personalized and engaging. 

      1. The Art of SEO

      This podcast, hosted by industry experts Rand Fishkin, Eric Enge, and Stephan Spencer, covers a wide range of SEO topics and features interviews with industry experts. Episodes discuss topics such as technical SEO, content marketing, and link building, as well as the latest industry news and trends. Their podcasts run between 30 minutes to 1 hour, making them an ideal SEO podcast to listen to while at the gym, on the go, or driving. This is a team of experienced and dedicated SEO experts, but their content is geared toward both novice and expert SEO professionals. 

      For those who would like a little more than podcasts, the team also has Ebooks available on Amazon with the same name as their podcast; The Art of SEO. They released the 4th edition of the book in 2022, filled with updated ways to rank on Google.

      1. SEO 101 

      Hosted by industry veterans Ross Dunn and John Carcutt, this podcast covers the latest in SEO news and best practices. What stands out with this podcast is its focus on easy-to-digest information, making it one of the top SEO podcasts. True to their name, SEO 101, they more often than not focus on the basics of SEO. However, if they are discussing a complex topic, they will always update their audience beforehand so they can be prepared. Again since their content is geared toward beginners, most episodes are about 30 minutes long. They have garnered a large following due to the chemistry between hosts Ross Dunn and John Carcutt on air, resulting in entertaining and educating content.

      Episodes discuss topics such as technical SEO, content marketing, link building, and the latest industry news and trends.

      1. The SEO Show

      Hosted by industry experts Michael Costin and Arthur Fabik, this podcast covers the latest in SEO news and best practices in a fun and interesting way. They also transcribe each of their episodes into blog-like pieces which you can read or check for words or phrases that you didn’t catch while listening to the podcast. What is interesting about this team is the guests they host. They are open to anyone with an interest or history in SEO. In true podcast fashion, to apply, you simply send a voice note to the team through their contact form, instead of an email, which adds to the element of fun with everything they do. 

      Unlike many podcasts with a set time limit, The SEO Show’s episodes vary in length, depending on the complexity of the topic and the guest they are hosting. However, they cover more complex topics, and we would recommend people who have a deeper understanding of SEO follow this podcast. 

      1. The Search Engine Journal Show

      Search Engine Journal is one of the biggest blogs about SEO. It has hundreds of blog posts about different aspects of SEO, written by dozens of renowned guest writers. For many SEO experts, Search Engine Journal is one of their first resources when researching topics on SEO, or for updates on the latest news or trends. Search Engine Journal uses the same approach with their podcasts. 

      This podcast, hosted by industry expert Loren Baker, covers the latest in SEO news and best practices and features interviews with industry experts. Episodes discuss topics such as technical SEO, content marketing, and link building, as well as the latest industry news and trends. Most episodes run for about an hour, giving the guests and host enough time to dive in-depth into every topic. They do a great job finding diverse and experienced guests across different SEO and industry niches, who are confident and precise with how they explain the topic of the day. 

      There are hundreds of other podcasts you can select as well, each with a unique direction and style. However, look for podcasts that will have “the 3 Es” Engage, Entertain and Educate to find the best SEO podcast for your needs. To stay up to date and learn more, Subscribe to our Podcast, The SEO Vault.

      The Power of Web 2.0 Ranker in 2022: Our Year in Review

      by

      The Power of Web 2.0 Ranker in 2022: Our Year in Review

      2022 was a successful year of growth Web 2.0 Ranker. From restructuring our Monthly GBP and SEO campaigns, to expanding our products offered, we have a lot to be proud of. 

      Our team worked tirelessly to provide the best results for our clients, and we’re thrilled to see the positive impact of their efforts. Each team also continues to research and develop new products to support our existing service lines and get your clients even better results. 

      Table of Contents

        Add a header to begin generating the table of contents

        GBP SEO Team Growth

        In our GBP SEO service line, we optimized 1,407 GBP listings, ran 650 monthly campaigns, 757 accelerated campaigns, and created 66,070 GPB posts. We also tracked 28,140 local keywords throughout the year.

        By optimizing these listings and creating GPB posts, we helped to improve the visibility of our clients’ businesses in local search results. Additionally, tracking 28,140 local keywords throughout the year gave us valuable insights into how to target the most relevant and effective keywords for our clients.



        GBP Monthly Local SEO



        Accelerated Google Maps

        Managed Search Team Growth

        Our SEO Team optimized and managed 289 sites in 2022, resulting in 3,943,395 organic users and generating 326,030 leads for our clients. 

         



        Accelerated SEO Setup



        Managed Search Optimization

        Managed Link Building Growth

        Our Managed Link Building service line managed 59 campaigns, and developed 174 link plans, resulting in 851,308 new organic users and 953,994 total organic users tracked. We also tracked 1,700 keywords, providing even more insight into building effective links.

        By managing these link building campaigns and developing link plans, we helped our clients to improve their search engine rankings and drive more organic traffic to their websites. The keywords tracked also give us a clear picture of the impact of link building efforts on our clients’ search visibility.



        Managed Link Building

        Custom Signals Growth

        In our 1,450 monthly Custom Signals campaigns, we invested 56,840 hours in signal creation and built 142,100 custom signals. We also discovered 11,020 signal opportunities throughout the year, adding to our already extensive list of opportunities.

        Their results have proven Custom Signals to be a powerful tool for boosting rankings and driving traffic. These numbers speak to the team’s dedication to providing top-notch service and uncovering the most effective signals. If your clients need an increase in search visibility and ultimately drive more organic traffic to their websites, check out our signals.



        Custom Signals



        DFY Infographics



        Event Links

        Link Building Growth

        During 2022, our link team placed 3,827 guest posts, including premium, niche, and standard guest posts. They also secured 6,940 Tier 1/Money Site Links and 6,599 link insertions. We also added additional legal guest post contributions and expanded our niche link opportunities (see below).

        Each link placed strengthens our relationship with independent link partners, giving us access to even more link opportunities! Be sure you’re leveraging our links in your SEO campaigns. We understand the importance of link building and have developed innovative solutions to help our clients build a strong and diverse backlink profile to drive long-term success.



        Premium Guest Posts



        Niche Guest Posts

        Citations and Branding Growth

        Our Citations and Branding Team built 8,046 Web 2.0 accounts and 3,383 citations during 2022. They also optimized 7,249 brand profiles to create stronger online brands.

        These numbers speak to our dedication to providing top-notch service and the effectiveness of our approach. By utilizing our service, businesses can expect to see an increase in online visibility, more opportunities to connect with potential customers and ultimately drive more organic traffic to their websites. These quantifiable results highlight the effectiveness of our service and we look forward to providing the same level of success to other businesses.



        Essential Citations



        Niche Citations



        Social Media Account Creation



        Brand Profile Links

        Press Team Growth

        Our Press and Media Team reached 169,658 journalists in 2022, further expanding our press partnerships! They also submitted 7,316 press releases, syndicated 6,628 press releases, and wrote 3,333,341 news media words.

        By writing, submitting, and syndicating so many press releases, we’ve gained even more insight into how to craft the best press releases. This knowledge helped our clients strengthen branding, improve online visibility, establish thought leadership, and attract more organic traffic to their websites. Our Press team also established more media connections, offering even more options for our agency partners. 



        Press Releases



        AP News



        Targeted Media Outreach



        Do-Follow News Syndication

        On-page and Tech SEO Growth

        Our On-page and Tech SEO Team optimized 10,096 web pages and 2,915 websites. They also conducted 1,337 technical SEO audits in 2022. 

        Our expertise in fine-tuning website optimization and conducting thorough technical SEO audits, helps each and every website we touch to rank higher. But it’s not just about the numbers – we also prioritize enhancing the user experience and speeding up website speed. This holistic approach has proven to be a recipe for success for our clients, so leverage our knowledge and experience to help your clients achieve similar results.



        On-Page SEO



        Technical SEO

        Writing Team Growth

        Our Writing Team wrote 6,695,030 words, generated 5,623,160 words using AI tools, and invested over 30 hours in writing trainings for our team. 

        We pride ourselves on our ability to craft compelling and effective written content. Our wide variety of writing experience has helped our clients boost their online visibility and attract more organic traffic to their websites. Our dedication to our craft is evident in the hours we spend on writing training, honing our skills to ensure that every piece of content we produce is of the highest quality.

        New Products Launched

        We didn’t just expand existing services, we also continued our research and development of new products! These innovative products were designed to help your clients rank higher and reach more customers through the power of search.

        By leveraging the insight from our SEO testing, managed campaigns, and other data analyzed, we added to our suite of SEO tools. Whether you’re looking to deliver better rankings, increase traffic, drive conversions, or simply improve online visibility, our SEO products provide the perfect solution for businesses of all sizes.

        Local SEO Products:

        With the importance of Google Maps continuing to grow, we added multiple new products to help get your clients in the 3-pack, including:

        New Link Products:

        We also continue to create additional link opportunities. No matter what type of links you need to rank higher, we have the solution. 

        If you’re not sure what type of links you need to succeed, request FREE Link Recommendations that we launched this year! 

        Leverage Our Expertise to Rank Your Clients Higher

        Overall, it was a very successful year for Web 20. We’re dedicated to providing the best results and staying at the forefront of industry trends. More importantly, we are grateful to our agency partners for entrusting us with their SEO needs. 

        We look forward to continuing to provide exceptional service and results for your clients in the coming year. We are grateful for the support of our clients and the hard work of our team. Let’s make 2023 even more successful together!

        SEO Updates – February 3, 2022

        by
        SEO Updates – March 24, 2023

        How to Boost Your Client’s Online Presence Inside…

        It’s now February, and time seems to be flying by…

        This week we published our Q4 SEO Mad Scientist Testing Report – download your copy now to get insight into the belwo tests:

        • What On-Page Signals Does Google Use to Rank GBP Listings?
        • How Do Primary Categories, Secondary Categories, Services, & Sub-Services Impact GBP Rankings?
        • How Can You Fix GBP Listing Cannibalization?
        • How Does a GBP Listing Impact Organic Rankings?
        • Hidden Content Indexes, But Does it Rank? & more tests

        This weekend, we’re offering a special deal – get 15% cashback when you purchase three or more niche or premium guest posts.

        We have various options, including law, health, home services, tech, e-commerce, marketing, and travel.

        Looking for link opportunities for business clients? We just launched our new business guest posts! These are real sites with real traffic – giving you easy access to valuable backlinks.

        ⭐ Weekend Deal ⭐

        Get a 15% Cashback w/ Three or More Niche or Premium Guest Posts

        We have guest posts for these niches:

        • Law Guest Posts are the highest-quality links to set clients apart in the competitive legal industry. Our guest posts are contributed on trusted editorial sites, eliminating the need for manual outreach.
        • eComm guest posts offer targeted relevance and connect with potential revenue-generating visitors. Our experienced eComm writers understand the unique writing style and standards for e-commerce sites.
        • Travel guest posts leverage established relationships with travel site owners to get clients featured. These guest posts are perfect for travel bloggers, hotels, airlines, tourist attractions, travel agents, booking sites, and more.
        • Tech guest post service offers affordable quality contributions for SaaS, software developers, cybersecurity firms, and IT companies. We provide easy access to high-quality tech sites without breaking your client’s budget.
        • Health guest posts connect with quality health sites, carefully reviewed for quality by our team. These health-related domains cover sub-niches such as fitness, medical, dental, chiropractic, natural medicine, and health and wellness.
        • Home service guest posts improve rankings and relevance for HVAC, painting, plumbing, and home improvement niches. We carefully pick and monitor link partners to ensure high-quality results.
        • Business guest posts drive targeted traffic to your business through authoritative links. Our professional writers contribute guest posts to these sites, ensuring that every visitor that clicks on a link sees an article tailor-made for your industry.
        • Marketing guest posts get clients published on high-quality marketing sites without manual outreach. We are selective in choosing marketing domain partners and continuously reassess them for quality and publishing standards.

        On this week’s episode of the SEO Vault, we discussed the Yandex Leak, a hot topic in the world of SEO.

        We then turned our attention to the announcement of ChatGPT Plus, a new $20 subscription recently unveiled by ChatGPT, which promises to bring even more advanced capabilities to the table.

        We also covered Google’s stance on spammy links from porn sites and their criticism of agencies that sell links and disavow link services. Google has made it clear that these types of links are not something they prioritize, and they have taken a strong stance on link selling services.

        SEO Updates & News:

        > The Yandex Leak & it’s impact

        > Google: Spammy Links From Porn Sites Are Not Something To Prioritize

        > Google Updates Search Console Video Indexing Report

        > Google Testing Apprentice Bard: Google’s Answer To OpenAI’s ChatGPT?

        Not sure what links to buy? Let us help!

        We offer FREE link recommendations and a link buying guide to provide best use cases for the different types of links you need now.

        Please message us on the website chat or send an email at [email protected] if you have any questions. Always happy to help!

        To Your Success,
        Chaz and the Entire Team

        Does Guest Posting Still Work?

        Not all guest posting is dead – just the spammy guest posts on unrelated sites that provide no value.

        Read this blog to find out the benefits of guest posting, including the ability to broaden your audience, increase traffic, gain dofollow links, strengthen authority, build a community, and increase online visibility and brand awareness.

        This Week in the Local SEO Community…

        This Week On The SEO Mad Scientist

        🧑‍🔬 Hey Scientists! 🔬

        We are out gathering results from last week’s indexation tests. We currently have inconclusive data…

        Join us next week for a full update on the results (inconclusive or not)…

        This Week on The SEO Vault
        Episode 176

        Hosts: Chaz Edwards + Mike Milas + Bucky Helms

        What we discussed this week…

        ✔️ How to deal with spammy comments on your site

        ✔️ The announcement of ChatGPT plus

        ✔️ Google blasting agencies that sell links & disavow link services

        > Watch the Latest SEO Vault episode to catch up on the most recent local update and so much more.

        Answered: Are social shares a ranking factor? And is there a tool to automate?

        Don’t forget The SEO Vault airs live on the Web 2.0 Ranker Facebook and YouTube every Thursday at 2 pm EST.

        Interested in being a guest on the vault!? Sign up now
        https://seovault.com/be-our-guest/

        SEO Updates – January 27, 2023

        by
        SEO Updates – March 24, 2023

        Dominate the SERPs this Weekend & Catch up on Indexation Tests…

        Create more powerful campaigns and stronger results with this weekend’s deal.

        Save 20% on ANY High, Ultimate, and Xtreme SEO campaigns – including local SEO, organic SEO, and link building packages.

        These campaigns are specifically designed to dominate.

        We have many case studies, but one recent example is a law firm in a highly competitive market. We achieved these results in only five months:

        • 414% increase in phone calls
        • 351% increase in website visits
        • 198% increase in indirect queries
        • 384% increase in views on maps 6.2k
        • 274% increase in views on search (5.1k)

        No matter what your clients need, you can cash in on the savings!

        We also recently launched the Managed Search Add-on for more robust monthly GBP campaigns. Double your content marketing and quadruple the on-page work by adding this to your campaign.

        And as if that wasn’t enough, we just launched our NEW business guest posts. These are real sites with real traffic, giving you easy access to valuable backlinks.

        ⭐Weekend Deal⭐

        Save 20% on Any High, Ultimate, or
        Xtreme Comp Campaign
        Use Code: PushHigher

        This deal applies to all our monthly campaigns, including:

        • Monthly GBP Campaigns: Get specific KPI improvements within six months and dominate your local market with our monthly campaigns designed for local businesses to rank their pages in their area with low competition, high-demand keywords.
        • Managed Search Campaigns: Establish long-term rankings for top industry keywords and increase SERP rankings, online visibility, and website traffic with our combined approach of strong on-page optimization, content creation, white hat link building, and outreach strategies.
        • Managed LinkBuilding Campaigns: Achieve ranking improvements you can count on with our affordable premium link-building service that offers authentic and strong backlinks from real and aged websites, guaranteed to increase traffic within 180 days.
        • DFY Law SEO Campaigns: Compete in the competitive legal market with our comprehensive Lawyer SEO Campaigns that include everything you need to rank a law firm website and increase the online visibility of a firm or attorney in any location across any practice type.
        • eCom SEO Campaigns: Maximize your eCommerce website’s potential with our approach to eCommerce search optimization that combines strong digital marketing strategies, white hat link building, and outreach techniques, guaranteed to increase SERP rankings, online visibility, website traffic and leads.

        In this week’s episode of the SEO Vault, we focused on the impact of AI in SEO.

        Bing announced it would integrate Open AI into its search engine, which will significantly impact search results.

        Additionally, we emphasized the importance of the title and link as key elements for the Google Discover Follow feature. We also discussed the possibility of new content ideas being added to the Google Search Console + other SEO news (you can find below)!

        SEO Updates & News:

        > Bing integrates OPEN AI into the search engine

        > Title & Link Are The Important Content For The Google Discover Follow Feature

        > Content ideas may be coming to Google Search Console

        > Google To Sunset Google Optimize On September 30, 2023

        Not sure what links to buy? Let us help!

        We offer FREE link recommendations and a link buying guide to provide best use cases for the different types of links you need now.

        Please message us on the website chat or send an email at [email protected] if you have any questions. Always happy to help!

        To Your Success,
        Chaz and the Entire Team

        Updated Google My Business Ranking Framework

        Claim your spot in the top 3 pack with this guide.

        We compiled a comprehensive guide on how to use the GMB ranking guide to achieve just that.

        Read this guide to find actionable steps and strategies to optimize your GMB listing, improve your online presence, and increase your visibility to potential customers. By following our guide, you’ll be able to improve your local SEO and outrank your competitors.

        This Week in the Local SEO Community…

        This Week On The SEO Mad Scientist

        Did Our Quick Indexing Test Work?

        Welcome to the latest update from the SEO Mad Scientist newsletter! We’ve tested different methods these past weeks to see how they impact Google search rankings.

        It took over 48 hours for our last test site to be indexed, and we noticed it at around 7 pm on Sunday night. However, it’s possible that the site could have been indexed at any time between Friday and Sunday.

        The first thing we did was submit it in another website’s sitemap, which technically created a backlink and is also the reason we believe the crawl was triggered.

        Did one of our tests cause the brand-new URL to get indexed, or was it something else?

        We did create multiple other test sites, and all of them were indexed using methods that had generated some backlinks. So was it pushing the index or just the crawl?
        We figured we would find out by testing what brought us here in the first place by trying to index citations that seemed to be struggling to get into the SERPs.

        If you have been doing local SEO, you may have trouble getting your citations to index, especially without linkbuilding or unique content. If our site was indexed due to any of our actions last week, we should be able to get Google to index our citation URLs by doing the same thing.

        Breaking out last week’s test into individual tests, we ran a list of citation URLs through individual steps to see if we could find what specifically may have influenced indexation…

        We have yet to see any results but join us next week for a full report on the finding…

        Until then, let’s take another quick look at our AI content test. Last week we used Chat GPT to add some additional optimization to our page by asking it for relevant entities related to our target keyword and simply asking it to rewrite our content, including references to the list or relevant entities within the content.

        This simple prompt provided a lot of additional relevance to the page, as you can see from the ranking:

        But how far can we really take the AI optimization? We wanted to see the impact if we implemented the same contempt to the rest of the website.

        Let’s look at the overall general impact on the site after re-writing a few paragraphs of content with Open AI across the website and submitting them to the search console.

        In general, the optimization being added to the content seems to be helping, although, remember, the site was not really optimized to begin with. What do you think? Will you use AI to help your SEO?

        Join us next week for more exciting test updates, and until then…

        Happy Testing!

        This Week on The SEO Vault
        Episode 175

        Hosts: Mike Milas + Bucky Helms + Sophie Allen
        + Benjamin Olson

        What we discussed this week…

        ✔️ Bing integrating OpenAI into its search engine

        ✔️ Google Search Console introducing Content Ideas

        ✔️ Tools for organizing and mapping internal linking for your website

        > Watch the Latest SEO Vault episode to catch up on the most recent local update and so much more.

        Answered: Do any of you all have any tools that would be good for organizing and mapping internal linking? Looking to rework a client’s website with several hundred URLs

        Don’t forget The SEO Vault airs live on the Web 2.0 Ranker Facebook and YouTube every Thursday at 2 pm EST.

        Interested in being a guest on the vault!? Sign up now
        https://seovault.com/be-our-guest/